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"Drama" is a song recorded by South Korean girl group
Aespa Aespa ( ; , stylized in Letter case#All lowercase, all lowercase or as æspa) is a South Korean girl group formed by SM Entertainment. The group consists of four members: Karina (South Korean singer), Karina, Giselle (singer), Giselle, Winter ...
for their fourth extended play of the same name. It was released as the EP's lead single by
SM Entertainment SM Entertainment Co., Ltd. () is a South Korean multinational entertainment agency established in 1995 by Lee Soo-man. It is one of South Korea's largest entertainment companies and has been responsible for fostering and popularizing the car ...
on November 10, 2023.


Background and release

On October 10, SM Entertainment announced that the group would be releasing their fourth extended play titled ''Drama'' on November 10. An introduction teaser video was also released on the same day. On November 3, the highlight medley teaser video was released, followed by the music video teaser on November 9. The song was released alongside its music video and the extended play on November 10.


Composition

"Drama" was written by Bang Hye-hyun of JamFactory, and Ellie Suh of 153/Joombas, while the composition, arrangement and music production were handled by No Identity, with Waker of 153/Joombas, Ejae, and Charlotte Wilson participating in the composition. Described as a
hip-hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hi ...
and
dance Dance is an The arts, art form, consisting of sequences of body movements with aesthetic and often Symbol, symbolic value, either improvised or purposefully selected. Dance can be categorized and described by its choreography, by its repertoir ...
track, the song is characterized by "an aggressive drum sound and sophisticated synth bass", and its lyrics convey a theme of having "confident attitude that every story begins with Aespa".


Commercial performance

"Drama" debuted at number 90 on South Korea's
Circle Digital Chart The Circle Digital Chart, previously known as the Gaon Digital Chart, is the music industry standard record chart ranking the 200 most popular singles in South Korea. It provides rankings on a weekly, monthly, and yearly basis, which is based on ...
in the chart issue dated November 5–11, 2023, ascending to number four in the following week. In Japan, the song debuted at number 34 on the ''Billboard Japan'' Hot 100 in the chart issue dated November 22, 2023. On the
Oricon Combined Singles Chart The is a record chart released weekly by Oricon, a major provider of information on the Japanese music industry. First published on December 24, 2018, it ranks the top fifty singles in Japan based on an album-equivalent unit system factoring phys ...
, the song debuted at number 36 in the chart issue dated November 27, 2023. In Singapore, the song debuted at number seven on the RIAS Top Streaming Chart, and number four on the RIAS Top Regional Chart in the chart issue dated November 10–16, 2023. It also debuted at number eight on the ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
'' Singapore Songs in the chart issue dated November 25, 2023. In Hong Kong, the song debuted at number four on the ''Billboard'' Hong Kong Songs in the chart issue dated November 25, 2023. In Indonesia, the song debuted at number 15 on the ''Billboard'' Indonesia Songs in the chart issue dated November 25, 2023. In Malaysia, the song debuted at number seven on the ''Billboard'' Malaysia Songs in the chart issue dated November 25, 2023. It also debuted at number four on the
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Top 20 Most Streamed International Singles Chart in the chart issue dated November 10–16, 2023. In Taiwan, the song debuted at number three on the ''Billboard'' Taiwan Songs in the chart issue dated November 25, 2023. In the United States, the song debuted at number eight on the ''Billboard''
World Digital Song Sales The World Digital Song Sales chart (formerly World Digital Songs) is a weekly record chart compiled by Nielsen SoundScan and published by ''Billboard'' magazine. Established in 2010—its first issue was dated January 23—as one of 21 genre-speci ...
in the chart issue dated November 25, 2023. In Australia, the song debuted at number ten on the
ARIA In music, an aria (, ; : , ; ''arias'' in common usage; diminutive form: arietta, ; : ariette; in English simply air (music), air) is a self-contained piece for one voice, with or without instrument (music), instrumental or orchestral accompan ...
Top 20 Hitseekers Singles Chart in the chart issue dated September 5, 2022. In New Zealand, the song debuted at number 15 on the
RMNZ Recorded Music NZ (formerly the Recording Industry Association of New Zealand (RIANZ)) is a non-profit trade association of record producers, distributors and recording artists who sell recorded music in New Zealand. Membership of Recorded Mus ...
Hot Singles in the chart issue dated November 20, 2023. Globally, the song debuted at number 38 on the ''Billboard''
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in the chart issue dated November 25, 2023. It also debuted at number 21 on the ''Billboard'' Global Excl. U.S. in the chart issue dated November 25, 2023.


Music video

The music video was released alongside the song by SM Entertainment on November 10, 2023. The music video described as "movie-like" with "thrilling action sequences" depicts the group's journey of "returning back to Kwangya", featuring "Winter and Giselle playing the main characters
hat A hat is a Headgear, head covering which is worn for various reasons, including protection against weather conditions, ceremonial reasons such as university graduation, religious reasons, safety, or as a fashion accessory. Hats which incorpor ...
unfolds under a solid story ine with scenes transitioning from scenes of "Winter riding a motorcycle" and "Karina performing martial arts with a kendo".


Promotion

Prior to the release of ''Drama'', on November 10, 2023, Aespa held a live event called "Aespa Drama Countdown Live" on
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
,
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,
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, and Idol Plus, aimed at introducing the album and its tracks, including "Drama", and connecting with their fanbase. The group subsequently performed on three music programs in the first week of promotion: KBS's ''
Music Bank ''Music Bank'' () is a South Korean music program which airs every Friday at 17:15 KST on KBS2. the show is also broadcast in more than a hundred countries through KBS World. Episodes are filmed at the KBS New Wing Open Hall in Yeouido-dong, Ye ...
'' on November 10, MBC's ''
Show! Music Core ''Show! Music Core'' (), or simply ''Music Core'' is a South Korean music television program broadcast by MBC. It airs live every Saturday at 15:30 (KST). The show features some of the latest and most popular artists who perform live on stage. I ...
'' on November 11, and SBS's ''
Inkigayo ''Inkigayo'' (; English title: ''The Music Trend'', previously ''Popular Song'') is a South Korean music program broadcast by SBS. It airs live every Sunday. The show features some of the latest and most popular artists who perform on stage. ...
'' on November 12. On the second and final week of promotion, they performed on four music programs:
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's ''
M Countdown ''M Countdown'' () is a South Korean music program broadcast by Mnet from the CJ E&M Center Studio in Sangam-dong, Mapo District, Seoul. It features appearances by popular music artists who also perform live on stage. First hosted by Leeteuk ...
'' on November 16, ''Music Bank'' on November 17, ''Show! Music Core'' on November 18, and ''Inkigayo'' on November 19.


Accolades

On South Korea music programs, "Drama" achieved a triple crown on January 14 episode of ''
Inkigayo ''Inkigayo'' (; English title: ''The Music Trend'', previously ''Popular Song'') is a South Korean music program broadcast by SBS. It airs live every Sunday. The show features some of the latest and most popular artists who perform on stage. ...
'' in 2024.


Track listing

* Digital download / streaming – sped up version # "Drama" (sped up version) – 3:04 # "Drama" – 3:34


Credits

Credits adapted from album's liner notes. Studio * SM Yellow Tail Studio –
recording A record, recording or records may refer to: An item or collection of data Computing * Record (computer science), a data structure ** Record, or row (database), a set of fields in a database related to one entity ** Boot sector or boot record, re ...
,
digital editing In mass communication, digital media is any communication media that operates in conjunction with various encoded machine-readable data formats. can be created, viewed, distributed, modified, listened to, and preserved on a digital electronic d ...
, engineered for mix * SM Big Shot Studio – recording * SM SSAM Studio – recording * SM Blue Ocean Studio – mixing * 821 Sound – mastering Personnel *
SM Entertainment SM Entertainment Co., Ltd. () is a South Korean multinational entertainment agency established in 1995 by Lee Soo-man. It is one of South Korea's largest entertainment companies and has been responsible for fostering and popularizing the car ...
executive producer Executive producer (EP) is one of the top positions in the production of media. Depending on the medium, the executive producer may be concerned with management accounting or associated with legal issues (like copyrights or royalties). In film ...
*
Aespa Aespa ( ; , stylized in Letter case#All lowercase, all lowercase or as æspa) is a South Korean girl group formed by SM Entertainment. The group consists of four members: Karina (South Korean singer), Karina, Giselle (singer), Giselle, Winter ...
– vocals,
background vocals A backing vocalist is a singer who provides vocal harmony with the lead vocalist or other backing vocalists. A backing vocalist may also sing alone as a lead-in to the main vocalist's entry or to sing a counter-melody. Backing vocalists are u ...
* Bang Hye-hyun ( JamFactory) – lyrics * Ellie Suh (153/Joombas) – lyrics * No Identity – producer,
composition Composition or Compositions may refer to: Arts and literature *Composition (dance), practice and teaching of choreography * Composition (language), in literature and rhetoric, producing a work in spoken tradition and written discourse, to include ...
,
arrangement In music, an arrangement is a musical adaptation of an existing composition. Differences from the original composition may include reharmonization, melodic paraphrasing, orchestration, or formal development. Arranging differs from orchestr ...
,
bass Bass or Basses may refer to: Fish * Bass (fish), various saltwater and freshwater species Wood * Bass or basswood, the wood of the tilia americana tree Music * Bass (sound), describing low-frequency sound or one of several instruments in th ...
, keyboards,
synthesizer A synthesizer (also synthesiser or synth) is an electronic musical instrument that generates audio signals. Synthesizers typically create sounds by generating waveforms through methods including subtractive synthesis, additive synthesis a ...
,
drum programming Programming is a form of music production and performance using electronic devices and computer software, such as sequencers and workstations or hardware synthesizers, sampler and sequencers, to generate sounds of musical instruments. These mu ...
* Waker (153/Joombas) – composition, keyboards * Ejae – composition, background vocals * Charlotte Wilson – composition * Deez – vocal directing * Noh Min-ji – recording, digital editing, engineered for mix * Lee Min-kyu – recording * Kang Eun-ji – recording * Kang Sun-young – digital editing * Kim Cheol-sun – mixing * Kwon Nam-woo – mastering


Charts


Weekly charts


Monthly charts


Year-end charts


Certifications


Release history


References

{{Aespa Aespa songs 2023 songs 2023 singles Songs in Korean SM Entertainment singles Warner Records singles South Korean hip-hop songs Kakao Entertainment singles