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Keep Britain Tidy is a UK-based independent environmental charity. The organisation campaigns to reduce litter, improve local places and prevent waste. It has offices in
Wigan Wigan ( ) is a town in Greater Manchester, England. The town is midway between the two cities of Manchester, to the south-east, and Liverpool, to the south-west. It is the largest settlement in the Metropolitan Borough of Wigan and is its ad ...
and
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
.


History

Keep Britain Tidy was originally set up by a conference of 26 organisations in 1955. The conference was initiated by the
British Women's Institute The Women's Institute (WI) is a community-based organization for women in the United Kingdom, Canada, South Africa and New Zealand. The movement was founded in Stoney Creek, Ontario, Canada, by Erland and Janet Lee with Adelaide Hoodless being the ...
after a resolution was passed at its 1954 AGM to start a national anti-
litter Litter consists of waste products that have been discarded incorrectly, without consent, at an unsuitable location. The waste is objects, often man-made, such as aluminum cans, paper cups, food wrappers, cardboard boxes or plastic bottles, but ...
campaign. In 1987, Keep Britain Tidy changed its name to Tidy Britain Group. In 2002, following a merger with environmental awareness charity, Going for Green, the charity changed its name to ENCAMS — short for Environmental Campaigns. In June 2009, the charity changed its name back to Keep Britain Tidy, introducing a new logo highlighting the ''IT'' within ''BRITAIN'', reading "Keep It Tidy" as well as "Keep Britain Tidy". The "tidyman" logo is still used in public campaigns, alongside campaign straplines such as "Let's keep it tidy!" and "Help keep it tidy!" Following a year-long strategic alliance, in 2011 Keep Britain Tidy merged with the environmental charity Waste Watch. Keep Britain Tidy became the trading name.


Programmes

Keep Britain Tidy runs a number of programmes in England, including Eco-Schools, Seaside Awards, BeachCare, RiverCare, WatersideCare, LOVEmyBEACH, Keep Britain Tidy Network, Love Parks, Big Tidy Up, Green Flag Award for parks and green spaces and the Blue Flag Award for beaches. The organisation managed Keep Scotland Beautiful,
Keep Wales Tidy Keep Wales Tidy is a Wales, Welsh national voluntary environmental charity which works towards achieving "a clean, safe and tidy Wales". It works in partnership with Local Authorities, schools and community groups, and organisations such as W ...
and Tidy Northern Ireland until 2004, at which point they became independent devolved organisations. The Eco-Schools and Blue Flag programmes in Wales, Northern Ireland, and Scotland are now run independently by these devolved organisations.


See also

*
Clean Up Australia Clean Up Australia Limited is a not-for-profit Australian environmental conservation organisation. It is registered with the Australian Charities and Not-for-profits Commission. Clean Up Australia Limited has sponsored a yearly Clean Up Aus ...
*
Keep America Beautiful Keep America Beautiful is a nonprofit organization founded in 1953. It is the largest community improvement organization in the United States, with more than 700 state and community-based affiliate organizations and more than 1,000 partner orga ...
* National Cleanup Day * National Tidy Town Awards (disambiguation) * Thames21


References


External links

* {{Authority control Litter Environment of the United Kingdom Charities based in Greater Manchester 1955 establishments in the United Kingdom Organizations established in 1955 Organisations based in Wigan