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Deoleo, S.A. is a Spanish multinational
olive oil Olive oil is a vegetable oil obtained by pressing whole olives (the fruit of ''Olea europaea'', a traditional Tree fruit, tree crop of the Mediterranean Basin) and extracting the oil. It is commonly used in cooking for frying foods, as a cond ...
processing company. It is the world's largest bottler selling brands such as
Bertolli Bertolli is a brand of Italian food products produced by multiple companies around the world with the trademark owned by Japanese multinational Mizkan Holdings. Originating as a brand of extra virgin olive oil, in which it was the global marke ...
, Carapelli, Carbonell, and Koipe. In
India India, officially the Republic of India, is a country in South Asia. It is the List of countries and dependencies by area, seventh-largest country by area; the List of countries by population (United Nations), most populous country since ...
, it sells olive oil under brand name Figaro.


Legal

Some controversy emerged in 2010 when Bertolli Extra Virgin Olive Oil was identified as one of the olive oils mislabeled as "
extra virgin Extra virgin may refer to: * Extra virgin, a grade of olive oil acidity, sometimes incorrectly used to describe other kinds of oil. Entertainment *''Extra Virgin'', TV cooking series for Cooking Channel with Debi Mazar *Extra Virgin, Off West E ...
" in a study by
University of California, Davis The University of California, Davis (UC Davis, UCD, or Davis) is a Public university, public Land-grant university, land-grant research university in Davis, California, United States. It is the northernmost of the ten campuses of the University ...
. In May 2014, a complaint was filed by 7 persons in the United States District Court "against Deoleo, USA and Med Foods, Inc", two subsidiaries of Deoleo, S.A. In 2018, Deoleo agreed to pay a $7 million settlement to resolve a class-action lawsuit that had alleged that the company had misrepresented Bertolli olive oil, and committed to undertake several actions to correct such misrepresentation. The suit alleged that it was misleading for Bertolli to advertize its olive oil as being "Imported from Italy" when the oils actually came from olives grown and pressed in Greece,
Chile Chile, officially the Republic of Chile, is a country in western South America. It is the southernmost country in the world and the closest to Antarctica, stretching along a narrow strip of land between the Andes, Andes Mountains and the Paci ...
, Spain, Australia, Turkey, and
Tunisia Tunisia, officially the Republic of Tunisia, is a country in the Maghreb region of North Africa. It is bordered by Algeria to the west and southwest, Libya to the southeast, and the Mediterranean Sea to the north and east. Tunisia also shares m ...
, and had merely been mixed and bottled in Italy. Deoleo removed the phrase "Imported from Italy" from its products and committed not to use similar phrasing in the future unless the oil is derived entirely from olives grown and pressed in Italy. Additionally, the suit alleged that the clear bottles used by Bertolli for its oil were inadequate to protect them from sunlight and temperature extremes, such that the olive oil would not meet the "extra virgin" quality standard by the time it reached consumers. As part of the settlement, Deoleo implemented several new practices to help ensure that its oil would meet the "extra virgin" standard at the time of sale and use: using dark green bottles to protect its extra virgin olive oil from photooxidation; implementing stricter testing protocols; disclosing the date on which the olives used to make the oil were harvested on the bottle; and shortening “best by” period indicated on the bottle. On 17 January 2020, the management decides to carry out the ACORDEON effect through which the shares become worth 0 Euros to be able to correct part of the debt leaving retailers without investments or savings, leaving practically the majority of small investors with losses, to avoid catastrophic management, debts and avoid bankruptcy. In July 2022, the National Commission of Markets and Competition (CNMC) imposed fines totaling 220,000 euros on Deoleo, its president Ignacio Silva, and three directors due to violations related to compliance with market transparency and integrity obligations in 2018 and 2019.


Brands


References


External links

;Official
Official website
*Bertolli *Carapelli *Carbonell ;Financial
Deoleo, S.A.
Comisión Nacional del Mercado de Valores
Deoleo, S.A.
Hoover's D&B Hoovers was founded by Gary Hoover and Patrick Spain in 1990 as an American business research company that provided information on companies and industries through their primary product platform named "Hoover's". In 2003, it was acquired b ...
{{Authority control Food and drink companies established in 1955 Companies of Andalusia Spanish brands Olive oil Spanish companies established in 1955 CVC Capital Partners companies