Elizabeth Mall, commonly known as ''E-Mall'', is a

shopping mall A shopping mall (or simply mall) is a large indoor shopping center, usually Anchor tenant, anchored by department stores. The term ''mall'' originally meant pedestrian zone, a pedestrian promenade with shops along it, but in the late 1960s, i ...

located in

Cebu City Cebu City, officially the City of Cebu, is a Cities of the Philippines#Legal classification, highly urbanized city in the Central Visayas region of the Philippines. According to the 2020 census, it has a population of 964,169 people, making ...

Philippines The Philippines, officially the Republic of the Philippines, is an Archipelagic state, archipelagic country in Southeast Asia. Located in the western Pacific Ocean, it consists of List of islands of the Philippines, 7,641 islands, with a tot ...

. It is owned by Atty. Augusto W. Go, Chairman of the Board & President of Cebu Central Realty Corporation who also owns

University of Cebu The University of Cebu (UC; ; ) is a private, non-sectarian, coeducational basic and higher education institution in Cebu City, Philippines. It was founded in 1964 offering preschool, grade school, junior & senior high school, undergraduate degre ...

and

College of Technological Sciences–Cebu College of Technological Sciences – Cebu (CTS-C or better known simply as ''CTS'') is a mid-sized educational institution currently located at Corner R.R. Rallos Street and N. Bacalso Avenue, Cebu City, Philippines. It is the sister school of U ...

. It also calls itself as the "Shopping Center of the South".

History

Located at N. Bacalso Avenue corner Leon Kilat Street in Brgy. Pahina Central,

, the lot that E-Mall stands today used to be a vacant lot where formations of citizens' military trainings were held. The mall opened on December 3, 2003 and specifically caters to the classes A, B, C and D market, as well as to the students and young professionals. It was a gift of Atty. Augusto W. Go to his wife, Elizabeth Gan-Go, for whom the mall was dedicated, during their 33rd wedding anniversary. In 2014, E-Mall opened its service lane as part of its rezoning strategies to be a one-stop shop in Cebu. It occupies almost half of the mall's third level. The site used to be the previous location of the World of Fun and the mall's activity center, which was then converted into a kiddie play area.

Incidents

Accidental firing of service firearm

On March 30, 2009, a security guard wounded three persons when he accidentally fired his service firearm yesterday noon outside E-Mall. Abraham Duran, a member of the Unisave Security Specialist Agency, said he was trying to remove the magazine of his 9mm service pistol when it suddenly went off. The bullet stuck the ground and Geraldine Consul together with her 10-year-old son, David who had just been about to enter the mall, were hit by shrapnel. Jason Keesey Lureñana, who was standing nearby, was also grazed in the right arm and was taken to the mall’s clinic.

Death of delivery man

On October 17, 2016, a delivery man of Airspeed Philippines Inc. died after he was crushed by the cargo elevator in E-Mall. The body of Juan Amistad Udto was crushed while he was loading goods onto the cargo elevator from the fourth floor of the mall. He was brought to the St. Vincent Hospital but was declared dead on arrival by the attending physician at St. Vincent’s Hospital. He died due to "cervical contortion".

Fastfood outlet fire

On March 5, 2020, a

Mang Inasal Mang Inasal Philippines, Inc., or simply Mang Inasal ( Hiligaynon for "Mr. Barbecue"), is a barbecue fast food restaurant chain in the Philippines established on December 12, 2003, in Iloilo City. It is one of the most popular fast food chains ...

food outlet inside the mall caught fire. The fire alarm was received by responding firefighters at around 4:45 PM and was placed under control at around 5:11 PM.

References

External links

Official Website
* {{Cebu City Shopping malls in Cebu City Shopping malls established in 2003 Buildings and structures in Cebu City