"Favorite" (stylized as "favOriTe") is the debut single released by South Korean girl group

Loona Loona (stylized in all caps or as LOOΠΔ; ; , ) is a South Korean girl group created by Blockberry Creative. The group is composed of eleven members: Heejin, Hyunjin, Haseul, Vivi, Yeojin, Kim Lip, Jinsoul, Choerry, Yves (singer), Yves, Go Won ...

. It was released on August 7, 2018, by

Blockberry Creative Blockberry Creative (; stylized as BlockBerry Creative) was a South Korean record label formed in 2016. It was a subsidiary of Polaris Entertainment. The label previously managed soloist Sunye, and the girl group Loona. History Blockberry Cr ...

as a digital single. This was their first release as a full twelve-member group.

Composition

The lyrics were written by Kim Su-jung and Jaden Jeong. It was produced by Sophia Pae and BADD's SlyBerry, Billie Jean, and Kim Jin-hyeong. It was described by ''

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'' as a brassy

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track that overflows with charisma and bright percussion. Adding that with prominent trills and trumpeting synths propelling the melody to its dynamic chorus, plus a woozy, alt R&B bridge later in the song, the song condenses the act's innovative nature into a boisterous tune.

Background and release

A music video teaser was released on August 1, 2018. "Favorite" was released as a digital single on August 7, 2018, through several music portals, including

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and

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Commercial performance

"favOriTe" peaked at number 4 on the US

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chart, their first and highest entry as a group until the release of single "

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Music video

The music video was released alongside the single on August 7. The video focuses on the group's choreography, featuring the twelve members wearing simple uniform-inspired blouse and skirt looks. As of December 25, 2022, the favOriTe's music video has reached 14 million views on

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Charts

Release history

References

{{authority control 2018 debut singles 2018 songs Loona (group) songs Blockberry Creative singles