Didier Truchot is a French business executive and is the founder and chairman of the global
market research
Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. It is an important component of business strategy and a major factor in maintaining com ...
company
Ipsos
Ipsos Group S.A. (; derived from the Latin expression, ) is a multinational market research and consulting firm with headquarters in Paris, France. The company was founded in 1975 by Didier Truchot, Chairman of the company, and has been publ ...
. He founded the company in 1975 and was the CEO and co-president from 1988 to 2021, when he was succeeded by Ben Page as CEO, and became chairman.
With an estimated net-worth of 550 million euros, he currently holds the 118th greatest personal fortune in France.
Career
Didier Truchot started his career at the French Institute of Public Opinion (
IFOP), where he met Jean-Marc Lech, who would later join Truchot as the co-president of Ipsos. Along with Lech, Truchot led the firm from a small startup to become the third largest market research company in the world.
Personal life
Didier Truchot has five children and two grandchildren. He stated in October 2015 that he was planning to write a memoir of his life experiences.
References
Living people
French company founders
French chief executives
Place of birth missing (living people)
1946 births
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