David Zaslav
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David Zaslav (born January 15, 1960) is an American media executive who is the current CEO and president of Warner Bros. Discovery (WBD). Zaslav became CEO and president of Discovery, Inc. in 2006, and oversaw the company as it went public in 2008 and then merged with
WarnerMedia Warner Media, LLC (Trade name, doing business as WarnerMedia) was an American multinational corporation, multinational mass media and show business, entertainment conglomerate (company), conglomerate owned by AT&T. It was headquartered at the 30 ...
in April 2022. Prior to Discovery, Zaslav worked at
NBCUniversal NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...
where he helped develop and launch the cable channels
CNBC CNBC is an American List of business news channels, business news channel owned by the NBCUniversal News Group, a unit of Comcast's NBCUniversal. The network broadcasts live business news and analysis programming during the morning, Day ...
and
MSNBC MSNBC is an American cable news channel owned by the NBCUniversal News Group division of NBCUniversal, a subsidiary of Comcast. Launched on July 15, 1996, and headquartered at 30 Rockefeller Plaza in Manhattan, the channel primarily broadcasts r ...
.


Early life

David Zaslav was born into a
Jewish Jews (, , ), or the Jewish people, are an ethnoreligious group and nation, originating from the Israelites of History of ancient Israel and Judah, ancient Israel and Judah. They also traditionally adhere to Judaism. Jewish ethnicity, rel ...
family in New York City's
Brooklyn Brooklyn is a Boroughs of New York City, borough of New York City located at the westernmost end of Long Island in the New York (state), State of New York. Formerly an independent city, the borough is coextensive with Kings County, one of twelv ...
borough on January 15, 1960. His family was part of the diaspora from
Poland Poland, officially the Republic of Poland, is a country in Central Europe. It extends from the Baltic Sea in the north to the Sudetes and Carpathian Mountains in the south, bordered by Lithuania and Russia to the northeast, Belarus and Ukrai ...
and
Ukraine Ukraine is a country in Eastern Europe. It is the List of European countries by area, second-largest country in Europe after Russia, which Russia–Ukraine border, borders it to the east and northeast. Ukraine also borders Belarus to the nor ...
. At the age of eight, he moved with his family to Ramapo, New York, where he graduated from Ramapo High School. He earned a B.S. from
Binghamton University The State University of New York at Binghamton (Binghamton University or SUNY Binghamton) is a public university, public research university in Binghamton metropolitan area, Greater Binghamton, New York, United States. It is one of the four uni ...
, then graduated with honors from the Boston University School of Law with a J.D. in 1985. He started his career as an attorney with LeBoeuf, Lamb, Lieby and MacRae in New York.


Career


NBCUniversal

Zaslav joined NBC in 1989. As president of Cable and Domestic TV and New Media Distribution, he helped develop and launch CNBC and MSNBC, oversaw content distribution to all forms of TV, negotiated for cable and satellite carriage of
NBCUniversal NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...
networks and forged media partnerships. His responsibilities extended to Bravo, CNBC World, SCI FI, ShopNBC, Sleuth, Telemundo, Telemundo Puerto Rico, mun2, Trio, Universal HD,
USA Network USA Network (or simply USA) is an American basic cable television channel owned by the NBCUniversal Media Group division of Comcast's NBCUniversal. It was launched in 1977 as Madison Square Garden Sports Network, one of the first national sports ...
, NBC Weather Plus and the Olympics on cable. Zaslav also oversaw NBCUniversal's interests in A&E, The History Channel,
The Biography Channel FYI (stylized as fyi,) is an American basic cable channel owned by A&E Networks, a joint venture between the Disney Entertainment subsidiary of The Walt Disney Company and Hearst Communications (each owns 50%). The network features lifestyle p ...
,
National Geographic ''National Geographic'' (formerly ''The National Geographic Magazine'', sometimes branded as ''Nat Geo'') is an American monthly magazine published by National Geographic Partners. The magazine was founded in 1888 as a scholarly journal, nine ...
International, the Sundance Channel and
TiVo TiVo ( ) is a digital video recorder (DVR) developed and marketed by Xperi (previously by TiVo Corporation and TiVo Inc.) and introduced in 1999. TiVo provides an on-screen guide of scheduled broadcast programming television programs, whose fea ...
.


Discovery, Inc.

Zaslav became CEO of
Discovery Communications Discovery, Inc. was an American multinational mass media factual television conglomerate based in New York City. Established in 1982, the company operated a group of factual and lifestyle television brands, such as the namesake Discovery Cha ...
in November 16, 2006, succeeding Judith McHale. Zaslav instigated a shift in strategy by the company, aiming to see itself as a "content company" rather than a "cable company" by bolstering its main networks (such as its namesake
Discovery Channel Discovery Channel, known as The Discovery Channel from 1985 to 1995, and often referred to as simply Discovery, is an American cable channel that is best known for its ongoing reality television shows and promotion of pseudoscience. It init ...
) as multi-platform brands. As CEO, Zaslav oversaw the development and launch of new networks such as Planet Green (later rebranded as
Destination America Destination America is an American cable television channel owned by the Warner Bros. Discovery Networks unit of Warner Bros. Discovery. The network carries programming focused on the culture of the United States—including food, lifestyles, a ...
), The Hub,
Oprah Winfrey Network The Oprah Winfrey Network (OWN, also known as the OWN Network) is an American multinational basic cable television network which launched on January 1, 2011, effectively replacing the Discovery Health Channel, which one month later merged with ...
(OWN),
Velocity Velocity is a measurement of speed in a certain direction of motion. It is a fundamental concept in kinematics, the branch of classical mechanics that describes the motion of physical objects. Velocity is a vector (geometry), vector Physical q ...
(later rebranded as MotorTrend), and
Investigation Discovery Investigation Discovery (stylized and branded on-air as ID since 2008) is an American multinational pay television network dedicated to true crime documentaries, similar to corporate sibling HLN. It is owned by Warner Bros. Discovery's netw ...
, as well as the company's 2018 acquisition of Scripps Networks Interactive, expansion of its digital education operations, and launch of streaming service discovery+. Under his direction, Discovery began trading as a public company in 2008, became a ''Fortune'' 500 company in 2014 and acquired Scripps Networks Interactive in 2018 for $14.6 billion, becoming Discovery, Inc with new networks including
Food Network Food Network is an American basic cable channel owned by Television Food Network, G.P., a unit of Warner Bros. Discovery, who manages and operates it as a division of the Warner Bros. Discovery U.S. Networks Group. The channel airs both televi ...
, HGTV, and DIY Network.


Warner Bros. Discovery

In May 2021, it was announced that Zaslav would serve as CEO of a proposed merger of Discovery with a spin-out of
AT&T AT&T Inc., an abbreviation for its predecessor's former name, the American Telephone and Telegraph Company, is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the w ...
's
WarnerMedia Warner Media, LLC (Trade name, doing business as WarnerMedia) was an American multinational corporation, multinational mass media and show business, entertainment conglomerate (company), conglomerate owned by AT&T. It was headquartered at the 30 ...
, succeeding Jason Kilar. The $43 billion deal was closed on April 8, 2022. Zaslav's executive compensation package includes an annual salary of $3 million with an annual $22 million bonus. In his contract extension, Zaslav also received stock options valued at $190 million. In 2023, Zaslav's total compensation from Warner Bros. Discovery was $49.7 million, representing a CEO-to-median worker pay ratio of 290-to-1. Under Zaslav's direction, Warner Bros. Discovery launched Max, a combined streaming offering that brought together the libraries of HBO Max and Discovery+. The service debuted in the US on March 23, 2023, in Latin America and the Caribbean on February 27, 2024, and in parts of EMEA on May 21, 2024, with additional international markets to follow. Since August 2022, Zaslav received massive criticism by audience and industry figures for his decision to cancel projects in order to claim tax write-offs. Some of these projects were "practically finished" or in the late stages of post-production, including '' Batgirl, Coyote vs. Acme'' and '' Scoob! Holiday Haunt''. Zaslav also received backlash for the removal of many of Warner Bros' animated programs and select
HBO Home Box Office (HBO) is an American pay television service, which is the flagship property of namesake parent-subsidiary Home Box Office, Inc., itself a unit owned by Warner Bros. Discovery. The overall Home Box Office business unit is based a ...
live action shows from streaming platforms and pulling some of HBO Max's content in general, including ''
Final Space ''Final Space'' is an American Adult animation, adult animated space opera comedy drama television series created by Olan Rogers and developed by Rogers and David Sacks (writer), David Sacks. The series involves an astronaut named Gary Goodspeed ...
'', '' Tig n' Seek'', '' Elliott from Earth'', '' The Nevers'', '' Infinity Train'', '' Summer Camp Island'', '' The Fungies!'', '' Close Enough'', '' Westworld'', '' The Not-Too-Late Show with Elmo,'' the entirety of the original ''
Looney Tunes ''Looney Tunes'' is an American media franchise produced and distributed by Warner Bros. The franchise began as a series of animated short films that originally ran from 1930 to 1969, alongside its spin-off series ''Merrie Melodies'', during t ...
'' and '' Merrie Melodies'' cartoons, most content from
Cartoon Network Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...
and
Adult Swim Adult Swim (stylized as dult swimand s is an American adult-oriented television programming block that airs on Cartoon Network which broadcasts during the evening, prime time, and Late-night television, late-night Dayparting, dayparts. T ...
, and nearly 200 episodes of ''
Sesame Street ''Sesame Street'' is an American educational television, educational children's television series that combines live-action, sketch comedy, animation, and puppetry. It is produced by Sesame Workshop (known as the Children's Television Worksh ...
''. ''Infinity Train'' creator Owen Dennis remarked that many of the programs are effectively as " lost media". As head of Warner Bros. Discovery, Zaslav appointed Chris Licht as CEO of CNN in 2022. With Zaslav's support, Licht implemented changes at CNN that sought to shift to a "journalism first" focus. In August 2023, Zaslav appointed Mark Thompson, former president and CEO of ''
The New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
'' and former Director General at the
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
, as the new CNN chief. During the 2023 Hollywood labor disputes, David Zaslav said that Warner Bros. Discovery and other Hollywood studios were "not glad" that the WGA and SAG-AFTRA strikes had occurred and that the company was working to resolve the strike and compensate writers and actors fairly. According to the WGA and SAG-AFTRA, the demands of their workers would cost WBD an estimated $47 million. In September 2023, WBD estimated that the strike caused losses of $300 million–$500 million for the company. In February 2024, a group of US congressmen sent a letter to Zaslav criticizing ''World's Ultimate Frontier'', a joint production between Discovery and Chinese state media outlet China Global Television Network (CGTN), for "whitewashing
genocide Genocide is violence that targets individuals because of their membership of a group and aims at the destruction of a people. Raphael Lemkin, who first coined the term, defined genocide as "the destruction of a nation or of an ethnic group" by ...
" of the
Uyghurs The Uyghurs,. alternatively spelled Uighurs, Uygurs or Uigurs, are a Turkic peoples, Turkic ethnic group originating from and culturally affiliated with the general region of Central Asia and East Asia. The Uyghurs are recognized as the ti ...
in
Xinjiang Xinjiang,; , SASM/GNC romanization, SASM/GNC: Chinese postal romanization, previously romanized as Sinkiang, officially the Xinjiang Uygur Autonomous Region (XUAR), is an Autonomous regions of China, autonomous region of the China, People' ...
. They called on Discovery to "suspend this partnership with CGTN immediately and to abstain from entering into any similar partnership with any other agent of CCP influence." Zaslav partnered with
Disney The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment industry, entertainment conglomerate (company), conglomerate headquartered at the Walt Disney Studios (Burbank), Walt Di ...
CEO Bob Iger and Fox CEO
Lachlan Murdoch Lachlan Keith Murdoch (; born 8 September 1971) is a British and Australian businessman and mass media heir. He is the son of the media Business magnate, tycoon Rupert Murdoch. He is the executive chairman of Nova Entertainment, chairman of N ...
in a joint venture to create a sports streaming service, named Venu Sports, that would be run by former
Apple An apple is a round, edible fruit produced by an apple tree (''Malus'' spp.). Fruit trees of the orchard or domestic apple (''Malus domestica''), the most widely grown in the genus, are agriculture, cultivated worldwide. The tree originated ...
executive Pete Distad. The service was originally expected to launch in the fall of 2024, but was ultimately cancelled.


Boards and other activities

Zaslav serves on the boards of Sirius XM, American Cinematheque, Grupo Televisa, and
Syracuse University Syracuse University (informally 'Cuse or SU) is a Private university, private research university in Syracuse, New York, United States. It was established in 1870 with roots in the Methodist Episcopal Church but has been nonsectarian since 1920 ...
. He also is a member of the board of trustees for the Paley Center for Media. Syracuse University and is on the Board of Overseers for NYU Langone Health. He is a member of the Executive Branch of the Academy of Motion Picture Arts and Sciences and is also a member of the Television Academy. In 2012, he received the Steven J. Ross Humanitarian Award from the United Jewish Appeal Federation (UJA) of New York which honors people of vision, energy and sustained achievement in the entertainment, media and communications industries. In 2014, Zaslav was awarded the Fred Dressler Leadership Award by
Syracuse University Syracuse University (informally 'Cuse or SU) is a Private university, private research university in Syracuse, New York, United States. It was established in 1870 with roots in the Methodist Episcopal Church but has been nonsectarian since 1920 ...
's S. I. Newhouse School of Public Communications. In September 2016, Zaslav was awarded the Susan Newhouse & SI Newhouse Award of Hope for his support of the Association for Frontotemporal Degeneration (AFTD). In 2017, Zaslav was inducted into the Cable Hall of Fame and is a member of the Cable TV Pioneers Class of 2018. In 2022, he was named one of ''Time'''s 100 Most Influential People.


Personal life

Zaslav lives in
New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
with his wife Pam and their three children. His daughter, Ali, is a congressional producer with CNN. During the 2020 election cycle, Zaslav donated over $240,000 to Democratic politicians and PACs, as well as $5,600 to Republican senator Jim Risch.


References

{{DEFAULTSORT:Zaslav, David 1960 births 20th-century American Jews 21st-century American Jews American chief executives in the mass media industry American people of Polish-Jewish descent American people of Ukrainian-Jewish descent American television executives Binghamton University alumni Boston University School of Law alumni Businesspeople from Brooklyn Jews from New York City Living people Mass media people from Brooklyn NBCUniversal people Warner Bros. Discovery people