The ecological model of competition is a reassessment of the nature of
competition
Competition is a rivalry where two or more parties strive for a common goal which cannot be shared: where one's gain is the other's loss (an example of which is a zero-sum game). Competition can arise between entities such as organisms, indi ...
in the
economy
An economy is an area of the Production (economics), production, Distribution (economics), distribution and trade, as well as Consumption (economics), consumption of Goods (economics), goods and Service (economics), services. In general, it is ...
. Traditional
economics
Economics () is a behavioral science that studies the Production (economics), production, distribution (economics), distribution, and Consumption (economics), consumption of goods and services.
Economics focuses on the behaviour and interac ...
models the economy on the principles of
physics
Physics is the scientific study of matter, its Elementary particle, fundamental constituents, its motion and behavior through space and time, and the related entities of energy and force. "Physical science is that department of knowledge whi ...
(force, equilibrium, inertia, momentum, and linear relationships). This can be seen in the economics lexicon: terms like
labour force
In macroeconomics, the workforce or labour force is the sum of people either working (i.e., the employed) or looking for work (i.e., the unemployed):
\text = \text + \text
Those neither working in the marketplace nor looking for work are out ...
,
market equilibrium,
capital flows, and
price elasticity. This is probably due to historical coincidence. Classical
Newtonian physics
Classical mechanics is a physical theory describing the motion of objects such as projectiles, parts of machinery, spacecraft, planets, stars, and galaxies. The development of classical mechanics involved substantial change in the methods ...
was the state of the art in science when
Adam Smith
Adam Smith (baptised 1723 – 17 July 1790) was a Scottish economist and philosopher who was a pioneer in the field of political economy and key figure during the Scottish Enlightenment. Seen by some as the "father of economics"——— or ...
was formulating the first principles of economics in the 18th century.
According to the ecological model, it is more appropriate to model the economy on
biology
Biology is the scientific study of life and living organisms. It is a broad natural science that encompasses a wide range of fields and unifying principles that explain the structure, function, growth, History of life, origin, evolution, and ...
(growth, change, death, evolution,
survival of the fittest
"Survival of the fittest" is a phrase that originated from Darwinian evolutionary theory as a way of describing the mechanism of natural selection. The biological concept of fitness is defined as reproductive success. In Darwinian terms, th ...
, complex inter-relationships, non-linear relationships). Businesses operate in a complex
environment with interlinked sets of determinants. Companies
co-evolve: they influence, and are influenced by, competitors,
customer
In sales, commerce, and economics, a customer (sometimes known as a Client (business), client, buyer, or purchaser) is the recipient of a Good (economics), good, service (economics), service, product (business), product, or an Intellectual prop ...
s, governments, investors, suppliers, unions, distributors, banks, and others. We should look at this business environment as a business ecosystem that both sustains, and threatens the firm. A company that is not well matched to its environment might not survive. Companies that are able to develop a successful
business model
A business model describes how a Company, business organization creates, delivers, and captures value creation, value,''Business Model Generation'', Alexander Osterwalder, Yves Pigneur, Alan Smith, and 470 practitioners from 45 countries, self-pub ...
and turn a
core competency
A core competency is a concept in management theory introduced by C. K. Prahalad and Gary Hamel.Prahalad, C.K. and Hamel, G. (1990)The core competence of the corporation", Harvard Business Review (v. 68, no. 3) pp. 79–91. It can be define ...
into a
sustainable competitive advantage will thrive and grow. Very successful firms may come to dominate their industry (referred to as ''category killers'').
See also
*
Competitor analysis
*
Marketing
Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce.
Marketing is usually conducted by the seller, typically a retailer or ma ...
*
Oligopoly
An oligopoly () is a market in which pricing control lies in the hands of a few sellers.
As a result of their significant market power, firms in oligopolistic markets can influence prices through manipulating the supply function. Firms in ...
*
Strategic management
In the field of management, strategic management involves the formulation and implementation of the major goals and initiatives taken by an organization's managers on behalf of stakeholders, based on consideration of Resource management, resources ...
*
Sustainable competitive advantage
*
Dominant Design
References
* Moore, James (1993) "Predators and Prey : A new ecology of competition", ''Harvard Business Review'', May/June 1993.
{{DEFAULTSORT:Ecological Model Of Competition
Economics models
Competition