Derrick R. "Dirk" Meyer (born November 24, 1961) is a former

chief executive officer A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...

Advanced Micro Devices Advanced Micro Devices, Inc. (AMD) is an American multinational corporation and technology company headquartered in Santa Clara, California and maintains significant operations in Austin, Texas. AMD is a Information technology, hardware and F ...

, serving in the position from July 18, 2008 to January 10, 2011.

Education

He received a bachelor's degree in

computer engineering Computer engineering (CE, CoE, or CpE) is a branch of engineering specialized in developing computer hardware and software. It integrates several fields of electrical engineering, electronics engineering and computer science. Computer engi ...

from the

University of Illinois at Urbana-Champaign The University of Illinois Urbana-Champaign (UIUC, U of I, Illinois, or University of Illinois) is a public land-grant research university in the Champaign–Urbana metropolitan area, Illinois, United States. Established in 1867, it is the f ...

and a master's degree in business administration from Boston University Graduate School of Management.

Career

He was a co-architect of the Alpha 21064 and

Alpha 21264 The Alpha 21264, also known by its code name, EV6, is a RISC microprocessor developed by Digital Equipment Corporation launched on 19 October 1998. The 21264 implemented the Alpha instruction set architecture (ISA). Description The Alpha 2126 ...

microprocessor A microprocessor is a computer processor (computing), processor for which the data processing logic and control is included on a single integrated circuit (IC), or a small number of ICs. The microprocessor contains the arithmetic, logic, a ...

s during his employment at DEC and also worked at

Intel Intel Corporation is an American multinational corporation and technology company headquartered in Santa Clara, California, and Delaware General Corporation Law, incorporated in Delaware. Intel designs, manufactures, and sells computer compo ...

in its microprocessor design group. Meyer joined

AMD Advanced Micro Devices, Inc. (AMD) is an American multinational corporation and technology company headquartered in Santa Clara, California and maintains significant operations in Austin, Texas. AMD is a hardware and fabless company that de ...

in 1996, where he personally led the team that designed and developed the

Athlon AMD Athlon is the brand name applied to a series of x86, x86-compatible microprocessors designed and manufactured by AMD, Advanced Micro Devices. The original Athlon (now called Athlon Classic) was the first seventh-generation x86 processor a ...

processor. Meyer was formerly president and

of AMD. At one time, he was the chief operating officer. In this role, he shared leadership and management of AMD with former Chief Executive Officer and Chairman of AMD Hector Ruiz. Prior to this role, Meyer served as president and chief operating officer of AMD’s Microprocessor Solutions Sector where he had overall responsibility for AMD’s microprocessor business, including product development, manufacturing, operations and product marketing. On July 18, 2008, Meyer replaced Hector Ruiz as the CEO of AMD. Meyer focused the company onto the PC and data center server market. AMD announced 2010 that more than ever notebooks are hitting the market in 2010. Meyer justifies the focus by stating that an increasing mobile and consumer electronics market does not shrink the traditional market. He wanted to address these markets later, when AMD is prepared to dedicate sufficient resources to address them well. This strategy led to

Bulldozer A bulldozer or dozer (also called a crawler) is a large tractor equipped with a metal #Blade, blade at the front for pushing material (soil, sand, snow, rubble, or rock) during construction work. It travels most commonly on continuous tracks, ...

architecture for the traditional PC market and

Bobcat The bobcat (''Lynx rufus''), also known as the wildcat, bay lynx, or red lynx, is one of the four extant species within the medium-sized wild cat genus '' Lynx''. Native to North America, it ranges from southern Canada through most of the c ...

addressing the netbook and tablet market nearly exclusively dominated by Intel, both hitting the market in 2011 and 2012. In the beginning of 2011, Meyer was removed as CEO after discussions with the AMD Board. His departure is widely believed to have been due to conflicting views about the future strategic direction for the company. Meyer was replaced by Rory Read later in the year. On October 10, 2012, Meyer joined the Board of Directors for startup company Ocoos.Ocoos Attracts Former CEO of Advanced Micro Devices to Board
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References

External links

January 3, 2008 {{DEFAULTSORT:Meyer, Dirk 1961 births Living people Boston University School of Management alumni Grainger College of Engineering alumni AMD people Digital Equipment Corporation people Intel people Computer hardware engineers American electrical engineers American technology chief executives American chief operating officers Maurice Wilkes Award winners