Fiona Bloom is a music industry publicist who runs the

New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...

agency The Bloom Effect.

Early life

Bloom grew up in

St John's Wood St John's Wood is a district in the London Borough of Camden, London Boroughs of Camden and the City of Westminster, London, England, about 2.5 miles (4 km) northwest of Charing Cross. Historically the northern part of the Civil Parish#An ...

London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...

. She took piano lessons as a child and trained to be a concert pianist. She moved to the U.S. after her father moved to

Atlanta, Georgia Atlanta ( ) is the List of capitals in the United States, capital and List of municipalities in Georgia (U.S. state), most populous city in the U.S. state of Georgia (U.S. state), Georgia. It is the county seat, seat of Fulton County, Georg ...

for business reasons. She started training as a disk jockey and worked at college radio in

Georgia State University Georgia State University (Georgia State, State, or GSU) is a Public university, public research university in Atlanta, Georgia, United States. Founded in 1913, it is one of the University System of Georgia's four research universities. It is al ...

Career

After receiving a degree in Speech Communications, Bloom began her professional career in 1991 at WSTR FM as the station's assistant

music director A music director, musical director or director of music is a person responsible for the musical aspects of a performance, production, or organization. This would include the artistic director and usually chief conductor of an orchestra or concert ...

, and she also served as an on-air personality. In 1994,

EMI Records EMI Records (formerly EMI Records Ltd.) is a British multinational record label owned by Universal Music Group. It was originally founded as a British flagship label by the music company EMI in 1972, and launched in January 1973 as the succes ...

head Daniel Glass appointed her to the position of Director of New Artist Marketing. After working at EMI, Bloom served as the Director of Media Relations at Zero Hour Records. She started her own subsidiary record label, called 3-2-1, in 1996. Bloom started her agency The Bloom Effect in 2007. That year, she was named Top Consultant/Strategist of the Year by the National Association of Recording Industry Professionals (NARIP). Her agency represents acts including Jesse Clegg and Wayna, who was subsequently nominated for a

Grammy Award The Grammy Awards, stylized as GRAMMY, and often referred to as The Grammys, are awards presented by The Recording Academy of the United States to recognize outstanding achievements in music. They are regarded by many as the most prestigious ...

. In 2013, Bloom set up StoryTime, a twice-weekly children's book reading session which now runs at Butterfly 7, a children's store in

Brooklyn Brooklyn is a Boroughs of New York City, borough of New York City located at the westernmost end of Long Island in the New York (state), State of New York. Formerly an independent city, the borough is coextensive with Kings County, one of twelv ...

. She says the sessions are "very interactive" and have a musical element.

Notes

References

Soul Train

Soul Train

Rolling Out

External links

Official site
{{DEFAULTSORT:Bloom, Fiona American public relations people Living people 1969 births