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Digital publication applications (apps) are software applications used to deliver branded business communications and content. They vary in their specific purpose and execution, and are typically designed to present a look and style consistent with the identity of a particular brand. The design and construction activities for digital publication apps are typically carried out by firms that specialize in this area or, less commonly, completed in-house.


Overview

Typically designed for
tablet computer A tablet computer, commonly shortened to tablet, is a mobile device, typically with a mobile operating system and touchscreen display processing circuitry, and a rechargeable battery in a single, thin and flat package. Tablets, being computers ...
platforms, digital publication apps tend to incorporate elements of
rich media Interactive media refers to digital experiences that dynamically respond to user input, delivering content such as text, images, animations, video, audio, and even AI-driven interactions. Over the years, interactive media has expanded across ...
(such as high quality video, photos, three-dimensional models, audio)Bringhurts, Bo
"Design Decisions for Digital Publishing Apps"
''Adobe InDesign Blog'', February 1, 2011, accessed August 19, 2011.
and, when built for Apple’s
iPad The iPad is a brand of tablet computers developed and marketed by Apple Inc., Apple that run the company's mobile operating systems iOS and later iPadOS. The IPad (1st generation), first-generation iPad was introduced on January 27, 2010. ...
platform, they support the various user navigation capabilities of the
iPad The iPad is a brand of tablet computers developed and marketed by Apple Inc., Apple that run the company's mobile operating systems iOS and later iPadOS. The IPad (1st generation), first-generation iPad was introduced on January 27, 2010. ...
such as touch, swipe, and gesture support. Certain digital publication apps also make use of the iPad’s
accelerometer An accelerometer is a device that measures the proper acceleration of an object. Proper acceleration is the acceleration (the rate of change (mathematics), rate of change of velocity) of the object relative to an observer who is in free fall (tha ...
and
gyroscope A gyroscope (from Ancient Greek γῦρος ''gŷros'', "round" and σκοπέω ''skopéō'', "to look") is a device used for measuring or maintaining Orientation (geometry), orientation and angular velocity. It is a spinning wheel or disc in ...
to affect navigation through physical user movement.


References

Desktop publishing software {{software-type-stub