DreamWorks Animation Television (formerly DreamWorks Television Animation, abbreviated as DWATV) is an American
animation studio
An animation studio is a company producing animation, animated media. The broadest such companies conceive of products to produce, own the physical equipment for production, employ operators for that equipment, and hold a major stake in the sales ...
that serves as the television
production arm of
DreamWorks Animation
DreamWorks Animation LLC (DWA, also known as DreamWorks Animation Studios or simply DreamWorks) is an American animation studio, owned by Comcast's NBCUniversal as part of Universal Pictures, a division of Universal Studios, Inc, Universal Stud ...
, itself a subsidiary of
Universal Pictures
Universal City Studios LLC, doing business as Universal Pictures (also known as Universal Studios or simply Universal), is an American filmmaking, film production and film distribution, distribution company headquartered at the 10 Universal Ci ...
and a division of
Comcast
Comcast Corporation, formerly known as Comcast Holdings,Before the AT&T Broadband, AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not th ...
's
NBCUniversal
NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...
. Its first programs from the 1990s and early 2000s used the live-action television logo, and were produced by
DreamWorks Television
DreamWorks Television was an American television distribution and production company based in Universal City, California, that was a division of DreamWorks.
History
DreamWorks Television was formed in December 1994 as DreamWorks Pictures ag ...
, before DWATV and its parent company were spun off into an independent company in 2004 and later purchased by NBCUniversal in 2016. In total, the division has released 59 programs, with 7 in development.
History
The company was first formed in 1996 as the animation division of
DreamWorks Television
DreamWorks Television was an American television distribution and production company based in Universal City, California, that was a division of DreamWorks.
History
DreamWorks Television was formed in December 1994 as DreamWorks Pictures ag ...
, a subsidiary of the main
DreamWorks studio. The TV division was spearheaded by
Jeffrey Katzenberg
Jeffrey Katzenberg ( ; born December 21, 1950) is an American media proprietor and film producer. He served as chairman of Walt Disney Studios (division), Walt Disney Studios from 1984 to 1994, a position in which he oversaw production and busin ...
and
Steven Spielberg
Steven Allan Spielberg ( ; born December 18, 1946) is an American filmmaker. A major figure of the New Hollywood era and pioneer of the modern blockbuster, Spielberg is widely regarded as one of the greatest film directors of all time and is ...
and was headed by former
Walt Disney Television Animation
Disney Television Animation (DTVA; also shortened to Disney TVA), formerly known as Walt Disney Pictures Television Animation Group and Walt Disney Television Animation, is an American animation production company that serves as the television a ...
executives Gary Krisel and David Simon. DWTA only produced two series: ''
Invasion America
''Invasion America'' is an American animated science fiction television series that aired in the prime time lineup on The WB from June 8 to July 7, 1998. Produced by DreamWorks Television Animation (then part of DreamWorks proper, now owned b ...
'' and ''
Toonsylvania''. In a move to consolidate, DreamWorks Television Animation was shut down in 1999 with the direct-to-video subsidiary subsequently merged into the studio's feature animation division, as a way for the company to reorganize its animation divisions to operate under one umbrella.
More than two-thirds of the TV division's 50 employees were transferred to the direct-to-video unit and it was expected that only a minimal number of employees would be affected by the reorganization.
In 2013,
DreamWorks Animation
DreamWorks Animation LLC (DWA, also known as DreamWorks Animation Studios or simply DreamWorks) is an American animation studio, owned by Comcast's NBCUniversal as part of Universal Pictures, a division of Universal Studios, Inc, Universal Stud ...
entered a multi-year content deal with
Netflix
Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...
to provide 300 hours of exclusive original content. The intent of the deal was to establish a reliable income for the studio to defray the
financial risk
Financial risk is any of various types of risk associated with financing, including financial transactions that include company loans in risk of default. Often it is understood to include only downside risk, meaning the potential for financi ...
of solely relying on the theatrical film market. The next day, DWA completed a five-year licensing agreement with
Super RTL
Super RTL is a German free-to-air television network owned by RTL Deutschland. The channel originally launched in 1995 as a joint venture between RTL Group predecessor company CLT-UFA and Disney's Buena Vista International Television Investment ...
for the Classic Media library and the Netflix slate. DWA announced executive hiring for its new television group, DreamWorks Animation Television in late July. Former Nickelodeon senior executive Margie Cohn became Head of Television for the group. In September that same year, DreamWorks announced that it has acquired the TV library of London-based
Chapman Entertainment
Chapman Entertainment Limited was a British television production company founded by Keith Chapman and Greg Lynn and based in London. The company focused on producing content aimed at pre-school audiences.
History 2001-2008
The company was foun ...
with the programs to distributed through DWA's UK-based TV distribution operation.
In late 2014, DreamWorks Animation launched its own channel called the
DreamWorks Channel. DreamWorks made a deal with
HBO Asia
HBO Asia is the Asian division of HBO, headquartered in Singapore. Originally launched on 1 May 1992 as MovieVision, it was rebranded on 1 June 1995 to its current name upon Home Box Office, Inc. purchase. The Singapore-based broadcast networ ...
to handle affiliate sales, marketing and technical services, the network will launch in several Asian countries (excluding China and Japan) in the second half of 2015. The channel first premiered in English on August 1, 2015, and a Thai-dubbed channel launched in September 2015. In 2016, DreamWorks Animation Television and its parent company were purchased by
Comcast
Comcast Corporation, formerly known as Comcast Holdings,Before the AT&T Broadband, AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not th ...
through its
NBCUniversal
NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...
subsidiary.
Television series
Released
Upcoming
Films
Television specials
Short films
Notes
See also
*
List of Universal Television programs
This is a list of television productions produced by Universal Television and other NBCUniversal-owned companies, including television series, streaming television series, and television films.
Universal Television
Formerly known as Revue Studio ...
*
List of Universal Animation Studios productions
References
External links
*
{{Authority control
1996 establishments in California
Companies formerly listed on the New York Stock Exchange
Companies formerly listed on the Nasdaq
American animation studios
Television production companies of the United States
Companies based in Glendale, California
American companies established in 1996
Mass media companies established in 1996
Steven Spielberg
DreamWorks Animation
Universal Pictures
NBCUniversal
2016 mergers and acquisitions
Corporate spin-offs
American corporate subsidiaries
Jeffrey Katzenberg
David Geffen