Fearless Tour
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The Fearless Tour was the debut
concert tour A concert tour (or simply tour) is a series of concerts by an artist or group of artists in different cities, countries or locations. Often, concert tours are named to differentiate different tours by the same artist and to associate a specific ...
by the American singer-songwriter
Taylor Swift Taylor Alison Swift (born December 13, 1989) is an American singer-songwriter. Known for her autobiographical songwriting, artistic versatility, and Cultural impact of Taylor Swift, cultural impact, Swift is one of the Best selling artists, w ...
, in support of her second studio album, '' Fearless'' (2008). It began in
Evansville, Indiana Evansville is a city in Vanderburgh County, Indiana, United States, and its county seat. With a population of 118,414 at the 2020 United States census, 2020 census, it is Indiana's List of cities in Indiana, third-most populous city after India ...
, United States, on April 23, 2009, and concluded in Cavendish,
Canada Canada is a country in North America. Its Provinces and territories of Canada, ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, making it the world's List of coun ...
, on July 10, 2010. Swift's first headlining concert tour after she had opened shows for other musicians to support her debut studio album ''Taylor Swift'' (2006), it covered 118 dates and visited North America, England, Australia, and Japan.
Kellie Pickler Kellie Dawn Pickler (born June 28, 1986) is an American country music singer, actress and television personality. Pickler gained fame as a contestant on the fifth season of ''American Idol'' and finished in sixth place. In 2006, she signed to ...
, Gloriana, and
Justin Bieber Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Regarded as a pop icon, he is recognized for his multi-genre musical performances. He was discovered by record executive Scooter Braun in 2008 and subsequently brought to the U ...
were supporting acts. The
set list A set list, or setlist, is typically a handwritten or printed document created as an ordered list of songs, jokes, stories and other elements an artist intends to present during a specific performance. A setlist can be made of nearly any materi ...
consisted of songs mostly from ''Fearless'' and some from ''Taylor Swift''. The song " You're Not Sorry" was performed as a
medley Medley or Medleys may refer to: Sports *Medley swimming, races requiring multiple swimming styles * Medley relay races at track meets Music *Medley (music), multiple pieces strung together People *Medley (surname), list of people with this nam ...
with excerpts from
Justin Timberlake Justin Randall Timberlake (born January 31, 1981) is an American singer, songwriter, actor, record producer, and dancer. Dubbed the "Honorific nicknames in popular music, Prince of Pop", ''Billboard (magazine), Billboard'' honored him as the b ...
's " What Goes Around... Comes Around" (2006). For the 2010 shows, Swift added the soundtrack single " Today Was a Fairytale" to the set list. Music and media critics generally praised Swift's stage presence, showmanship, and interactions with her audience, although some thought that she did not possess strong live vocals. Upon completion, the Fearless Tour drew 1.2 million people in attendance and grossed $66.5 million. Several shows were recorded and released for a concert series, ''Journey to Fearless'', which aired on
The Hub The Hub may refer to: Places * The Hub, Bronx, an area of the South Bronx, New York, known for its convergence of subway and bus lines * The Hub (Edinburgh), former church in Edinburgh that is now home to the Edinburgh International Festival * T ...
from October 22 to 24, 2010. ''Journey to Fearless'' was later released on
DVD The DVD (common abbreviation for digital video disc or digital versatile disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any ki ...
and
Blu-ray Blu-ray (Blu-ray Disc or BD) is a digital optical disc data storage format designed to supersede the DVD format. It was invented and developed in 2005 and released worldwide on June 20, 2006, capable of storing several hours of high-defin ...
in October 2011.


Background and development

Big Machine Records Big Machine Records is an American record label, distributed by Universal Music Group. Big Machine is based on Music Row in Nashville, Tennessee. The label was founded in September 2005 by former DreamWorks Records executive Scott Borchetta and ...
released ''Fearless'', the second album of the American singer-songwriter
Taylor Swift Taylor Alison Swift (born December 13, 1989) is an American singer-songwriter. Known for her autobiographical songwriting, artistic versatility, and Cultural impact of Taylor Swift, cultural impact, Swift is one of the Best selling artists, w ...
, on November 11, 2008, in North America. She wrote the majority of the album while touring as an
opening act An opening act, also known as a warm-up act, support act, supporting act or opener, is an entertainment act (musical, comedic, or otherwise), that performs at a concert before the featured act, or "headliner". Rarely, an opening act may perform ...
for
country A country is a distinct part of the world, such as a state, nation, or other political entity. When referring to a specific polity, the term "country" may refer to a sovereign state, state with limited recognition, constituent country, ...
musicians such as
Brad Paisley Brad Douglas Paisley (born October 28, 1972) is an American country music singer, songwriter, and guitarist. His first success came in 1997 as the writer of David Kersh's "Another You (David Kersh song), Another You". After this, he signed with ...
and
Rascal Flatts Rascal Flatts is an American Country music, country music band formed in 1999 in Nashville, Tennessee. The band consists of Gary LeVox (lead vocals), Jay DeMarcus (bass guitar, background vocals), and Joe Don Rooney (lead guitar, background voc ...
throughout 2007–2008. ''Fearless'' topped the US ''Billboard'' 200 for 11 weeks and made Swift the best-selling musician of 2008 in the United States. It also won critical praise for her songwriting and won numerous industry awards. On January 30, 2009, Swift announced 52 dates for the Fearless Tour, which was her first headlining tour; she said, "I never wanted to go into an arena and have to downsize it so there were only 5,000 or 4,000 people there. ..So we waited a long time to make sure the headlining tour was everything I wanted tto be." To conceptualize her tour, she drew on her experiences opening for other country acts including Paisley, Rascal Flatts,
Tim McGraw Samuel Timothy McGraw (born May 1, 1967) is an American country singer and actor. He has released 17 studio albums (11 for Curb Records, five for Big Machine Records and one for Arista Nashville). 10 of those albums have reached number one on ...
,
Faith Hill Audrey Faith McGraw (; born September 21, 1967), known professionally as Faith Hill, is an American Country music, country singer. She is one of the most successful country music artists of all time, having sold almost 50 million albums worldwide ...
,
George Strait George Harvey Strait Sr. (born May 18, 1952) is an American country music singer, songwriter, actor, and music producer. Strait has sold over 120 million records worldwide, making him one of the best-selling music artists of all time. He holds ...
, and
Kenny Chesney Kenneth Arnold Chesney (born March 26, 1968) is an American country singer. With 30 million albums sold worldwide, he released his debut, '' In My Wildest Dreams'', in 1994, and has since released 19 follow-ups. His albums spawned 27 singles tha ...
. The first 52 shows visited cities across the United States, kicking off in
Evansville, Indiana Evansville is a city in Vanderburgh County, Indiana, United States, and its county seat. With a population of 118,414 at the 2020 United States census, 2020 census, it is Indiana's List of cities in Indiana, third-most populous city after India ...
, on April 23, 2009.
Kellie Pickler Kellie Dawn Pickler (born June 28, 1986) is an American country music singer, actress and television personality. Pickler gained fame as a contestant on the fifth season of ''American Idol'' and finished in sixth place. In 2006, she signed to ...
and Gloriana were announced as opening acts. The tour took place after Swift, aged 19, finished high school. In mid-2009, Swift announced two shows in England, including a London show announced in June and a Manchester show announced in August; both were scheduled for November.
Justin Bieber Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Regarded as a pop icon, he is recognized for his multi-genre musical performances. He was discovered by record executive Scooter Braun in 2008 and subsequently brought to the U ...
was announced as the supporting act. On September 30, 2009, Swift announced a February 2010 Australian leg, and a week later, she announced 37 additional shows in North America, scheduled for March–June 2010. In January 2010, she announced a show in Tokyo, Japan, scheduled for February. The last US show was held on June 5, 2010, at
Gillette Stadium Gillette Stadium is a multi-purpose stadium located in Foxborough, Massachusetts, United States. The stadium is southwest of Downtown Boston and 18 miles (29 km) northeast of Providence, Rhode Island. It serves as the home stadium and admi ...
in
Foxborough, Massachusetts Foxborough is a town in Norfolk County, Massachusetts, United States. Located in the Greater Boston metropolitan area, it is about southwest of Boston. The population was 18,618 at the 2020 census. "Foxborough" is the official spelling of th ...
. The Fearless Tour also visited the Bahamas and, in total, covered 118 shows over 15 months, until July 10, 2010.


Production and stage

Swift was inspired by her childhood years at the community theater to incorporate theatrical elements to the stage: " ..I never want people to think that they're just seeing a show where I'm playing song after song after song. When I play a song, I want people to feel like they're experiencing exactly what I went through when I wrote the song as I'm singing it for them." She involved herself in the stage designing process with the production designer Jonathan Smeeton, who helped realize Swift's vision for theatrical and dramatic settings that accompanied the narratives of her songs. Smeeton conceived the ideas and collaborated with Barry Otto from the production company CT Touring over a few weeks at a studio to execute the designs. The set included a back wall built from LED panels, a middle ground with five towers and two flying screens, and a foreground with a 10-feet-square drum riser at the left stage and a 20-feet diameter circular riser at the right. Both risers were 8 feet tall, giving another projection surface right off the stage itself. All pieces were designed in white to best showcase the projected images. Images that were projected onto the background included " Bavarian castles", "
Victorian Victorian or Victorians may refer to: 19th century * Victorian era, British history during Queen Victoria's 19th-century reign ** Victorian architecture ** Victorian house ** Victorian decorative arts ** Victorian fashion ** Victorian literatur ...
ivy", flying butterflies, and clouds; each were used in different song performances to accompany their individual meanings and statements. A fairytale-inspired castle, co-designed by Swift, featured more than one million lumens of light. In total, the equipment included 12 Barco FLM HD projectors, 56
Martin Professional Martin Professional (''Harman Professional Denmark ApS'') is a Danish manufacturer and distributor of stage and architectural lighting and effects fixtures. It is owned by Harman International Industries, a subsidiary of Samsung Electronics. ...
40mm LED panels, 4
Sony is a Japanese multinational conglomerate (company), conglomerate headquartered at Sony City in Minato, Tokyo, Japan. The Sony Group encompasses various businesses, including Sony Corporation (electronics), Sony Semiconductor Solutions (i ...
HDC 1500 HD cameras, and 1 Grass Valley Kayak 200 HD flypack system. The two-storied main stage consisted of three winding staircases, a background for projections, and extensions that allowed the audience to better interact with Swift; an auxiliary state where she sang some acoustic songs was a rotating stage in the back, on the floor. The tour's
front of house In the performing arts, the front of house (FOH) is the part of a performance venue that is open to the public. In theatres and live music venues, it consists of the auditorium, and foyers, as opposed to the front stage and backstage areas. ...
(FOH) engineer, Russell Fischer, and mixer, Andrea "Vito" Carena, chose Audio-Technica's 5000 Series Wireless System for the lead and background vocals. Swift used Audio-Technica's Artist Elite 5000 Series UHF Wireless System with an AEW-T4100 handheld transmitter for her lead vocals. Fischer selected other microphones from Audio-Technica for the background vocals (AEW-T5400), systems (AEW-R5200), guitars and overheads (AT4050 Cardioid), and kick drums (ATM25 Hypercardioid). Fischer selected Audio-Technica because their products had "massive rejection and controllable gain before
feedback Feedback occurs when outputs of a system are routed back as inputs as part of a chain of cause and effect that forms a circuit or loop. The system can then be said to ''feed back'' into itself. The notion of cause-and-effect has to be handle ...
" and ensured that the feedback generated by Swift's movements around the audio systems did not get into the mix. One month before the tour kicked off, Swift held open-call auditions to recruit dancers. Six dancers in total were finalized: three males and three females. Rehearsals took place in an old steel factory in
Nashville, Tennessee Nashville, often known as Music City, is the capital and List of municipalities in Tennessee, most populous city in the U.S. state of Tennessee. It is the county seat, seat of Davidson County, Tennessee, Davidson County in Middle Tennessee, locat ...
, starting in February 2009 and lasting for over a month. There were over 150 personnel working full-time for the Fearless Tour, including band members, dancers, stage designers, logisticians, chefs, wardrobe personnel, public relations personnel, and drivers for trucks and buses.


Concert synopsis

Each concert lasted for two hours and encompassed 17 songs for the 2009 shows and 16 songs for 2010. The set list consisted of songs mostly from ''Fearless'' and some from Swift's 2006 album ''Taylor Swift''. Before the concert began, the screen showed footage of celebrities including
Miley Cyrus Miley Ray Cyrus ( , born Destiny Hope Cyrus, November 23, 1992) is an American singer, songwriter, actress and director. Regarded as a contemporary pop icon, Cyrus has been recognized for her evolving artistry and image reinventions. She is ...
, Faith Hill, and
Garth Brooks Troyal Garth Brooks (born February 7, 1962) is an American Country music, country singer and songwriter. His integration of pop and rock elements into the country genre has earned him his immense popularity, particularly in the United States, ...
sharing their definitions of the word "fearless". The show opened with the stage decorated as a school hallway as background videos showed lockers; six background dancers were dressed as
cheerleaders Cheerleading is an activity in which the participants (called cheerleaders) cheer for their team as a form of encouragement. It can range from chanting slogans to intense physical activity. It can be performed to motivate sports teams, to ent ...
, and the seven-member backing band wore
marching band A marching band is a group of instrumental musicians who play while marching. Historically they were used in armed forces and many marching bands remain military bands. Others are still associated with military units or emulate a military sty ...
outfits. Swift appeared at the top of the stage, in a
drum majorette A drum major or field commander is the leader of a marching band, drum and bugle corps (modern), drum and bugle corps, or pipe band, usually positioned at the head of the band or corps. The drum major is often dressed in more ornate clothing t ...
uniform, and sang " You Belong with Me". Midway, the dancers removed her marching-band outfit to reveal a sparkling, silver
cocktail dress A cocktail dress is a dress suitable at semi-formal occasions, sometimes called cocktail parties, usually in the late afternoon, and usually with accessories. After World War I, the idea of the "working woman" became popular. After 1929, it w ...
and boots. She then played a sparkling rhinestoned acoustic guitar to sing " Our Song" before she performed "Tell Me Why". Then, she spoke to her audience about an unrequited love in high school, as the background screen showed a library, and performed "
Teardrops on My Guitar "Teardrops on My Guitar" is a song by the American singer-songwriter Taylor Swift, originally released as part of her debut studio album, Taylor Swift (album), ''Taylor Swift'' (2006). Big Machine Records released the song to country radio on Fe ...
"; she played a helpless school girl who watched her love interest (played by a male dancer) dance with another girl. After speaking to her audience about finding true love, she sang " Fearless" strumming an acoustic guitar and twirling across the stage. The next segment began with a video showing Swift doing a mock interview with
Hoda Kotb Hoda Kotb ( ; born August 9, 1964) is an American broadcast journalist, television personality, and author. She was the main co-anchor of the NBC News breakfast television, morning show ''Today (American TV program), Today'' from 2018 to 2025, ...
, who asked Swift why any male should date her if she would call out their wrongdoings in her songs. Swift responded that if the boyfriends did not want that they "shouldn't do bad things". She then appeared onstage in a red dress and performed " Forever & Always", during which she threw an armchair down the staircase onstage. The concert proceeded with a video skit titled "Crimes of Passion" featuring a detective tracing how Swift's name-dropping ex-boyfriends in her songs affected their lives. The next segment was a mid-show acoustic session, which began with " Hey Stephen". Swift sang the song on an acoustic guitar, standing in the aisle of lower-level seating. Midway through the song, Swift, in a knee-length dress and cowboy boots, went down the aisle toward a rotating B-stage at the floor level, as she hugged her fans and signed autographs for them. At the B-stage, she performed acoustic versions of " Fifteen" and "
Tim McGraw Samuel Timothy McGraw (born May 1, 1967) is an American country singer and actor. He has released 17 studio albums (11 for Curb Records, five for Big Machine Records and one for Arista Nashville). 10 of those albums have reached number one on ...
" on a guitar. Swift then returned to the main stage for "
White Horse A white horse is born predominantly white and stays white throughout its life. A white horse has mostly pink skin under its hair coat, and may have brown, blue, or hazel eyes. "True white" horses, especially those that carry one of the dominant w ...
". For the performance of " Love Story", the backup dancers wore Victorian clothing and danced to
Pachelbel's Canon Pachelbel's Canon (also known as Canon in D, P 37) is an canon (music), accompanied canon by the German Baroque music, Baroque composer Johann Pachelbel. The canon was originally scored for three violins and basso continuo and paired with a gigu ...
as a castle backdrop was projected onto the stage. Swift appeared at the top of the stage, donning a crimson gown with golden accents that critics said to evoke the fashion from the Victorian,
Edwardian In the United Kingdom, the Edwardian era was a period in the early 20th century that spanned the reign of King Edward VII from 1901 to 1910. It is commonly extended to the start of the First World War in 1914, during the early reign of King Ge ...
, or
Elizabethan The Elizabethan era is the epoch in the Tudor period of the history of England during the reign of Queen Elizabeth I (1558–1603). Historians often depict it as the golden age in English history. The Roman symbol of Britannia (a female per ...
eras. For the final chorus of "Love Story", Swift hid behind backup dancers as she changed into a white wedding dress and a jeweled headband. She then changed to a sparkling purple mini-dress to sing " The Way I Loved You", accompanied by a male backup dancer in a
tuxedo Black tie is a semi-formal Western dress code for evening events, originating in British and North American conventions for attire in the 19th century. In British English, the dress code is often referred to synecdochically by its principal ...
. Next, she played a
baby grand piano A piano is a keyboard instrument that produces sound when its keys are depressed, activating an Action (music), action mechanism where hammers strike String (music), strings. Modern pianos have a row of 88 black and white keys, tuned to a c ...
at the top of the stage to sing " You're Not Sorry" before incorporating excerpts of
Justin Timberlake Justin Randall Timberlake (born January 31, 1981) is an American singer, songwriter, actor, record producer, and dancer. Dubbed the "Honorific nicknames in popular music, Prince of Pop", ''Billboard (magazine), Billboard'' honored him as the b ...
's " What Goes Around...Comes Around" as the stage lighting flashed, guitar chords played loudly, and the dancers, in black, performed
hip-hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hi ...
-inspired acrobatics. The next number was " Picture to Burn", accompanied by background projections of burning flames. "
Change Change, Changed or Changing may refer to the below. Other forms are listed at Alteration * Impermanence, a difference in a state of affairs at different points in time * Menopause, also referred to as "the change", the permanent cessation of t ...
", included in the 2009 concerts, closed the segment: Swift shared her thoughts on 2009 as a "tough year" as the screen projected images of victims of economic and natural disasters, and as she sang the lyrics about "things urningaround", the projections showed images of triumph. The
encore An encore is an additional performance given by performers at the conclusion of a show or concert, usually in response to extended applause from the audience.Lalange Cochrane, in ''Oxford Companion to Music'', Alison Latham, ed., Oxford Universi ...
for the 2009 shows included two songs: "I'm Only Me When I'm with You" and " Should've Said No"; she sang the former with the supporting acts Gloriana and Kellie Pickler as confetti fell down the stage. For the 2010 shows, Swift replaced "I'm Only Me When I'm with You" with the soundtrack single " Today Was a Fairytale" and sang it alone. For the closing number, "Should've Said No", she recalled an ex-boyfriend who cheated on her in a speech to the audience before singing the song as the stage was accompanied by artificial rainfall.


Critical reception

The Fearless Tour received generally positive reviews in the press. Many journalists commented that Swift's stage presence and interactions with her audience contributed to her relatability. Reviewing the Los Angeles shows, Craig Rosen from ''
The Hollywood Reporter ''The Hollywood Reporter'' (''THR'') is an American digital and print magazine which focuses on the Cinema of the United States, Hollywood film industry, film, television, and entertainment industries. It was founded in 1930 as a daily trade pap ...
'' highlighted her girl-next-door persona and August Brown from the ''
Los Angeles Times The ''Los Angeles Times'' is an American Newspaper#Daily, daily newspaper that began publishing in Los Angeles, California, in 1881. Based in the Greater Los Angeles city of El Segundo, California, El Segundo since 2018, it is the List of new ...
'' thought that she radiated a "real and immediate identification" with her fans. Craig S. Semon from the ''
Telegram & Gazette The ''Telegram & Gazette'' (and ''Sunday Telegram'') is the only daily newspaper of Worcester, Massachusetts. The paper, headquartered at 100 Front Street and known locally as ''the Telegram'' or the ''T & G'', offers coverage of all of Worceste ...
'' and Kevin C. Johnson of the ''
St. Louis Post-Dispatch The ''St. Louis Post-Dispatch'' is a regional newspaper based in St. Louis, Missouri, serving the St. Louis metropolitan area. It is the largest daily newspaper in the metropolitan area by circulation, surpassing the '' Belleville News-Democra ...
'' deemed her stage presence confident and contagious. ''
The Indianapolis Star } ''The Indianapolis Star'' (also known as ''IndyStar'') is a morning daily newspaper that began publishing on June 6, 1903, in Indianapolis, Indianapolis, Indiana, United States. It has been the only major daily paper in the city since 1999, whe ...
s David Lindquist wrote that the show was successful thanks to the moments where Swift shared her life stories and experiences with fans.
MTV MTV (an initialism of Music Television) is an American cable television television channel, channel and the flagship property of the MTV Entertainment Group sub-division of the Paramount Media Networks division of Paramount Global. Launched on ...
's Jocelyn Vena wrote of the show held at
Madison Square Garden Madison Square Garden, colloquially known as the Garden or by its initials MSG, is a multi-purpose indoor arena in New York City. It is located in Midtown Manhattan between Seventh Avenue (Manhattan), Seventh and Eighth Avenue (Manhattan), Eig ...
in New York: "There wasn't a moment when the crowd wasn't enthralled or charmed by Swift." Lynn Saxberg of the ''
Ottawa Citizen The ''Ottawa Citizen'' is an English-language daily newspaper owned by Postmedia Network in Ottawa, Ontario, Canada. History Established as the Bytown ''Packet'' in 1845 by William Harris (journalist), William Harris, it was renamed the ''Ci ...
'' thought that the audience was charmed by Swift's sincerity: "She sang with conviction, performed with confidence and you couldn't help smiling at her enthusiasm as she tossed her long, blond curly hair." In the ''
Arkansas Democrat-Gazette The ''Arkansas Democrat-Gazette'' is the newspaper of record in the U.S. state of Arkansas, printed in Little Rock with a northwest edition published in Lowell. It is distributed for sale in all 75 of Arkansas's counties. By virtue of one ...
'', Jennifer Christman called Swift "a fierce force to be reckoned with". Other reviews praised Swift's songwriting and artistry. ''
The Washington Post ''The Washington Post'', locally known as ''The'' ''Post'' and, informally, ''WaPo'' or ''WP'', is an American daily newspaper published in Washington, D.C., the national capital. It is the most widely circulated newspaper in the Washington m ...
''s David Malitz wrote that Swift did not have the "most dynamic" stage presence, but he said her performances made the emotional sentiments of her songs more palpable.
Jon Pareles Jon Pareles (born 1953) is an American journalist who is the chief popular music critic in the arts section of ''The New York Times''.The New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
'' and Scott Mervis of the ''
Pittsburgh Post-Gazette The ''Pittsburgh Post-Gazette'', also known simply as the PG, is the largest newspaper serving Greater Pittsburgh, metropolitan Pittsburgh in the U.S. state of Pennsylvania. Descended from the ''Pittsburgh Gazette'', established in 1786 as the fi ...
'' were entertained by Swift's showmanship and acting skills that accompanied different numbers; the former selected the "wrathful" numbers of "You're Not Sorry" and "Should've Said No" as highlights. ''
The Salt Lake Tribune ''The Salt Lake Tribune'' is a newspaper published in the city of Salt Lake City, Utah. The ''Tribune'' is owned by The Salt Lake Tribune, Inc., a non-profit corporation. The newspaper's motto is "Utah's Independent Voice Since 1871." History ...
''s David Burger and ''
The Florida Times-Union ''The Florida Times-Union'' is a daily newspaper in Jacksonville, Florida, United States. Widely known as the oldest newspaper in the state, it began publication as the ''Florida Union'' in 1864. Its current incarnation started in 1883, when t ...
s Tom Szaroleta opined that Swift had an admirable showmanship that eluded veteran performers. Molly Trust of ''Billboard'' complimented the set list for balancing between high-energy numbers and mellow ballads and lauded Swift for both her musicianship and her crowd-engaging talents. In more reserved reviews, the ''
Phoenix New Times ''Phoenix New Times'' is a free digital and print media company based in Phoenix, Arizona. ''Phoenix'' ''New Times'' publishes daily online coverage of local news, restaurants, music, arts, cannabis, as well as longform narrative journalism. A ...
'' Christina Fuoco-Karasinski, ''
The Oklahoman ''The Oklahoman'' is the largest daily newspaper in Oklahoma, United States, and is the only regional daily that covers the Oklahoma City metropolitan area, Greater Oklahoma City area. The Alliance for Audited Media (formerly Audit Bureau Circul ...
''s Brandy McDonnell, and ''
The Seattle Times ''The Seattle Times'' is an American daily newspaper based in Seattle, Washington. Founded in 1891, ''The Seattle Times'' has the largest circulation of any newspaper in the state of Washington and the Pacific Northwest region. The Seattle Time ...
'' Mary Guiden thought that some numbers were rather too sweet, immature, and high-school-oriented that were not to their likings, but they all deemed them highly resonant with Swift's predominantly teenage fans. There were different opinions on Swift's live vocals. Malitz wrote it was "easy to overlook the fact that Swift has a fairly ordinary voice". Mervis opined that she had a "quite lovely" voice that was best portrayed during the acoustic numbers. Sean Daly of the ''
Tampa Bay Times The ''Tampa Bay Times'', called the ''St. Petersburg Times'' until 2011, is an American newspaper published in St. Petersburg, Florida, United States. It is published by the Times Publishing Company, which is owned by The Poynter Institute ...
'' described Swift's vocals as "sweet, if thin" and wrote: " ..what she lacks in vocal chops, she more than makes up for in star power." Saxberg thought that despite the criticism of Swift's limited vocal range, her voice was "strong and clear, refreshingly uncluttered with vocal gymnastics". McDonnell said that Swift did not possess strong vocals as with other female country singers but sounded "strong and sure" throughout the show, which was most showcased via the acoustic segment. Fuoco-Karasinski similarly deemed the acoustic segment the show's most charming part. Hazel Sheffield of ''
The Daily Telegraph ''The Daily Telegraph'', known online and elsewhere as ''The Telegraph'', is a British daily broadsheet conservative newspaper published in London by Telegraph Media Group and distributed in the United Kingdom and internationally. It was found ...
'' gave the London concert a four-star rating; she wrote that although Swift's vocals "often err on the flat side", she was a winning performer thanks to her relatability and unassuming personality. Alice Fisher of ''
The Observer ''The Observer'' is a British newspaper published on Sundays. First published in 1791, it is the world's oldest Sunday newspaper. In 1993 it was acquired by Guardian Media Group Limited, and operated as a sister paper to ''The Guardian'' ...
'' thought that despite the emotionally resonant songs, Swift's appeal as a performer with "less obvious" because of her sometimes awkward facial expressions or dance moves. Reviews of the last US show in Foxborough opined that Swift had improved her live vocals; Jay N. Miller of ''
The Patriot Ledger ''The Patriot Ledger'' is a daily newspaper in Quincy, Massachusetts, that serves the South Shore. It publishes Monday through Saturday. History The paper was founded on , as the weekly ''Quincy Patriot'' by John Adams Green and Edmund Butl ...
'' admired Swift's vocal stability, and James Reed of ''
The Boston Globe ''The Boston Globe,'' also known locally as ''the Globe'', is an American daily newspaper founded and based in Boston, Massachusetts. The newspaper has won a total of 27 Pulitzer Prizes. ''The Boston Globe'' is the oldest and largest daily new ...
'' said her voice was "mostly fine"; the latter deemed "Fifteen" the show's highlight for being authentic and honest. Some critics retrospectively commented that Swift's fashion and stage during the tour became some of her trademarks.
Annie Zaleski Annie Zaleski is a ''New York Times'' best-selling author and music historian. Career Zaleski is a regular writer for mainstream media outlets such as The Guardian and NPR Music, and a columnist at ''Salon''. She is based in Cleveland, Ohio w ...
wrote that the acoustic segment of the Fearless Tour was the blueprint for Swift's later tours and highlighted the sparkly dresses as a memorable look. Nina Braca in ''Billboard'' also identified some fashion statements that became iconic: Swift's blonde curly hair locks, "glittery gold outfits", and winged eyeliner.


Ticket sales and box office

Tickets for the first Fearless Tour shows went on sale starting February 6, 2009, through
Ticketmaster Ticketmaster Entertainment, LLC is an American ticket sales and distribution company based in Beverly Hills, California, with operations in many countries around the world. In 2010, it merged with Live Nation under the name Live Nation Ente ...
. ''Billboard'' reported that the tour "sold out every show within minutes" and declared Swift one of the "rising stars" in touring. The first on-sale tickets were for the May 22, 2009, Los Angeles show at
Staples Center Crypto.com Arena (originally and colloquially known as Staples Center) is a multi-purpose indoor arena in downtown Los Angeles. Opened on October 17, 1999, as Staples Center, it is located next to the Los Angeles Convention Center complex along F ...
, and they sold out within two minutes. The next on-sale shows were similarly sold out in minutes; the Evansville show sold out in just 30 seconds and the New York City show within 60 seconds. In honor of the kickoff of the sold-out tour in Evansville, Swift was presented the key to the city and the City Council President declared April 23, 2009, to be "Taylor Swift Day". High demands for the tour drove a
secondary market The secondary market, also called the aftermarket and follow on public offering, is the financial market in which previously issued financial instruments such as stock, bonds, options, and futures are bought and sold. The initial sale of ...
where scalpers resold tickets at a much higher price than the original; Louis Messina, the president of the tour's promoter
AEG Live The initials AEG are used for or may refer to: Common meanings * AEG (German company) ; AEG) was a German producer of electrical equipment. It was established in 1883 by Emil Rathenau as the ''Deutsche Edison-Gesellschaft für angewandte El ...
, said that the situation demanded legal intervention and had lobbied for anti-scalping laws. Sales for the second US leg took place via
Comcast Comcast Corporation, formerly known as Comcast Holdings,Before the AT&T Broadband, AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not th ...
starting October 23, 2009, after the first leg had wrapped. Tickets for all of the 15 announced stops sold out within two minutes, leading Swift to add additional shows. Her headlining performance at Country USA in
Oshkosh, Wisconsin Oshkosh () is a city in Winnebago County, Wisconsin, United States, and its county seat. It is located on the western shore of Lake Winnebago and had a population of 66,816 as of the 2020 United States census, 2020 census, making it the List o ...
, on June 24, 2009, registered 42,000 people in attendance, the largest up to that point during the festival's 14-year history. Her headlining session at the North Dakota State Fair on July 25, 2009, attracted 50,646 people, marking the first time the festival recorded a daily attendance of over 40,000. Swift became one of the artists to sell out the Save Mart Center in
Fresno, California Fresno (; ) is a city in the San Joaquin Valley of California, United States. It is the county seat of Fresno County, California, Fresno County and the largest city in the greater Central Valley (California), Central Valley region. It covers a ...
less than 10 minutes, and she became the first female musician to headline and sell out Gillette Stadium in Foxborough. According to ''
Pollstar ''Pollstar'' is a trade publication for the concert and live music industry. The publication was purchased by Oak View Group, a venue consultancy founded by Tim Leiweke and Irving Azoff, in July 2017. ''Pollstar'' holds an annual award ce ...
'', it was the 48th-highest-grossing tour of 2009 and 28th-highest-grossing of 2010. As reported by ''Billboard'', the Fearless Tour was one of the "Hot Tours" and the 15th-highest-grossing of 2010, with 45 sellout shows out of 47 total, 643,168 in attendance, and $40,312,810 in gross. The highest-grossing show was at Gillette Stadium in Foxborough; it brought $3.7 million in ticket sales from 56,868 concertgoers. In total, ''Billboard'' reported that the tour grossed $63,705,590 from 89 reported shows and recorded an audience of 1,138,977. A finalized estimate by ''Billboard'' as of 2018 claimed that the total gross was $66.5 million.


Recording and broadcast

On May 31, 2009,
NBC The National Broadcasting Company (NBC) is an American commercial broadcast television and radio network serving as the flagship property of the NBC Entertainment division of NBCUniversal, a subsidiary of Comcast. It is one of NBCUniversal's ...
broadcast a one-hour special titled ''Dateline: On Tour with Taylor Swift'' as part of ''Dateline''. The special was shot over three months and documented the making and behind-the-scenes of the Fearless Tour, including concert backstage footage from the United States, the United Kingdom, and Australia. Footage of the tour also featured in the music video for the track "Fearless", released in February 2010. From October 22–24, 2010,
The Hub The Hub may refer to: Places * The Hub, Bronx, an area of the South Bronx, New York, known for its convergence of subway and bus lines * The Hub (Edinburgh), former church in Edinburgh that is now home to the Edinburgh International Festival * T ...
aired a three-part music documentary miniseries titled ''Journey to Fearless''. ''Journey to Fearless'' was released on
Blu-ray Blu-ray (Blu-ray Disc or BD) is a digital optical disc data storage format designed to supersede the DVD format. It was invented and developed in 2005 and released worldwide on June 20, 2006, capable of storing several hours of high-defin ...
and
DVD The DVD (common abbreviation for digital video disc or digital versatile disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any ki ...
through
Shout! Factory Shout! Factory, LLC, doing business as Shout! Studios (formerly doing business as Shout! Factory, its current legal name), is an American home video and music distributor founded in 2002 as Retropolis Entertainment. Its video releases, issued i ...
on October 11, 2011; it runs for 135 minutes and contains 13 live numbers alongside behind-the-scenes footage. ''
American Songwriter ''American Songwriter'' is a bimonthly magazine covering songwriting. Established in 1984, it features interviews, songwriting tips, news, reviews and lyric contest. The magazine is based in Nashville, Tennessee. History The ''American Songwri ...
s Dan Weiss found the DVD release's timing odd because it was concurrent with the release of ''
Speak Now World Tour – Live ''Speak Now World Tour – Live'' is the first live album by the American singer-songwriter Taylor Swift. It was released on November 21, 2011, by Big Machine Records. The physical copy consists of an audio CD and a visual accompaniment on DVD ...
'', when Swift was promoting her third album '' Speak Now''. Giving it a 2.5-star rating, Weiss said that the DVD contained some lovely moments, but it was not groundbreaking and offered insufficient insights into Swift's rise to stardom. McDonnell was more positive and said the DVD was a "fun way" for fans to explore Swift more deeply. In 2016, ''Journey to Fearless'' was
certified Certification is part of testing, inspection and certification and the provision by an independent body of written assurance (a certificate) that the product, service or system in question meets specific requirements. It is the formal attestatio ...
platinum by the
Australian Recording Industry Association The Australian Recording Industry Association (ARIA) is a trade association representing the Australian recording industry which was established in the 1970s by six major record companies, EMI, Festival Records (Australia), Festival, Sony Music ...
for its DVD sales in Australia.


Set list

The following is the set list adapted from the show on May 1, 2009, in
Jacksonville Jacksonville ( ) is the most populous city proper in the U.S. state of Florida, located on the Atlantic coast of North Florida, northeastern Florida. It is the county seat of Duval County, Florida, Duval County, with which the City of Jacksonv ...
. It is not meant to represent all shows. Encore Notes *"Change" was removed from the set list on October 1, 2009. *" Today Was a Fairytale" replaced "I'm Only Me When I'm with You" for the 2010 shows. *" The Best Day" was performed in
Evansville Evansville is a city in Vanderburgh County, Indiana, United States, and its county seat. With a population of 118,414 at the 2020 census, it is Indiana's third-most populous city after Indianapolis and Fort Wayne, the most populous city in S ...
on April 23, 2009, and in Moline on May 8, 2010. *"Jump then Fall" was performed during the encore in Foxborough on June 5, 2010. Special guests *During the show in Los Angeles on May 22, 2009, Swift performed " Your Body Is a Wonderland" and "White Horse" with
John Mayer John Clayton Mayer ( ; born October 16, 1977) is an American singer, songwriter, and guitarist. He attended Berklee College of Music in Boston, but he left for Atlanta in 1997 with fellow guitarist Clay Cook, with whom he formed the short-liv ...
. *During the show in Nashville on September 12, 2009, Swift performed " This Kiss" and " The Way You Love Me" with
Faith Hill Audrey Faith McGraw (; born September 21, 1967), known professionally as Faith Hill, is an American Country music, country singer. She is one of the most successful country music artists of all time, having sold almost 50 million albums worldwide ...
. *During the show in Los Angeles on April 15, 2010, Swift performed "
Hot n Cold "Hot n Cold" is a song by American singer Katy Perry. The song was written by Perry, Dr. Luke, and Max Martin and produced by Luke and Benny Blanco for her second studio album, ''One of the Boys'' (2008). It was released as the album's second s ...
" with
Katy Perry Katheryn Elizabeth Hudson (born October 25, 1984), known professionally as Katy Perry, is an American singer, songwriter, and television personality. She is one of the List of best-selling music artists, best-selling music artists in hist ...
.


Tour dates


Notes


References


Source

*


External links

{{Taylor Swift 2009 concert tours 2010 concert tours Taylor Swift concert tours Concert tours of Australia Concert tours of the Bahamas Concert tours of Canada Concert tours of Japan Concert tours of the United Kingdom Concert tours of the United States