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Noonans Mayfair, formerly Dix Noonan Webb, is an
auction house An auction house is a business establishment that facilitates the buying and selling of assets, such as works of art and collectibles. Overview The auction house is the physical facility where the objects are catalogued, displayed, and presented ...
based in London. It specialises in coins, medals, jewellery and paper money. Since being established, the firm has sold over 400,000 lots. It holds regular traditional auctions throughout the year. As of March 2022, the executives are
CEO A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...
and chairman Pierce Noonan, deputy chairman and managing director Nimrod Dix, and director of
numismatics Numismatics is the study or collection of currency, including coins, tokens, paper money, medals, and related objects. Specialists, known as numismatists, are often characterized as students or collectors of coins, but the discipline also inclu ...
Christopher Webb. Frances Noble heads the jewellery department.


History

Noonans was established in 1990 as Buckland Dix and Wood. The name was changed to Dix Noonan Webb in 1996 and to its present name in 2022. Matthew Richardson, curator of social history at
Manx National Heritage Manx National Heritage () is the national heritage organisation for the Isle of Man. The organisation manages a significant proportion of the Island’s physical heritage assets including over 3,000 acres of coastline and landscape. It holds pro ...
, suggests that Noonans Mayfair are "Britain's foremost auctioneers of military medals". In 2010, ''
The Independent ''The Independent'' is a British online newspaper. It was established in 1986 as a national morning printed paper. Nicknamed the ''Indy'', it began as a broadsheet and changed to tabloid format in 2003. The last printed edition was publis ...
'' called the firm "a prominent London auction house, specialising in militaria". Noonans is the largest
numismatics Numismatics is the study or collection of currency, including coins, tokens, paper money, medals, and related objects. Specialists, known as numismatists, are often characterized as students or collectors of coins, but the discipline also inclu ...
auctioneer in London; it had £11.7m of total hammer sales in 2018. In September 2019, it increased its
buyer's premium In auctions, the buyer's premium is a charge in addition to the hammer price (i.e. the winning bid announced) of an auction item, or lot. The winning bidder is required to pay both the hammer price and the percentage of that price called for by th ...
to 24%, becoming the first UK numismatics auctioneer to go above 20%. During the 2020
COVID-19 lockdown During the early stages of the COVID-19 pandemic, a number of non-pharmaceutical interventions, particularly lockdowns (encompassing stay-at-home orders, curfews, quarantines, and similar societal restrictions), were implemented in numero ...
, the company donated 5% of all buyer's premiums to the NHS Charities Together Covid-19 Appeal for a total of £24,879. The firm experienced a record level of website traffic during the COVID lockdown; according to the CEO, "people were stuck at home with little else to spend their money on." Noonans Mayfair is mentioned in
Jeffrey Archer Jeffrey Howard Archer, Baron Archer of Weston-super-Mare (born 15 April 1940) is an English novelist and former politician. He was Member of Parliament (MP) for Louth (Lincolnshire) from 1969 to 1974, but did not seek re-election after a fina ...
's 2019 novel ''Nothing Ventured'', in which a character is encouraged to visit the firm because they are specialists in Spanish cob coins.


SAS medal controversy

In March 1997, the firm auctioned nearly 50 lots of
Special Air Service The Special Air Service (SAS) is a special forces unit of the British Army. It was founded as a regiment in 1941 by David Stirling, and in 1950 it was reconstituted as a corps. The unit specialises in a number of roles including counter-terr ...
medals and related memorabilia, raising more than £63,000. Pierce Noonan told the ''
Birmingham Post The ''Birmingham Post'' is a weekly printed newspaper based in Birmingham, England, with distribution throughout the West Midlands. First published under the name the ''Birmingham Daily Post'' in 1857, it has had a succession of distinguished ...
'', "Never before have so many awards to members of the SAS been offered to the public at once". But four medals were withdrawn when police said the wife of former sergeant major Mel "Taff" Townsend got a court injunction to halt the auction, identifying the medals as having been stolen in the 1988 burglary of their family home in Kent. An investigation revealed the medals had been sold multiple times by other reputable dealers before finally coming into the possession of the collector, and were held by the auction house pending the determination of the rightful owner. In June 1998, after a 14-month legal battle, Townsend recovered his medals, which Dix Noonan Webb had estimated would have sold for £20,000 at auction. Townsend later sold his medals in 2009, through
Spink & Son Spink & Son (established 1666) is an auction and collectibles company known principally for their sales of coins, banknotes and medals. They also deal in philatelic items, wine and spirits, and other collectible items. History John Spink foun ...
.


Herefordshire hoard controversy

In June 2015, two metal detectorists George Powell and Layton Davies discovered a hoard of 300 Viking era coins and jewellery known as the Herefordshire hoard. Under the stipulations of the Treasure Act 1996, they should have reported the find within 14 days of discovery. They failed to do so, instead electing to sell them illicitly on the black market. One such beneficiary of this practice was Simon Wicks, an antiquities and coin dealer in Sussex. At a hastily arranged meeting at Cobham Services on the M25, Powell met Wicks hoping to sell him a gold ring, an orb and a bracelet now identified as from the trove. Wicks attests that no coins were produced or bought at this meeting, but one week later he visited Noonans with a parcel of seven coins supposedly acquired by him from a West Country collector in the 1990s, but never photographed or documented. Later, Wicks produced another nine coins at Noonans, supposedly also from his collection with a letter purporting to confirm their ownership by Powell's family before he acquired them. Noonans valued these sixteen coins at £400,000, and arranged for their safe storage. Wicks later told ''
The Sunday Times ''The Sunday Times'' is a British Sunday newspaper whose circulation makes it the largest in Britain's quality press market category. It was founded in 1821 as ''The New Observer''. It is published by Times Newspapers Ltd, a subsidiary of N ...
,'' "If I knew them coins were stolen, why the hell would I take them to the likes of Noonans...the most reputable coins dealer in the UK?''".'' The coins were confiscated by West Mercia Police, and used in the 2019 trial of the three men. Powell was sentenced to 10 years imprisonment, Davies 8.5 years and Wicks 5 years for assisting in the concealment of the find. The finders were later subject to a further confiscation order of over £600,000 each.


Recent auction highlights

Among the items that Noonans have recently sold at auction are: * September 2021: A diamond and pearl bracelet once owned by
Princess Margaret Princess Margaret, Countess of Snowdon (Margaret Rose; 21 August 1930 – 9 February 2002) was the younger daughter of King George VI and Queen Elizabeth The Queen Mother. She was the younger sister and only sibling of Queen Elizabeth II. ...
for £396,800. * September 2021: A triple unite of Charles I for £54,560. * December 2021: A set of military decorations, including a
Conspicuous Gallantry Cross The Conspicuous Gallantry Cross (CGC) is a second level military decoration of the British Armed Forces. Created in 1993 and first awarded in 1995, it was instituted after a review of the British honours system to remove distinctions of rank in ...
, for £150,000. * January 2022: Peter Parrott's decorations, including a Distinguished Flying Cross and an Air Force Cross, for £200,000. * February 2022: A £100 banknote from the
Irish Free State The Irish Free State (6 December 192229 December 1937), also known by its Irish-language, Irish name ( , ), was a State (polity), state established in December 1922 under the Anglo-Irish Treaty of December 1921. The treaty ended the three-ye ...
for £39,680. * March 2022: A 1344 gold half florin for £140,000. * May 2022: A
hoard A hoard or "wealth deposit" is an archaeological term for a collection of valuable objects or artifacts, sometimes purposely buried in the ground, in which case it is sometimes also known as a cache. This would usually be with the intention of ...
of 142 Roman silver coins discovered in the
Vale of Pewsey The Vale of Pewsey or Pewsey Vale is an area of Wiltshire, England to the east of Devizes and south of Marlborough, centred on the village of Pewsey. Geography The vale is an extent of lower lying ground separating the chalk downs of Salisbury ...
for £81,160. * September 2022: A
Victoria Cross The Victoria Cross (VC) is the highest and most prestigious decoration of the Orders, decorations, and medals of the United Kingdom, British decorations system. It is awarded for valour "in the presence of the enemy" to members of the British ...
belonging to Thomas Henry Kavanagh for £750,000, a new world record for a Victoria Cross at auction. * October 2022: A
Dickin Medal The PDSA Dickin Medal was instituted in 1943 in the United Kingdom by Maria Dickin to honour the work of animals in World War II. It is a bronze medallion, bearing the words "For Gallantry" and "We Also Serve" within a laurel wreath, carried ...
belonging to Rob the Dog for £140,000.


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External links

* {{Coord, 51.5073, -0.1445, display=title London auction houses Retail companies established in 1990 1990 establishments in England Companies based in the City of Westminster