Edda Media was a Norwegian

media group A media conglomerate, media company, media group, or media institution is a company that owns numerous companies involved in mass media enterprises, such as music, television, radio, publishing, motion pictures, video games, amusement parks, or ...

that owned a number of Norwegian

newspaper A newspaper is a Periodical literature, periodical publication containing written News, information about current events and is often typed in black ink with a white or gray background. Newspapers can cover a wide variety of fields such as poli ...

s, television channels,

radio channel Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

s and

website A website (also written as a web site) is any web page whose content is identified by a common domain name and is published on at least one web server. Websites are typically dedicated to a particular topic or purpose, such as news, educatio ...

s. The company was part of the

Mecom Group Mecom Group plc was a newspaper publishing company headquartered in London, United Kingdom. Initially, it was listed on the London Stock Exchange and was a constituent of the FTSE 250 Index until 22 December 2008, when it became one of three m ...

and was the remaining domestic part of Orkla Media. In 2006 the newspapers in the Edda Group had 1,250,000 daily readers, a circulation of 257,128 and 800,000 unique web users. The corporation had 1,801 employees and head office in

Oslo Oslo ( or ; ) is the capital and most populous city of Norway. It constitutes both a county and a municipality. The municipality of Oslo had a population of in 2022, while the city's greater urban area had a population of 1,064,235 in 2022 ...

. Among the newspapers owned are , , ''Indre Østfold Avis'', '' Kanalen'', ''Kragerø Blad'', '' Lierposten'', '' Laagendalsposten'', '' Nordstrands Blad'', '' Moss Avis'', '' Romsdals Budstikke'', '' Røyken og Hurums Avis'', '' Sande Avis'', '' Sandefjords Blad'', '' Sarpsborgavisa'', '' Sunnmørsposten'', ''

Svelviksposten ''Svelviksposten'' (The Svelvik Gazette) is a local Norway, Norwegian newspaper published once a week in the town of Svelvik in Buskerud Counties of Norway, county. Circulation According to the Norwegian Audit Bureau of Circulations and National ...

'', '' Telen'', '' Tønsbergs Blad'', '' Ullern Avis Akersposten'', '' Varden'', '' Vikebladet Vestposten'', '' Vigga'' and ''Åndalsnes Avis''. The company owns Lokalavisene Oslo and also has partial ownership of '' Budstikka'' (31.5%), '' Gudbrandsdølen Dagningen'', (24%), '' Hamar Dagblad'' (66.9%), ''Ringsaker Blad'' (66.9%), '' Østlandets Blad'' (79.9%) and '' Østlendingen'' (66.9%). Among the television channels are TV Buskerud and TV Vestfold. The websites are organized under Edda Digital and consist of 27

online newspaper An online newspaper (or electronic news or electronic news publication) is the electronic publishing, online version of a newspaper, either as a stand-alone publication or as the online version of a printed periodical literature, periodical. Goin ...

s as dt.no (Drammens Tidende), sb.no (Sandefjords Blad), tb.no (Tønsbergs Blad) and ostlendingen.no (Østlendingen), and commercial services as tinde.no, toppfotballkort.no and opoint.no,

History

Edda Media dates back to 1983 when the

Orkla Group Orkla ASA is a Norwegian conglomerate operating in Europe, Asia and the US. At present, Orkla operates in the branded consumer goods, aluminium products and financial investment sectors. Orkla ASA is listed on the Oslo Stock Exchange and its he ...

entered the mass media market through the company Orkla Communications, later Orkla Media. The company acquired through the 1980s and 1990s a number of smaller, independent newspapers and local television channels throughout the country, and quickly became one of the big three within the newspaper market in Norway, along with

Schibsted Schibsted ASA is an international media group. The company has its headquarters in Oslo, Norway Norway, officially the Kingdom of Norway, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. The ...

and A-Pressen. In 2005 Orkla announced it would leave the media market, and sold its shares in

Adresseavisen (; commonly known as ''Adressa'') is a regional newspaper published daily, except Sundays, in Trondheim, Norway. The paper has been in circulation since 1767 and is one of the oldest newspapers in Norway after Norske Intelligenz-Seddeler which ...

and

Bergens Tidende is Norway's fifth-largest newspaper, and the country's largest newspaper outside Oslo. is owned by the public company Schibsted ASA. Norwegian owners held a mere 42% of the shares in Schibsted at the end of 2015. History and profile Founded ...

. The remaining stakes, were sold to Mecom Media, and the company split into three

holding companies A holding company is a company whose primary business is holding a controlling interest in the securities of other companies. A holding company usually does not produce goods or services itself. Its purpose is to own stock of other companies ...

: Edda Media, Berlingske Officin and Rzeczpospolita. Edda Media retained the Norwegian portfolio of media. Edda media was sold in 2012 to

Amedia Amedia AS is the second largest media company in Norway (the largest is Schibsted and the third largest is Polaris Media). The company is whole or partial owner of 50 local and regional newspaper with online newspapers and printing presses, an ...

References

{{Authority control Norwegian companies established in 1983 Companies based in Oslo Mass media companies established in 1983 Holding companies of Norway Mass media companies of Norway Mass media in Oslo Orkla ASA