FrameForge Storyboard Studio (formerly FrameForge Previz Studio) is
previsualization
Previsualization (also known as previsualisation, previs, previz, pre-rendering, preview or wireframe windows) is the visualizing of scenes or sequences in a movie before filming. It is a concept used in other creative arts, including animation, ...
storyboard
A storyboard is a graphic organizer that consists of simple illustrations or images displayed in sequence for the purpose of pre-visualizing a motion picture, animation, motion graphic or interactive media sequence. The storyboarding proce ...
software used by
directors
Director may refer to:
Literature
* ''Director'' (magazine), a British magazine
* ''The Director'' (novel), a 1971 novel by Henry Denker
* ''The Director'' (play), a 2000 play by Nancy Hasty
Music
* Director (band), an Irish rock band
* ''D ...
,
cinematographer
The cinematographer or director of photography (sometimes shortened to DP or DOP) is the person responsible for the recording of a film, television production, music video or other live-action piece. The cinematographer is the chief of the camera ...
s,
VFX Supervisor and other creatives in the fields of
filmmaking
Filmmaking or film production is the process by which a Film, motion picture is produced. Filmmaking involves a number of complex and discrete stages, beginning with an initial story, idea, or commission. Production then continues through screen ...
,
television production
A television show, TV program (), or simply a TV show, is the general reference to any content produced for viewing on a television set that is broadcast via over-the-air, satellite, and cable, or distributed digitally on streaming plat ...
, filmed
advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of int ...
, industrial videos and other filmed or video content.
The software creates virtual sets and locations using simulated cameras, actors and objects in photo-accurate 3D scaled sets for previsualization. FrameForge creates data-rich Storyboards and exports these sequences for use at all stages of production for both traditional 2D shoots and, with the introduction of version 3, stereographic 3D shoots too. It won a
Technical Achievement Emmy from the
National Academy of Arts and Sciences.
for the program's "proven track record of saving productions time and money through virtual testing."
It also won a Lumiere Award from the Advanced Imaging Society (previously the International 3D Society) for the program's support of Stereo 3D filmmaking.
Background
The program was designed by filmmaker Ken Schafer and his San Diego–based software company Innoventive Software, LLC. A graduate of New York University's film program, Schafer started software programming in the 1980s by creating an extensive system of macros for
WordPerfect
WordPerfect (WP) is a word processing application, now owned by Alludo, with a long history on multiple personal computer platforms. At the height of its popularity in the 1980s and early 1990s, it was the market leader of word processors, disp ...
that automatically formatted text into screenplay format. He packaged these macros and sold them under the name Script Perfection. The macros evolved into the stand-alone program called ScriptThing and was eventually exclusively licensed for sale by Screenplay Systems under the name of Movie Magic Screenwriter.
[Holben, Jay. "FrameForge 3D Studio Simplifies Storyboard Process" ''American Cinematographer Magazine'' October 2003. pp 101–106] Schafer followed up with other software designs including the program FrameForge Storyboard Studio.
Awards
*
Technical Achievement Emmy from the National Academy of Arts and Sciences in the Pre-production Previsualization System Category. One of the key criteria for this Emmy was that the pre-visualization capability of this software allows the user to test and solve real-world production issues during pre-production, with a proven track record of saving productions time and money by eliminating the requirement to perform physical tests on-set until convinced of the final design.
* Lumiere Statuette from the Advanced Imaging Society given to honor FrameForge's technological achievement in the stereoscopic medium, and recognize the significant impact the program has had on the advancement of stereoscopic arts and technologies.
References
External links
Innoventive Software website*
Wikibooks Movie Manual on Storyboarding
*
Wikiversity - Lesson on 3D Storyboarding
{{DEFAULTSORT:Frameforge 3d Studio
Film production software