Royal Tongan Limu was a seaweed extract product manufactured and distributed by Dynamic Essentials, a now defunct

multilevel marketing Multi-level marketing (MLM), also called network marketing or pyramid selling, is a controversial marketing strategy for the sale of products or services in which the revenue of the MLM company is derived from a non-salaried workforce selling th ...

company based in

Lake Mary, Florida Lake Mary is a suburban city that is located in the Greater Orlando metropolitan area in Seminole County, Florida, United States, and is located in Central Florida. The population was 13,822 at the 2010 census. History Lake Mary was named afte ...

, until legal issues with the U.S. Food and Drug Administration forced the company’s closure in 2003. Subsequently,

NBTY The Bountiful Company is an American dietary supplements company. It is owned by Kohlberg Kravis Roberts, which has agreed to sell most of the company's brands to Nestlé during 2021. It was original known as Nature's Bounty, Inc. but changed it ...

, Inc., the parent company of Dynamic Essentials, was ordered to pay a $2 million USD settlement in a

class action suit A class action, also known as a class-action lawsuit, class suit, or representative action, is a type of lawsuit where one of the parties is a group of people who are represented collectively by a member or members of that group. The class action ...

launched by the U.S. Federal Trade Commission and

Department of Justice A justice ministry, ministry of justice, or department of justice is a ministry or other government agency in charge of the administration of justice. The ministry or department is often headed by a minister of justice (minister for justice in a ...

in response to misleading and illegal claims made about the purported health benefits of Royal Tongan Limu.

Key Personnel

* Gary Raser, Chief Executive Officer * Dallin Larsen, Vice President of Sales

References

Royal Tongan Limu Dietary Supplements Promoted to Treat Various Diseases Destroyed; November 10, 2003.

NBTY to Pay $2 Million Penalty for Alleged Violations of FTC Order.
{{Multi-level marketing Defunct multi-level marketing companies