Flipism, sometimes spelled "flippism", is a personal philosophy under which
decisions are made by
flipping a coin. It originally appeared in the ''
Donald Duck
Donald Fauntleroy Duck is a cartoon character created by the Walt Disney Company. Donald is an Anthropomorphism, anthropomorphic white duck with a yellow-orange bill, legs, and feet. He typically wears a sailor suit, sailor shirt and cap with ...
''
Disney comic "
Flip Decision
"Flip Decision" is a Donald Duck comic book story written and illustrated by Carl Barks in June 1952. Like many other Barks stories, it was originally untitled. In the story, Donald becomes an adherent of a philosophy of life called flipism, in whi ...
" by
Carl Barks, published in 1953. Barks called a practitioner of "flipism" a "flippist".
An actual coin is not necessary: dice or another
random generator may be used for decision making.
Flipism can be seen as a
normative
Normativity is the phenomenon in human societies of designating some actions or outcomes as good, desirable, or permissible, and others as bad, undesirable, or impermissible. A Norm (philosophy), norm in this sense means a standard for evaluatin ...
decision theory
Decision theory or the theory of rational choice is a branch of probability theory, probability, economics, and analytic philosophy that uses expected utility and probabilities, probability to model how individuals would behave Rationality, ratio ...
, although it does not fulfill the criteria of
rationality
Rationality is the quality of being guided by or based on reason. In this regard, a person acts rationally if they have a good reason for what they do, or a belief is rational if it is based on strong evidence. This quality can apply to an ab ...
.
History
In the original 1952 comic book,
Donald Duck
Donald Fauntleroy Duck is a cartoon character created by the Walt Disney Company. Donald is an Anthropomorphism, anthropomorphic white duck with a yellow-orange bill, legs, and feet. He typically wears a sailor suit, sailor shirt and cap with ...
meets the eccentric Professor Batty, who persuades Donald to make decisions based on flipping a coin at every crossroad of life: "Life is but a gamble! Let flipism chart your ramble!" Donald soon gets into trouble when following this advice. He drives a one way road in the wrong direction and is fined $50. The reason for the fine is not his bad driving, but rather the fact that he relied on a coin to do his thinking instead of deciding for himself.
In decision-making
Flipism is a normative
decision theory
Decision theory or the theory of rational choice is a branch of probability theory, probability, economics, and analytic philosophy that uses expected utility and probabilities, probability to model how individuals would behave Rationality, ratio ...
in a sense that it prescribes how decisions should be made. In the comic, flipism shows remarkable ability to make right conclusions without any information—but only once in a while. In reality, flipping a coin would only lead to random decisions. However, there is an article about benefits of some
randomness
In common usage, randomness is the apparent or actual lack of definite pattern or predictability in information. A random sequence of events, symbols or steps often has no order and does not follow an intelligible pattern or combination. ...
in the decision-making process in certain conditions. It notes:
Though the author himself may have intended this as a rejection of the idea that rationality (in the standard sense) has some special claim to superiority as a basis for making decisions, what he may really have discovered are the potential benefits of strategic commitment to randomization.
Commitment to a non-trivial mixed strategy can be beneficial for the informed party in a potential conflict under asymmetric information, as it allows the player to manipulate an opponent’s beliefs in an optimal fashion. Such a strategy also makes the player less inclined to enter into conflict when it is avoidable.
Another way of seeing the utility of flipism in decision-making can be called "
revealed preferences". In the traditional form, revealed preferences mean that the preferences of consumers can be revealed by their purchasing habits. With flipism, the preferences can be revealed to the decision-maker themselves. Decisions with conflicting preferences are especially difficult even in situations where there is only one decision-maker and no uncertainty. The decision options may be either all appealing or all unpleasant, and therefore the decision-maker is unable to choose. Flipism, ''i.e.'', flipping a coin can be used to find a solution. However, the decision-maker should not decide based on the coin but instead observe their own feelings about the outcome; whether it was relieving or agonizing. In this way, flipism removes the mental block related to the act of decision-making, and the post-decision preferences can be revealed before the decision is actually made. An example of revealed preferences is embodied in the
Old Testament
The Old Testament (OT) is the first division of the Christian biblical canon, which is based primarily upon the 24 books of the Hebrew Bible, or Tanakh, a collection of ancient religious Hebrew and occasionally Aramaic writings by the Isr ...
story, the "
Judgment of Solomon", wherein
King Solomon
King is a royal title given to a male monarch. A king is an absolute monarch if he holds unrestricted governmental power or exercises full sovereignty over a nation. Conversely, he is a constitutional monarch if his power is restrained by f ...
offered to resolve a
child custody
Child custody is a legal term regarding '' guardianship'' which is used to describe the legal and practical relationship between a parent or guardian and a child in that person's care. Child custody consists of ''legal custody'', which is the ri ...
dispute by ordering the baby cut in two, and upon seeing the reactions made an award.
Still a third approach is to look at flipism as the endpoint of a continuum bounded on the other side by perfectly
rational decision-making. Flipism requires the minimum possible cognitive overhead to make decisions, at the price of making sub-optimal choices. Truly rational decision-making requires a tremendous investment in information and cognition to arrive at an optimal decision. However, the expected
marginal value of information gathered (discounted for risk and uncertainty) is often lower than the
marginal cost of the information or processing itself. The concept of
bounded rationality
Bounded rationality is the idea that rationality is limited when individuals decision-making, make decisions, and under these limitations, rational individuals will select a decision that is satisficing, satisfactory rather than optimal.
Limitat ...
posits that people employ
cognitive parsimony, gathering only what they expect to be sufficient information to arrive at a
satisficing (or "good enough") solution. Flipism is therefore a rational strategy to employ when the cost of information is very high relative to its expected value, and using it is an example of
motivated tactical thinking.
This is a commonly recognized
decision making
In psychology, decision-making (also spelled decision making and decisionmaking) is regarded as the cognitive process resulting in the selection of a belief or a course of action among several possible alternative options. It could be either ra ...
technique used in everyday life. Other similar methods include:
*
Coin flipping, cutting a deck of playing cards,
finding a quotation in a holy book, consulting a
Magic 8 Ball, or rolling a die.
* Accepting the first option that seems like it might achieve the desired result (known as "
satisficing"), given the marginal effort involved in trying to process the information and optimize the result.
*
Astrology
Astrology is a range of Divination, divinatory practices, recognized as pseudoscientific since the 18th century, that propose that information about human affairs and terrestrial events may be discerned by studying the apparent positions ...
,
augury
Augury was a Greco- Roman religious practice of observing the behavior of birds, to receive omens. When the individual, known as the augur, read these signs, it was referred to as "taking the auspices". "Auspices" () means "looking at birds". ...
,
fortune cookies,
prayer
File:Prayers-collage.png, 300px, alt=Collage of various religionists praying – Clickable Image, Collage of various religionists praying ''(Clickable image – use cursor to identify.)''
rect 0 0 1000 1000 Shinto festivalgoer praying in front ...
,
tarot cards,
revelation
Revelation, or divine revelation, is the disclosing of some form of Religious views on truth, truth or Knowledge#Religion, knowledge through communication with a deity (god) or other supernatural entity or entities in the view of religion and t ...
,
methods of divination or other forms of
divination
Divination () is the attempt to gain insight into a question or situation by way of an occultic ritual or practice. Using various methods throughout history, diviners ascertain their interpretations of how a should proceed by reading signs, ...
or
oracular devices.
* The "highest paid person's opinion" (HiPPO).
These forms are in contradistinction to
analytics
Analytics is the systematic computational analysis of data or statistics. It is used for the discovery, interpretation, and communication of meaningful patterns in data, which also falls under and directly relates to the umbrella term, data sc ...
, a commonly used method of data-based decision making.
According to Kevin Durand and Mary Leigh, flipism is "a psychological tool, and not an agent of fate".
It is neither a revelation of the wishes of the head of state (''e.g.'',
Julius Caesar
Gaius Julius Caesar (12 or 13 July 100 BC – 15 March 44 BC) was a Roman general and statesman. A member of the First Triumvirate, Caesar led the Roman armies in the Gallic Wars before defeating his political rival Pompey in Caesar's civil wa ...
, whose head was on the coin, ''ergo'', heads showed "Caesar's will") nor the divination of a deity's will.
There are those who view the resort to flipism to be a disavowal of responsibility for making personal and societal decisions based upon rationality.
However, in the end, flipism shows surprising efficiency in guiding some decisions.
Similar concepts
In
game theory
Game theory is the study of mathematical models of strategic interactions. It has applications in many fields of social science, and is used extensively in economics, logic, systems science and computer science. Initially, game theory addressed ...
,
negotiations
Negotiation is a dialogue between two or more parties to resolve points of difference, gain an advantage for an individual or Collective bargaining, collective, or craft outcomes to satisfy various interests. The parties aspire to agree on m ...
,
nuclear deterrence,
diplomacy
Diplomacy is the communication by representatives of State (polity), state, International organization, intergovernmental, or Non-governmental organization, non-governmental institutions intended to influence events in the international syste ...
and other
conflict theories—
rationality
Rationality is the quality of being guided by or based on reason. In this regard, a person acts rationally if they have a good reason for what they do, or a belief is rational if it is based on strong evidence. This quality can apply to an ab ...
,
realpolitik or
realism can themselves limit strategies and results. They can limit the ability of a player to make demands or get its own way through
bluffing,
bullying
Bullying is the use of force, coercion, Suffering, hurtful teasing, comments, or threats, in order to abuse, aggression, aggressively wikt:domination, dominate, or intimidate one or more others. The behavior is often repeated and habitual. On ...
, instilling fear, causing
apprehension, or
psychologically manipulation or sending a heeded warning and therefore can increase the likelihood that an opposing party may engage in objectionable or unwelcome behavior. If one knows the lines and can predict the response, then
predictability
Predictability is the degree to which a correct prediction or forecast of a system's state can be made, either qualitatively or quantitatively.
Predictability and causality
Causal determinism has a strong relationship with predictability. Perfec ...
and
proportionality become a restraint, not a
virtue
A virtue () is a trait of excellence, including traits that may be morality, moral, social, or intellectual. The cultivation and refinement of virtue is held to be the "good of humanity" and thus is Value (ethics), valued as an Telos, end purpos ...
. Consequently, "taunting a junkyard dog is OK, if you know you are beyond the reach of its
tether."
Thus irrationality (real or perceived) can be an important countervailing tool or strategy, particularly as a
deterrent and if it engenders hesitation, fear, negotiation and resolution, or change of course. However, alternate strategies such as
honesty
Honesty or truthfulness is a facet of moral character that connotes positive and virtue, virtuous attributes such as integrity, truthfulness, straightforwardness (including straightforwardness of conduct: Good faith, earnestness), along with the ...
, building a
climate of trust,
respect
Respect, also called esteem, is a positive feeling or deferential action shown towards someone or something considered important or held in high esteem or regard. It conveys a sense of admiration for good or valuable qualities. It is also th ...
, using
intermediaries,
mediation
Mediation is a structured, voluntary process for resolving disputes, facilitated by a neutral third party known as the mediator. It is a structured, interactive process where an independent third party, the mediator, assists disputing parties ...
or other forms of
conflict resolution, sanctions, patience, process, data and reasoning might still be available, as might strategies like so-called
win-win bargaining (also called "interest-based" bargaining) – which tries to reach an accord based on interests, not necessarily on
positions,
power,
rights
Rights are law, legal, social, or ethics, ethical principles of freedom or Entitlement (fair division), entitlement; that is, rights are the fundamental normative rules about what is allowed of people or owed to people according to some legal sy ...
or
distribution. Another approach is
Cooperative bargaining and gain sharing.
In popular culture
Flipism is a film
trope that is used to argue for "the supremacy of free will in a chaotic world".
*''
Batman
Batman is a superhero who appears in American comic books published by DC Comics. Batman was created by the artist Bob Kane and writer Bill Finger, and debuted in Detective Comics 27, the 27th issue of the comic book ''Detective Comics'' on M ...
'' villain
Two-Face (Harvey Dent) is entirely reliant on flipping his signature coin in order to make decisions due to his inability to decide anything for himself.
* In the 2020 novel ''The Flip Side'', by
James Bailey, the main character relies on tossing a coin to make all his decisions.
* A record company named "Flippist Records" in
Minneapolis
Minneapolis is a city in Hennepin County, Minnesota, United States, and its county seat. With a population of 429,954 as of the 2020 United States census, 2020 census, it is the state's List of cities in Minnesota, most populous city. Locat ...
, Minnesota.
* The story "Flip Decision" has been a subject of
linguistic
Linguistics is the scientific study of language. The areas of linguistic analysis are syntax (rules governing the structure of sentences), semantics (meaning), Morphology (linguistics), morphology (structure of words), phonetics (speech sounds ...
research about translations from English to Finnish, and specifically to
Helsinki slang.
* The book ''
The Dice Man'' by
Luke Rhinehart (a.k.a. author George Cockcroft) is about a man who lets his whole life be determined by the dice. The book's themes are continued in other novels, ''
The Search for the Dice Man'', ''
Adventures of Wim'' and ''
The Book of the Die''.
* The philosophy is practiced by Jake Nyman, a character in the film ''
American Perfekt''.
*In the movie ''
King-Kong vs. Godzilla'',
Mr. Tako, head of Pacific Pharmaceuticals, is seen in multiple scenes flipping a coin which seem to rule his decision making.
* In the novel ''
No Country for Old Men
''No Country for Old Men'' is a 2007 American neo-Western crime thriller film written, directed, produced and edited by Joel and Ethan Coen, based on Cormac McCarthy's 2005 novel. Starring Tommy Lee Jones, Javier Bardem, and Josh Brolin ...
'' (and the
Coen Brothers'
film
A film, also known as a movie or motion picture, is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, emotions, or atmosphere through the use of moving images that are generally, sinc ...
) the main antagonist,
Anton Chigurh, employs the use of flipism in determining the fate of some of his victims, and towards the end of the novel, he gives a short
dissertation on the concept.
* The fictitious religion in the
Warhammer Fantasy Roleplay game includes a god of luck, trade and thieves. Many of its priests who embrace the first aspect are said to use flipism for every important decision.
* In the television series ''
Futurama'', the episode "
The Farnsworth Parabox" depicts an alternate universe which only differs in that decisions made by flipping coins have the opposite result, with a flip of "heads" in the existing universe being "tails" in the alternate.
* An episode of ''
The Big Bang Theory
''The Big Bang Theory'' is an American television sitcom created by Chuck Lorre and Bill Prady for CBS. It aired from September 24, 2007, to May 16, 2019, running for 12 seasons and 279 episodes.
The show originally centered on five charact ...
'' sees
Sheldon Cooper resolving to make all of his life decisions based on the roll of a die. This eventually results in him growing a goatee and wearing dirty underwear. In another episode, Sheldon tries revealed preference for selecting his next game platform, to no avail.
* Science fiction author and satirist Leo P. Kelly's novel ''The Coins of Murph'' depicts a
post-apocalyptic
Apocalyptic and post-apocalyptic fiction are genres of speculative fiction in which the Earth's (or another planet's) civilization is collapsing or has collapsed. The apocalypse event may be climatic, such as runaway climate change; astronom ...
world where all decisions are made by flipping coins, a religious practice designed to circumvent the normal human decision making process which was seen as the cause of a disastrous
nuclear war
Nuclear warfare, also known as atomic warfare, is a War, military conflict or prepared Policy, political strategy that deploys nuclear weaponry. Nuclear weapons are Weapon of mass destruction, weapons of mass destruction; in contrast to conven ...
.
* In chapter 57, season 5 of ''
House of Cards'', the character
Frank Underwood talks about flipism in solving deadlock situations during election, since the founding fathers did not mention it, and describes "flip decision" as "one of my favorites."
*
Danish poet and scientist
Piet Hein wrote a poem entitled "A Psychological Tip", describing the advantages of coin flipping in decision making.
He wrote:
See also
*
*
*
*
*
*
Ukehi – Ancient Japanese ritual using a random outcome to divine a path of action
* – Fandom movement for
Disney comics
Notes
Notes
Sources
Further reading
*Flipism, Walt Disney’s Comics & Stories, #149, February 1953 (reprinted (#365)
External links
* {{INDUCKSCode, story, W+WDC+149-01, Flip Decision
A Guidebook to the Carl Barks Universe
Coin flipping
Decision theory
Fictional philosophies