Entertainment Earth is an online retailer and

wholesaler Wholesaling or distributing is the sale of goods or merchandise to retailers; to industrial, commercial, institutional or other professional business users; or to other wholesalers (wholesale businesses) and related subordinated services. In ...

of licensed collectibles, including

action figures An action figure is a poseable character (arts), character model figure made most commonly of plastic, and often based upon characters from a film, comic book, military, video game, television program, or sport; fictional or historical. These fig ...

, clothing, statues,

prop replica A prop replica is a collectible recreation of a movie or television prop that is intended to accurately re-create the item as it appeared in the original media. Work on a prop replica can range from the use of resin to cast a copy of an already e ...

s, games, vinyl figures, dolls, and toys.

History

The company was founded in the

San Fernando Valley The San Fernando Valley, known locally as the Valley, is an urbanized valley in Los Angeles County, Los Angeles County, California. Situated to the north of the Los Angeles Basin, it comprises a large portion of Los Angeles, the Municipal corpo ...

of Los Angeles in 1995 by brothers Aaron and Jason Labowitz. They initially offered

Star Wars ''Star Wars'' is an American epic film, epic space opera media franchise created by George Lucas, which began with the Star Wars (film), eponymous 1977 film and Cultural impact of Star Wars, quickly became a worldwide popular culture, pop cu ...

action figures with the aim of attracting customers who were collectors who sought mint-condition items, as well as rarer items that might be difficult to find in stores. On April 1, 1996, the company launched its

e-commerce E-commerce (electronic commerce) refers to commercial activities including the electronic buying or selling products and services which are conducted on online platforms or over the Internet. E-commerce draws on technologies such as mobile co ...

site.Kyle Rupprecht, ''MovieMaker''
"Entertainment Earth Hollywood collectibles"
July 17, 2008, Over the years it has become one of the Internet's largest collectibles retailers, and it also sells general interest toys. It offers over 31,000 licensed products, including toys, gift items, collectibles, and memorabilia. In addition, Entertainment Earth designs and manufactures its own branded lines of merchandise. From 2008 through 2011, Inc.com named it one of the 5,000 fastest growing private retail companies in the United States. Entertainment Earth has both a retail and a wholesale division, as well as an affiliate program. Its print catalog is produced quarterly. Through its wholesale division, EE Distribution, the company sells to smaller retailers and distributors throughout the world in bulk. It is a Premier Hasbro Distributor in the United States and the exclusive distributor of toys manufactured by Bif Bang Pow!

References

External links

* for Entertainment Earth *{{official, http://www.eedistribution.com for EE Distribution 1990s toys 2000s toys 2010s toys Online retailers of the United States Toy retailers of the United States Toys based on comics Toy figurines Retail companies established in 1996 Companies based in Simi Valley, California Companies based in California 1996 establishments in California