Ella Moss is a fashion clothing brand, based in Los Angeles and owned by Delta Galil Industries. The company was founded by designer Pamela Protzel-Scott in 2001.

Background

Protzel-Scott attended Pasadena's Art Center studying

graphic design Graphic design is a profession, academic discipline and applied art that involves creating visual communications intended to transmit specific messages to social groups, with specific objectives. Graphic design is an interdisciplinary branch of ...

, and decided to transfer to The Fashion Institute of Design & Merchandising in Los Angeles after discovering passion and interest in fashion. Following college, Protzel-Scott was hired by Moise Emquies, to work at his company, Mo Industries.^{/sup> After working on a project together for 3 years, the two decided to team up to create the line Ella Moss. The origin of the brand's name was taken from Pamela's nickname (Ella) and Moise's nickname (Moss). They describe the line in three words: "Hip, quirky, fashionable". Protzel-Scott explained that her main inspiration for design was art, fashion, people, traveling, and Parisian flea markets.

Notable recognition

Ella Moss gained recognition following a Sex and the City

''Sex and the City'' is an American romantic comedy, romantic comedy-drama television series created by Darren Star for HBO, based on Sex and the City (newspaper column), the newspaper column and 1996 book by Candace Bushnell. It premiered in th ...
episode where Sarah Jessica Parker

Sarah Jessica Parker (born March 25, 1965) is an American actress and television producer. In a career spanning over five decades, she has performed across several productions of both Sarah Jessica Parker filmography, screen and stage. List o ...
's character was seen in a dress from the brand. Other celebrities that have been styled in Ella Moss clothing include Angelina Jolie

Angelina Jolie ( ; born Angelina Jolie Voight, , June 4, 1975) is an American actress, filmmaker, and humanitarian. The recipient of List of awards and nominations received by Angelina Jolie, numerous accolades, including two Academy Awards ...
, Kate Hudson

Kate Garry Hudson (born April 19, 1979) is an American actress and singer. Born to singer Bill Hudson (singer), Bill Hudson and actress Goldie Hawn, Hudson made her film debut in the 1998 drama ''Desert Blue'', which was followed by supporting ...
Selena Gomez

Selena Marie Gomez ( ; born July 22, 1992) is an American actress, singer, songwriter, producer, and businesswoman. Gomez began her career as a child actress, appearing on the children's television series ''Barney & Friends'' (2002–2004), a ...
, and Christina Aguilera

Christina María Aguilera ( , ; born December 18, 1980) is an American singer-songwriter, actress and television personality. Recognized as Cultural impact of Christina Aguilera, an influential figure in music and having received Public imag ...
.

Store fronts

In September 2011, Ella Moss opened the first of two store fronts. The storefront was located in Newport Beach California in Fashion Island, a shopping center. The store would have Ella Moss and other lines such as Ella Girl, and Little Ella. After the first store opened a second location was opened in November 2013, in San Francisco. Both of these locations are no longer open. Ella Moss was once sold at department stores and boutiques. As of 2024, the brand can be purchased at Costco

Costco Wholesale Corporation is an American multinational corporation which operates a chain of membership-only big-box warehouse club retail stores. As of 2021, Costco is the third-largest retailer in the world, and as of August 2024, Cos ...
and Amazon
Amazon most often refers to:
* Amazon River, in South America
* Amazon rainforest, a rainforest covering most of the Amazon basin
* Amazon (company), an American multinational technology company
* Amazons, a tribe of female warriors in Greek myth ...
.

Acquisition

VF Corp, an American apparel and footwear company, owned 1/3 of stake in Mo Industries, which housed Ella Moss. VF Corp acquired the remaining 2/3s in 2009 for $161 million with an additional $47 million in debt. In 2016, 7 for Mankind and Splendid/Ella Moss were purchased by Delta Galil Industries, an Israeli textile firm from VF Corp, for 120 million dollars. Delta Galil's chief executive at the time, Issac Dabah secured a deal from VF Corp. due to the companies brand's declining sales. Plans following the acquisition included "closing stores that had declining sales and rebuilding brands" according to Dabah.

External links

Official website

Sources

* https://web.archive.org/web/20081217060035/http://www.ellamoss.com/thestory.html

References

Clothing brands of the United States
Companies based in Los Angeles

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