David Wecker is a writerCincinnati Magazine - Magazine - Jan 1993 - v. 26, no. 4 Page 28 His experience includes nearly 25 years as a
newspaper
A newspaper is a periodical publication containing written information about current events and is often typed in black ink with a white or gray background.
Newspapers can cover a wide variety of fields such as politics, business, sport ...
columnist for ''
The Cincinnati Post
''The Cincinnati Post'' was an afternoon daily newspaper published in Cincinnati, Ohio, United States. In Northern Kentucky, it was bundled inside a local edition called ''The Kentucky Post''. The ''Post'' was a founding publication and oneti ...
'', ''
The Kentucky Post
''The Cincinnati Post'' was an afternoon daily newspaper published in Cincinnati, Ohio, United States. In Northern Kentucky, it was bundled inside a local edition called ''The Kentucky Post''. The ''Post'' was a founding publication and oneti ...
'' and the Scripps News Service. His Post editors said he wrote about ordinary people in a way that made them memorable.
Said Rich Boehne, CEO, E.W. Scripps,
“Dave is one of the best pure communicators I have ever worked with. He has that rare ability to look deep into any subject and pluck from the chaos the most essential and most memorable elements. He carries readers so smoothly that they believe they have found their own way to the heart of the story."
He has co-authored with Eureka! Ranch founder Doug Hall ''Jump Start Your Brain'' (
Time Warner
Warner Media, LLC ( traded as WarnerMedia) was an American multinational mass media and entertainment conglomerate. It was headquartered at the 30 Hudson Yards complex in New York City, United States.
It was originally established in 1972 by ...
Books) and ''Maverick Mindset'' (
Simon & Schuster
Simon & Schuster () is an American publishing company and a subsidiary of Paramount Global. It was founded in New York City on January 2, 1924 by Richard L. Simon and M. Lincoln Schuster. As of 2016, Simon & Schuster was the third largest pub ...
). In 2005, he co-authored ''Mastering the Universe: He-Man and the Rise & Fall of a Billion Dollar Idea'' (Emmis Books), with his uncle, Roger Sweet, who created the concept for the 1980s action figure,
He-Man
He-Man is a fictional character and the main protagonist of the sword and planet ''Masters of the Universe'' franchise, which includes a toy line, several animated television series, comic books and a feature film. He-Man is characterized by ...
, for
Mattel
Mattel, Inc. ( ) is an American multinational toy manufacturing and entertainment company founded in January 1945 and headquartered in El Segundo, California. The company has presence in 35 countries and territories and sells products in more ...
. In 2007, he wrote a collection of essays on 15 Cincinnati families for ''Now We Are One'' (Orange Frazer Press), a book about international adoption based on photographs by Michael Wilson.
For 16 years, has been chief concept writer at The Eureka Ranch, where he played a key role in inventing and articulating some 5,000 new business concepts for a long list of
Fortune 500
The ''Fortune'' 500 is an annual list compiled and published by '' Fortune'' magazine that ranks 500 of the largest United States corporations by total revenue for their respective fiscal years. The list includes publicly held companies, along ...
clients – including
Nike
Nike often refers to:
* Nike (mythology), a Greek goddess who personifies victory
* Nike, Inc., a major American producer of athletic shoes, apparel, and sports equipment
Nike may also refer to:
People
* Nike (name), a surname and feminine given ...
,
Disney
The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October ...
,
American Express
American Express Company (Amex) is an American multinational corporation specialized in payment card services headquartered at 200 Vesey Street in the Battery Park City neighborhood of Lower Manhattan in New York City. The company was found ...
,
Chrysler
Stellantis North America (officially FCA US and formerly Chrysler ()) is one of the " Big Three" automobile manufacturers in the United States, headquartered in Auburn Hills, Michigan. It is the American subsidiary of the multinational automot ...
,
Frito-Lay
Frito-Lay is an American subsidiary of PepsiCo that manufactures, markets, and sells corn chips, potato chips, and other snack foods. The primary snack food brands produced under the Frito-Lay name include Fritos corn chips, Cheetos cheese-fla ...
,
Bank of America
The Bank of America Corporation (often abbreviated BofA or BoA) is an American multinational investment bank and financial services holding company headquartered at the Bank of America Corporate Center in Charlotte, North Carolina. The bank ...
and dozens of others.
Radio
Again with Doug Hall, Wecker co-hosted "Brain Brew," a weekly one-hour radio program distributed nationally by Public Radio International for three years until 2005. Prior to that, he co-hosted with Matt Reis "The Backyard Barbecue," a weekly humor show on Clear Channel flagship station, 700-WLW in Cincinnati, Ohio.
Wecker lives in
Alexandria, Kentucky
Alexandria is a home rule-class city in Campbell County, Kentucky, in the United States. Along with Newport, it is one of the dual seats of the county. The population was 10,341 at the 2020 census.
History
It is believed that the area that is n ...
, in a 200-year-old log home with his wife, Karen. In 2006, Wecker became a founding partner of Fingerprint Brand Storytelling. In 2007, Wecker became a founding partner in BrandFlick, a firm that provides clients with branding statements on short, concise videos.