Emily C. White (born August 31, 1978) is an American technology executive and

president President most commonly refers to: *President (corporate title) * President (education), a leader of a college or university *President (government title) President may also refer to: Arts and entertainment Film and television *'' Præsident ...

of Anthos Capital, a private equity and venture capital firm focused on consumer-oriented companies. She is the former

chief operating officer A chief operating officer (COO), also called chief operations officer, is an executive in charge of the daily operations of an organization (i.e. personnel, resources, and logistics). COOs are usually second-in-command immediately after the C ...

Snapchat Inc Snapchat is an American multimedia social media and instant messaging app and service developed by Snap Inc., originally Snapchat Inc. One of the principal features of the app are that pictures and messages, known as "snaps", are usually availa ...

and former director of business operations at

Instagram Instagram is an American photo sharing, photo and Short-form content, short-form video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with Social media camera filter, filters, be ...

. White served as the COO of Snapchat from 2013 to 2015, when she stepped down to work on other projects. In 2016, White founded Mave, a personal concierge startup. She has served as a board member of

Hyperloop One Hyperloop One, known as Virgin Hyperloop until November 2022, was an American transportation technology company that worked to commercialize high-speed travel utilizing the Hyperloop concept which was a variant of the vacuum train. The compan ...

, a transportation technology company.

Career

White obtained her bachelor's degree at

Vanderbilt University Vanderbilt University (informally Vandy or VU) is a private university, private research university in Nashville, Tennessee, United States. Founded in 1873, it was named in honor of shipping and railroad magnate Cornelius Vanderbilt, who provide ...

in 2000, and spent the first nine years of her career at

Google Inc Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial ...

, then left Google in late 2010 to join

Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...

. In 2013, she became the director of business operations at Instagram, which was acquired by

the previous year. Her boardroom appointments have included

Lululemon Lululemon, commonly styled as lululemon ( ; all lowercase), is a Canadian-American multinational athletic apparel retailer headquartered in Vancouver, British Columbia, and incorporated in Delaware, United States, as Lululemon Athletica Inc. I ...

Athletica Inc. and the

National Center for Women & Information Technology The National Center for Women & Information Technology (NCWIT) is a 501(c)(3) nonprofit organization that works to increase participation of girls and women in computing. NCWIT was founded in 2004 by Lucinda (Lucy) Sanders, Dr. Telle Whitney, a ...

. In September 2015, Emily joined

as a board observer. In 2016, White created a personal concierge startup called Mave. As of March 2016, the company was only an invite-only beta.

Snapchat

White was hired by

Snapchat Inc. Snap Inc. is an American technology company, founded on September 16, 2011, by Evan Spiegel, Bobby Murphy, and Reggie Brown based in Santa Monica, California. The company developed and maintains technological products and services, namely Snapc ...

as a business

strategist A strategist is a person with responsibility for the formulation and implementation of a strategy. Strategy generally involves setting goals, determining actions to achieve the goals, and mobilizing resources to execute the actions. A strategy ...

and advisor. She served as the COO from 2013 until March 2015. In 2014, she oversaw the rollout of Snapchat's first revenue stream, “Brand Story,” ads. A month later, Snapchat debuted a stream of posts from the

American Music Awards The American Music Awards (AMAs) is an annual American music awards show produced by Dick Clark Productions since 1974. Nominees are selected on commercial performance such as sales and airplay. Winners are determined by a poll of the public and ...

, sponsored by

Samsung Samsung Group (; stylised as SΛMSUNG) is a South Korean Multinational corporation, multinational manufacturing Conglomerate (company), conglomerate headquartered in the Samsung Town office complex in Seoul. The group consists of numerous a ...

. In 2015, Snapchat acquired a $200 million investment from

Alibaba Group Alibaba Group Holding Limited, branded as Alibaba (), is a Chinese Multinational corporation, multinational technology company specializing in E-commerce in China, e-commerce, retail, Internet, and technology. Founded on 28 June 1999 in Hangzho ...

and White stepped down as COO. According to sources, the move was precipitated with the realization by co-founder and CEO

Evan Spiegel Evan Thomas Spiegel (born June 4, 1990) is an American businessman, co-founder and CEO of Snap Inc. Spiegel was the youngest billionaire in the world in 2015. , he had a personal net worth of $2.6 billion according to ''Forbes''. Early li ...

that he wanted to be a more hands-on and operational CEO.

References

Living people 1978 births American women computer scientists American computer scientists American chief operating officers Vanderbilt University alumni Women corporate executives Facebook employees Google employees American corporate directors American women corporate directors Castilleja School alumni {{US-business-bio-stub