European Watch Company (EWC) is an American luxury watch

retailer Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is the sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesal ...

based in

Boston, Massachusetts Boston is the capital and most populous city in the Commonwealth (U.S. state), Commonwealth of Massachusetts in the United States. The city serves as the cultural and Financial centre, financial center of New England, a region of the Northeas ...

History

The European Watch Company was founded on

Newbury Street Newbury Street is located in the Back Bay, Boston, Massachusetts, Back Bay area of Boston, Massachusetts, Boston, Massachusetts, in the United States. It runs roughly east–west, from the Public Garden (Boston, Massachusetts), Boston Public ...

in Boston in 1993 by Albert Ganjei. EWC sells classic and contemporary timepieces, including rare vintage models and limited editions from brands such as

Patek Philippe Patek Philippe SA () is a Swiss luxury watchmaker and clock manufacturer, located in the Canton of Geneva and the Vallée de Joux. Established in 1839, it is named after two of its founders, Antoni Patek and Adrien Philippe. Since 1932, the comp ...

Rolex Rolex () is a Swiss watch brand and manufacturer based in Geneva, Switzerland. Founded in 1905 as ''Wilsdorf and Davis'' by German businessman Hans Wilsdorf and his eventual brother-in-law Alfred Davis in London, the company registered ''Rolex ...

Audemars Piguet Audemars Piguet Holding SA () is a Swiss manufacturer of luxury good, luxury watches, headquartered in Le Brassus, Switzerland. The company was founded by Jules Louis Audemars and Edward Auguste Piguet in the Vallée de Joux in 1875, acquiring ...

, F.P. Journe, and

Vacheron Constantin Vacheron Constantin SA () is a Swiss luxury watch and clock manufacturer founded in 1755. Since 1996, it has been a subsidiary of the Swiss Richemont Group. Vacheron Constantin is one of the oldest watch manufacturers in the world with an unint ...

. Popular among watch collectors, EWC initially sold affordable watches. In 2018, Mitchell Levey succeeded Albert Ganjei as the chief executive officer of the company. Albert Ganjel remained the president of the company. In 2021, EWC's office and salesroom were relocated to the intersection of Clarendon and Dartmouth streets in Boston's

Back Bay Back Bay is an officially recognized Neighborhoods in Boston, neighborhood of Boston, Massachusetts, built on Land reclamation, reclaimed land in the Charles River basin. Construction began in 1859, as the demand for luxury housing exceeded the ...

neighborhood. In 2024, EWC wrote an anthology titled ''The Connoisseur's Guide to Fine Timepieces'', which was published by Assouline, highlighting the notable watches collected and sold by the company over its history. In October 2024, EWC acquired the digital assets of Crown & Caliber from Hodinkee.

References

External links

* {{official website, https://www.europeanwatch.com/ 1993 establishments in Massachusetts Retail companies of the United States

History

References

Further reading

External links