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Elbert Green Hubbard (June 19, 1856 – May 7, 1915) was an American writer, publisher, artist, and philosopher. Raised in Hudson, Illinois, he had early success as a traveling salesman for the Larkin Soap Company. Hubbard is known best as the founder of the Roycroft artisan community in East Aurora, New York, an influential exponent of the
Arts and Crafts movement The Arts and Crafts movement was an international trend in the decorative and fine arts that developed earliest and most fully in the British Isles and subsequently spread across the British Empire and to the rest of Europe and America. Initiat ...
. Among Hubbard's many publications were the fourteen-volume work ''Little Journeys to the Homes of the Great'' and the short publication '' A Message to Garcia''. He and his second wife, Alice Moore Hubbard, died aboard the RMS ''Lusitania'' when it was torpedoed and sunk by German submarine SM ''U-20'' off the coast of Ireland on May 7, 1915.


Early life

Hubbard was born in
Bloomington, Illinois Bloomington is a city in McLean County, Illinois, United States, and its county seat. The 2020 United States census, 2020 census showed the city had a population of 78,680, making it the List of municipalities in Illinois, 13th-most populous ci ...
, to Silas Hubbard and Juliana Frances Read on June 19, 1856. In the autumn of 1855, his parents had relocated to Bloomington from
Buffalo, New York Buffalo is a Administrative divisions of New York (state), city in the U.S. state of New York (state), New York and county seat of Erie County, New York, Erie County. It lies in Western New York at the eastern end of Lake Erie, at the head of ...
, where his father had a medical practice. Finding it difficult to settle in Bloomington—mainly due to the presence of several already established doctors—Silas moved his family to Hudson, Illinois, the next year. Nicknamed "Bertie" by his family, Elbert had two older siblings: Charlie, who was largely bed-ridden after a fall when he was young, and Hannah Frances, nicknamed "Frank" like her mother. Charlie died at the age of nine, when Elbert was three-and-a-half years old. Elbert also had three younger sisters who were named Mary, Anna Miranda, and Honor. The Hubbard children attended the local public school, a small building with two rooms that overlooked a graveyard. Thirty years later, Elbert described his schooling days as "splendid" and "tinged with no trace of blue.... I had no ambitions then—I was sure that some day I could spell down the school, propound a problem in fractions that would puzzle the teacher, and play checkers in a way that would cause my name to be known throughout the entire township." Mary would remember her older brother's role as a school troublemaker, noting that he "annoyed his teachers... occasionally by roaring inappropriately when his too-responsive sense of humor was tickled." Elbert's first business venture was selling Larkin soap products, a career which eventually brought him to
Buffalo, New York Buffalo is a Administrative divisions of New York (state), city in the U.S. state of New York (state), New York and county seat of Erie County, New York, Erie County. It lies in Western New York at the eastern end of Lake Erie, at the head of ...
. His innovations for Larkin included premiums and "leave on trial".


Roycroft

His best-known work came after he founded Roycroft, an Arts and Crafts community in East Aurora, New York, in 1895. This grew from his private press which he had initiated in collaboration with his first wife Bertha Crawford Hubbard, the Roycroft Press, inspired by
William Morris William Morris (24 March 1834 – 3 October 1896) was an English textile designer, poet, artist, writer, and socialist activist associated with the British Arts and Crafts movement. He was a major contributor to the revival of traditiona ...
' Kelmscott Press. Although called the "Roycroft Press" by latter-day collectors and print historians, the organization called itself "The Roycrofters" and "The Roycroft Shops". Hubbard edited and published two magazines, '' The Philistine—A Periodical of Protest'' and '' The FRA--A Journal of Affirmation''. ''The Philistine'' was bound in brown butcher paper and featuring largely satire and whimsy. (Hubbard himself quipped that the cover was butcher paper because: "There is meat inside.") The Roycrofters produced handsome, if sometimes eccentric, books printed on handmade paper, and operated a fine bindery, a furniture shop, and shops producing modeled leather and hammered copper goods. They were a leading producer of Mission style products. Hubbard's second wife, Alice Moore Hubbard, was a graduate of the New Thought-oriented Emerson College of Oratory in Boston and a noted suffragist. The Roycroft Shops became a site for meetings and conventions of radicals, freethinkers, reformers, and suffragists. Hubbard became a popular lecturer, and his homespun philosophy evolved from a loose William Morris-inspired
socialism Socialism is an economic ideology, economic and political philosophy encompassing diverse Economic system, economic and social systems characterised by social ownership of the means of production, as opposed to private ownership. It describes ...
to an ardent defense of free enterprise and American know-how. Hubbard was mocked in the Socialist press for "selling out". He replied that he had not given up any ideal of his, but had simply lost faith in Socialism as a means of realizing them. An example of his trenchant critical style may be found in his saying that prison is, "An example of a Socialist's Paradise, where equality prevails, everything is supplied and competition is eliminated." In 1908, Hubbard was the main speaker at the annual meeting of The Society in Dedham for Apprehending Horse Thieves. Before he died, Hubbard planned to write a story about Felix Flying Hawk, the only son of Chief Flying Hawk. Hubbard had learned about Flying Hawk during 1915 from Major Israel McCreight. In 1912, the passenger liner ''
RMS Titanic RMS ''Titanic'' was a British ocean liner that Sinking of the Titanic, sank in the early hours of 15 April 1912 as a result of striking Iceberg that struck the Titanic, an iceberg on her maiden voyage from Southampton, England, to New York Ci ...
'' sank after hitting an
iceberg An iceberg is a piece of fresh water ice more than long that has broken off a glacier or an ice shelf and is floating freely in open water. Smaller chunks of floating glacially derived ice are called "growlers" or "bergy bits". Much of an i ...
. Hubbard subsequently wrote of the disaster, singling out the story of Ida Straus, who as a woman was supposed to be placed on a lifeboat in precedence to the men, but refused to board the boat, and leave her husband. Hubbard then added his own commentary:


Conviction and pardon

At the beginning of
World War I World War I or the First World War (28 July 1914 – 11 November 1918), also known as the Great War, was a World war, global conflict between two coalitions: the Allies of World War I, Allies (or Entente) and the Central Powers. Fighting to ...
, Hubbard published a great deal of related commentary in ''The Philistine'' and became anxious to cross the ocean, report on the war and interview the Kaiser himself. However, Hubbard had pleaded guilty on January 11, 1913, in the court of U.S. District Court Judge John R. Hazel for violating Section 211 of the penal code. Hubbard was convicted on one count of circulating "objectionable" (or "obscene") matter in violation of the postal laws. Hubbard requested a presidential pardon from
William Howard Taft William Howard Taft (September 15, 1857March 8, 1930) served as the 27th president of the United States from 1909 to 1913 and the tenth chief justice of the United States from 1921 to 1930. He is the only person to have held both offices. ...
, but the administration discarded the request as "premature". When his application for a passport was denied in 1915, Hubbard went directly to the White House and pleaded with
Woodrow Wilson Thomas Woodrow Wilson (December 28, 1856February 3, 1924) was the 28th president of the United States, serving from 1913 to 1921. He was the only History of the Democratic Party (United States), Democrat to serve as president during the Prog ...
's personal secretary, Joseph P. Tumulty. At the time, the President was in the midst of a cabinet meeting, but Tumulty interrupted and, as a result, the Secretary of State (
William Jennings Bryan William Jennings Bryan (March 19, 1860 – July 26, 1925) was an American lawyer, orator, and politician. He was a dominant force in the History of the Democratic Party (United States), Democratic Party, running three times as the party' ...
) and Attorney General Thomas Gregory were also able to hear of Hubbard's situation and need. The pardon was found to be appropriate, and Hubbard's clemency application process lasted exactly one day. Seventy-five percent of those petitioning for clemency during that fiscal year were not so fortunate; their requests were denied or adversely reported or no action was taken. On receiving his pardon, Hubbard obtained a passport and, on May 1, 1915, left with his wife on a voyage to Europe.


Death

A little more than three years after the sinking of the ''Titanic'', the Hubbards boarded the in
New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
. On May 7, 1915, while at sea 11 miles (18 km) off the Old Head of Kinsale,
Ireland Ireland (, ; ; Ulster Scots dialect, Ulster-Scots: ) is an island in the North Atlantic Ocean, in Northwestern Europe. Geopolitically, the island is divided between the Republic of Ireland (officially Names of the Irish state, named Irelan ...
, the ship was hit by a single torpedo and sunk by the German
U-boat U-boats are Submarine#Military, naval submarines operated by Germany, including during the World War I, First and Second World Wars. The term is an Anglicization#Loanwords, anglicized form of the German word , a shortening of (), though the G ...
. His end seems to have followed the pattern he had admired in Mrs. Straus. In a letter to Elbert Hubbard II dated March 12, 1916, Ernest C. Cowper, a survivor of this event, wrote: The Roycroft Shops, managed by Hubbard's son, Elbert Hubbard II, operated until 1938.


Personal life

Hubbard described himself as an
anarchist Anarchism is a political philosophy and Political movement, movement that seeks to abolish all institutions that perpetuate authority, coercion, or Social hierarchy, hierarchy, primarily targeting the state (polity), state and capitalism. A ...
and a
socialist Socialism is an economic ideology, economic and political philosophy encompassing diverse Economic system, economic and social systems characterised by social ownership of the means of production, as opposed to private ownership. It describes ...
. He believed in social, economic, domestic, political, mental and spiritual freedom. In ''A Message to Garcia and Thirteen Other Things'' (1901), Hubbard explained his ''Credo'' by writing "I believe
John Ruskin John Ruskin (8 February 1819 20 January 1900) was an English polymath a writer, lecturer, art historian, art critic, draughtsman and philanthropist of the Victorian era. He wrote on subjects as varied as art, architecture, Critique of politic ...
,
William Morris William Morris (24 March 1834 – 3 October 1896) was an English textile designer, poet, artist, writer, and socialist activist associated with the British Arts and Crafts movement. He was a major contributor to the revival of traditiona ...
,
Henry Thoreau Henry David Thoreau (born David Henry Thoreau; July 12, 1817May 6, 1862) was an American naturalist, essayist, poet, and philosopher. A leading Transcendentalism, transcendentalist, he is best known for his book ''Walden'', a reflection upon sim ...
, Walt Whitman and
Leo Tolstoy Count Lev Nikolayevich Tolstoy Tolstoy pronounced his first name as , which corresponds to the romanization ''Lyov''. () (; ,Throughout Tolstoy's whole life, his name was written as using Reforms of Russian orthography#The post-revolution re ...
to be Prophets of God, and they should rank in mental reach and spiritual insight with
Elijah Elijah ( ) or Elias was a prophet and miracle worker who lived in the northern kingdom of Israel during the reign of King Ahab (9th century BC), according to the Books of Kings in the Hebrew Bible. In 1 Kings 18, Elijah defended the worsh ...
, Hosea, Ezekiel and Isaiah." Hubbard wrote a critique of war, law and government in the booklet ''Jesus Was An Anarchist'' (1910). Originally published as ''The Better Part'' in ''A Message to Garcia and Thirteen Other Things'', the essay was described by Ernest Howard Crosby as "The best thing Elbert ever wrote." Another book which was written by Hubbard is titled ''Health and Wealth''. It was published in 1908 and includes many short
truism A truism is a claim that is so obvious or self-evident as to be hardly worth mentioning, except as a reminder or as a rhetorical or literary device, and is the opposite of a falsism. In philosophy, a sentence which asserts incomplete truth con ...
s.


Legacy

Contributors to a 360-page book published by Roycrofters and titled '' In Memoriam: Elbert and Alice Hubbard'' included such celebrities as meat-packing magnate J. Ogden Armour, business theorist and
Babson College Babson College is a Private university, private business school in Wellesley, Massachusetts, United States specializing in entrepreneurship education. Founded in 1919 by Roger Babson, the college was established as the Babson Institute in his We ...
founder Roger Babson, botanist and horticulturalist Luther Burbank, seed-company founder W. Atlee Burpee, ketchup magnate Henry J. Heinz,
National Park Service The National Park Service (NPS) is an List of federal agencies in the United States, agency of the Federal government of the United States, United States federal government, within the US Department of the Interior. The service manages all List ...
founder Franklin Knight Lane, success writer Orison Swett Marden, inventor of the modern comic strip Richard F. Outcault, poet
James Whitcomb Riley James Whitcomb Riley (October 7, 1849 – July 22, 1916) was an American writer, poet, and best-selling author. During his lifetime he was known as the "Hoosier Poet" and "Children's Poet" for his dialect works and his children's poetry. His ...
, Nobel Peace Prize recipient Elihu Root, evangelist Billy Sunday, intellectual Booker T. Washington, and poet Ella Wheeler Wilcox. Hubbard's ''Message to Garcia'' essay was adapted into two movies: the 1916 silent movie '' A Message to Garcia'' and the 1936 movie '' A Message to Garcia''. Mack Bolan, the main character of Don Pendleton's fiction series '' The Executioner'', frequently cites as inspiration a Hubbard quote, "God will not look you over for medals, diplomas, or degrees – but for scars." The phrase "The graveyards are full of indispensable men" may have originated with Hubbard. A quote of Hubbard's from his biography of American automotive developer John North Willys, "Do nothing, say nothing, and be nothing, and you'll never be criticized", is often misattributed to Aristotle. Other quotes include * Do not take life too seriously. You will never get out of it alive. * In order to have friends, you must first be one. * Never explain - your friends do not need it and your enemies will not believe you anyway. The Elbert Hubbard Roycroft Museum is at the George and Gladys Scheidemantel House in East Aurora, New York. The museum features furniture and decorative items produced by the Roycroft community.


Selected works

*''Forbes of Harvard'' (1894) *''No Enemy But Himself'' (1894) *''Little Journeys to the Homes of the Great'' (1895–1910) *''The Legacy'' (1896) *'' A Message to Garcia'' (1899) *''A Message to Garcia and Thirteen Other Things'' (1901) *''Love, Life and Work'' (1906) * “A Dozen & Two Pastelles in Prose by Elbert Hubbard, Being impressions of the Wanamaker Stores, written in as many moods (1907) *''White Hyacinths'' (1907) *''Health and Wealth'' (1908) *''The Doctors'' (1909) *''The Mintage'' (1910) *''Jesus Was An Anarchist'' (1910), also published as ''The Better Part''
''An American Bible'' (1911) Alice Hubbard, Editor
*''The Silver Arrow'' (1923) *''Elbert Hubbard's Scrap Book'' (1923) *''The Note Book of Elbert Hubbard'' (1927) *''The Philosophy of Elbert Hubbard'' (1930)


Gallery

Image:Visitor Center, Roycroft Campus, East Aurora, NY.jpg, Roycroft Campus Visitor Center, June 2019 Image:RoycroftCampusWelcome.jpg, Roycroft Campus welcome sign, 2008 Image:RoycroftSign.JPG, Sign about Elbert Hubbard


See also

* When life gives you lemons, make lemonade – a proverbial phrase based on a quote by E. Hubbard


Explanatory notes


References


Further reading

* Hamilton, Charles Franklin. ''As Bees in Honey Drown; Elbert Hubbard and the Roycrofters'' (1973. South Brunswick: A.S. Barnes) . * Lane, Albert. ''Elbert Hubbard And His Work: A Biography, A Sketch, And A Bibliography'' (1901. The Blanchard Press) . * Leuchtenburg, William E. ''American Places: Encounters with History'' (2002. Oxford University Press) . *Rice, Donald Tunnicliff, ''Cast in Deathless Bronze: Andrew Rowan, The Spanish–American War, and the Origins of American Empire'' (2016. The West Virginia University Press) * Walsdorf, Jack. ''Elbert Hubbard, William Morris's Greatest Imitator'' (1999. Yellow Barn Press)


External links

* * *
''The Philistine''
at the
HathiTrust HathiTrust Digital Library is a large-scale collaborative repository of digital content from research libraries. Its holdings include content digitized via Google Books and the Internet Archive digitization initiatives, as well as content digit ...

''The Fra''
at the
HathiTrust HathiTrust Digital Library is a large-scale collaborative repository of digital content from research libraries. Its holdings include content digitized via Google Books and the Internet Archive digitization initiatives, as well as content digit ...
*
"Elbert Hubbard: An American Original", November 2009—PBS / WNED

The Roycrofter Website The Elbert Hubbard papers at the Harry Ransom Humanities Research Center at The University of Texas at Austin
Overview of an archival collection on Elbert Hubbard.
Hubbard Collection
is located at th
Special Collections/Digital Library
i
Falvey Memorial Library
at Villanova University. {{DEFAULTSORT:Hubbard, Elbert 1856 births 1915 deaths 19th-century American writers 20th-century American essayists 19th-century American philosophers 20th-century American philosophers Arts and Crafts movement American anarchists American magazine editors American publishers (people) Writers from Bloomington, Illinois Deaths on the RMS Lusitania Writers from New York (state) People from McLean County, Illinois People from East Aurora, New York Journalists from Illinois Private press movement people American socialists