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Dee Ward Hock (March 21, 1929 – July 16, 2022) was the founder and
CEO A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...
of the Visa credit card association.


Early life and education

Hock was born in North Ogden, Utah, in 1929 to a
Mormon Mormons are a religious and cultural group related to Mormonism, the principal branch of the Latter Day Saint movement started by Joseph Smith in upstate New York during the 1820s. After Smith's death in 1844, the movement split into several ...
family. His father, Alma, was a utility lineman, and his mother, Cecil, was a homemaker. Hock attended
Weber State University Weber State University (pronounced ) is a public university in Ogden, Utah, United States. It was founded in 1889 as Weber Stake Academy and earned its current name in 1991. As of fall 2023, the student population reached 30,536 students, cons ...
, where he graduated with a two-year degree in 1949.


Career

After graduation, Hock began working various jobs in the financial services industry. He served as the manager of two Pacific Finance branches, an assistant manager of public relations and advertising for Pacific Finance, a general manager of Columbia Investment Company, and then as a supervisor at CIT Financial. In 1966, he was hired by National Bank of Commerce, a local bank in
Seattle, Washington Seattle ( ) is the List of municipalities in Washington, most populous city in the U.S. state of Washington (state), Washington and in the Pacific Northwest region of North America. With a population of 780,995 in 2024, it is the List of Unit ...
. In 1967, he began managing the bank's credit card brand,
BankAmericard Visa Inc. () is an American multinational payment card services corporation headquartered in San Francisco, California. It facilitates electronic funds transfers throughout the world, most commonly through Visa-branded credit cards, debit c ...
, which was being licensed from
Bank of America The Bank of America Corporation (Bank of America) (often abbreviated BofA or BoA) is an American multinational investment banking, investment bank and financial services holding company headquartered at the Bank of America Corporate Center in ...
. Through a series of unlikely accidents, Hock helped invent and became chief executive of the credit system that became
Visa Inc Visa Inc. () is an American multinational payment card services corporation headquartered in San Francisco, California. It facilitates electronic funds transfers throughout the world, most commonly through Visa-branded credit cards, debit c ...
. Early on, he convinced Bank of America to give up ownership and control of their BankAmericard credit card licensing program, forming a new company, National BankAmerica, that was owned by its member banks. The name was changed to Visa in 1976.Cleveland, Harlan. "A Philosophical Wallop." The Futurist 34.4 (2000): 56-7. ProQuest. Web. March 1, 2014. In May 1984, Hock resigned his management role with Visa, retiring to spend almost ten years in relative isolation working a ranch on the Pacific coast to the west of
Silicon Valley Silicon Valley is a region in Northern California that is a global center for high technology and innovation. Located in the southern part of the San Francisco Bay Area, it corresponds roughly to the geographical area of the Santa Clara Valley ...
in Pescadero, California. He was inducted into Junior Achievement's U.S. Business Hall of Fame in 1991, and the ''Money'' magazine hall of fame in 1992. In his 1991 Business Hall of Fame acceptance speech, Hock explained: Hock had built Visa as a deliberately decentralized organization. In March 1993, Hock gave a dinner speech at the
Santa Fe Institute The Santa Fe Institute (SFI) is an independent, nonprofit theoretical research institute located in Santa Fe, New Mexico, United States and dedicated to the multidisciplinary study of the fundamental principles of complex adaptive systems, inc ...
where, based on his experiences founding and operating Visa International, he described systems that are both chaotic and ordered, using the term "chaordic" from the words "chaos" and "order". In February 1994, Hock accepted a grant from the Joyce Foundation for his travel expenses to study the possibilities of implementing chaordic organizations. The non-profit Alliance for Community Liberty was formed in 1994 by Hock to develop, disseminate and implement these new concepts of organization, and was renamed The Chaordic Alliance in 1996.In spring 2001, The Chaordic Commons, a 501(c)3 nonprofit organization, was formed to supersede the Chaordic Alliance. 


Impact on organization development

In addition to his career in the financial industry, Hock has been active in developing new models of social and business organization. He has been particularly interested in forms of organization that are neither rigidly controlled nor anarchic, a hybrid form he terms ''chaordic''. Hock has authored a book on the subject, ''Birth of the Chaordic Age'' (1999) with an edition named ''One from Many: VISA and the Rise of Chaordic Organization'' (2005) which includes two new chapters.


Personal life

Hock married his high school girlfriend, Ferol Delors Cragun, when he was 20. She died in 2018. Hock died on July 16, 2022, at the age of 93. At the time of his death, he was survived by two children, seven grandchildren, and seven great grandchildren.


References


External links


Plazm interview

Famous Quotes from Dee Hock
{{DEFAULTSORT:Hock, Dee 1929 births 2022 deaths American financial businesspeople People from North Ogden, Utah Cooperative organizers