David Sahadi
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David Sahadi (born October 24, 1961, in
Brooklyn, New York Brooklyn is a Boroughs of New York City, borough of New York City located at the westernmost end of Long Island in the New York (state), State of New York. Formerly an independent city, the borough is coextensive with Kings County, one of twelv ...
) is an American
multimedia Multimedia is a form of communication that uses a combination of different content forms, such as Text (literary theory), writing, Sound, audio, images, animations, or video, into a single presentation. T ...
producer, who currently works for Real American Freestyle. He previously worked for the
professional wrestling promotion A professional wrestling promotion is a company or business that regularly performs shows involving professional wrestling. "Promotion" also describes a role which entails management, advertising and logistics of running a wrestling event. Within ...
s
Total Nonstop Action Wrestling Total Nonstop Action Wrestling (abbreviated as TNA Wrestling or TNA) is an American professional wrestling promotion based in Nashville, Tennessee. It is a subsidiary of Anthem Sports & Entertainment, a Canadian media company owned by busines ...
(TNA) and
World Wrestling Federation World Wrestling Entertainment (WWE) is an American professional wrestling promotion. It is owned and operated by TKO Group Holdings, a majority-owned subsidiary of Endeavor Group Holdings. A global integrated media and entertainment company, ...
.


Biography

Sahadi attended
college A college (Latin: ''collegium'') may be a tertiary educational institution (sometimes awarding degrees), part of a collegiate university, an institution offering vocational education, a further education institution, or a secondary sc ...
and earned a degree in
mathematics Mathematics is a field of study that discovers and organizes methods, Mathematical theory, theories and theorems that are developed and Mathematical proof, proved for the needs of empirical sciences and mathematics itself. There are many ar ...
, but had grown disenchanted with mathematics by the time he graduated. He spent the summer following his graduation painting houses before his father obtained him a Sunday job working for
NBC Sports NBC Sports is an American programming division for NBCUniversal, a division of Comcast, that is responsible for sports broadcasts on their broadcast network NBC, the Cable television, cable channels NBC owns, and on Peacock (streaming service) ...
as a "logger", a job which required him to watch
football Football is a family of team sports that involve, to varying degrees, kick (football), kicking a football (ball), ball to score a goal (sports), goal. Unqualified, football (word), the word ''football'' generally means the form of football t ...
games broadcast on
NBC The National Broadcasting Company (NBC) is an American commercial broadcast television and radio network serving as the flagship property of the NBC Entertainment division of NBCUniversal, a subsidiary of Comcast. It is one of NBCUniversal's ...
and take a detailed record of the events of the game in order to help with the production of highlight reels. After the football season ended, Sahadi began working in the sports promotions department as a
production assistant A production assistant, also known as a PA, is a member of the film crew and is a job title used in filmmaking and television for a person responsible for various aspects of a production. The job of a PA can vary greatly depending on the budget ...
. Two years later, he was made Highlight Supervisor, producing packages which would be sent to
Bob Costas Robert Quinlan Costas (born March 22, 1952) is an American sportscaster who is known for his long tenure with NBC Sports, from 1980 through 2019. He has received 28 Emmy awards for his work and was the prime-time host of 12 Olympic Games from ...
, who would add a
voiceover Voice-over (also known as off-camera or off-stage commentary) is a production technique used in radio, television, filmmaking, theatre, and other media in which a descriptive or expository voice that is not part of the narrative (i.e., non- ...
. Sahadi was eventually promoted to the position of Manager of On-Air Promotions for NBC Sports, and produced advertising campaigns for the
NFL The National Football League (NFL) is a professional American football league in the United States. Composed of 32 teams, it is divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The N ...
,
NBA The National Basketball Association (NBA) is a professional basketball league in North America composed of 30 teams (29 in the United States and 1 in Canada). The NBA is one of the major professional sports leagues in the United States and Ca ...
and the
1992 Summer Olympics The 1992 Summer Olympics (, ), officially the Games of the XXV Olympiad (, ) and officially branded as Barcelona '92, were an international multi-sport event held from 25 July to 9 August 1992 in Barcelona, Catalonia, Spain. Beginning in 1994 ...
. It was then that Sahadi began to come into conflict with his employees, as, while he wanted to create fast-paced video packages, NBC favored a more sedate editing style. When he was approached by the
World Wrestling Federation World Wrestling Entertainment (WWE) is an American professional wrestling promotion. It is owned and operated by TKO Group Holdings, a majority-owned subsidiary of Endeavor Group Holdings. A global integrated media and entertainment company, ...
(a national
professional wrestling promotion A professional wrestling promotion is a company or business that regularly performs shows involving professional wrestling. "Promotion" also describes a role which entails management, advertising and logistics of running a wrestling event. Within ...
) before the 1992 Olympics, Sahadi accepted their job offer.


World Wrestling Federation / Entertainment (1992–2003)

Sahadi began working for the WWF on October 19, 1992, and was appointed ''Creative Director of On-air Promotions''. In 1995, he headed the production of an opening video for ''Raw'', the flagship
television program A television show, TV program (), or simply a TV show, is the general reference to any content produced for viewing on a television set that is broadcast via Terrestrial television, over-the-air, Satellite television, satellite, and cable te ...
of the WWF. The ambitious video featured a
band Band or BAND may refer to: Places *Bánd, a village in Hungary * Band, Iran, a village in Urmia County, West Azerbaijan Province, Iran * Band, Mureș, a commune in Romania * Band-e Majid Khan, a village in Bukan County, West Azerbaijan Province, ...
playing atop Titan Towers, the corporate headquarters of the WWF, and a
helicopter A helicopter is a type of rotorcraft in which Lift (force), lift and thrust are supplied by horizontally spinning Helicopter rotor, rotors. This allows the helicopter to VTOL, take off and land vertically, to hover (helicopter), hover, and ...
circling the roof. Sahadi would go on to head a team of seven technicians who produced video packages and
vignette Vignette may refer to: * Vignette (entertainment), a sketch in a sketch comedy * Vignette (graphic design), decorative designs in books (originally in the form of leaves and vines) to separate sections or chapters * Vignette (literature), short, i ...
s designed to promote and advertise wrestlers, television programs,
pay-per-view Pay-per-view (PPV) is a type of pay television or webcast service that enables a viewer to pay to watch individual events via private telecast. Events can be purchased through a multichannel television platform using their electronic program ...
s and
merchandise Merchandising is any practice which contributes to the sale of Product (business), products ("merch" colloquially) to a retail consumer. At a retail in-store level, merchandising refers to displaying products that are for sale in a creative w ...
. Prior to
WrestleMania XIV WrestleMania XIV, also promoted as WrestleMania dX raided, was a 1998 professional wrestling pay-per-view (PPV) event produced by the World Wrestling Federation (WWF; WWE as of 2002). It was the 14th annual WrestleMania and took place on March ...
on March 29, 1998, Sahadi produced a video featuring Pat Patterson,
Gorilla Monsoon Robert James "Gino" Marella (June 4, 1937 – October 6, 1999), better known by his ring name of Gorilla Monsoon, was an American Professional wrestling, professional wrestler, Sports commentator, play-by-play commentator, and Glossary of profess ...
,
Ernie Ladd Ernest L. Ladd (November 28, 1938 – March 10, 2007), nicknamed "the Big Cat", was an American professional American football, football defensive tackle and professional wrestling, professional wrestler. A standout athlete in high school, Ladd ...
,
Killer Kowalski Wladek Kowalski (born Edward Władysław Spulnik; October 13, 1926 – August 30, 2008) was a Canadian professional wrestler, known by his ring name Killer Kowalski. Kowalski wrestled for numerous promotions during his career, including the ...
and Sahadi's close friend
"Classy" Freddie Blassie Frederick Kenneth Blassie (February 8, 1918 – June 2, 2003) was an American professional wrestler and manager, known by the ring name "Classy" Freddie Blassie. Renowned as "The Hollywood Fashion Plate","Classy" Freddie Blassie with Keith Ellio ...
which reduced WWF owner
Vince McMahon Vincent Kennedy McMahon ( ; born August 24, 1945) is an American businessman and former professional wrestling promoter. McMahon, along with his later-estranged wife Linda McMahon, Linda, is a co-founder of the modern WWE, the world's largest ...
to
tears Tears are a clear liquid secreted by the lacrimal glands (tear gland) found in the eyes of all land mammals. Tears are made up of water, electrolytes, proteins, lipids, and mucins that form layers on the surface of eyes. The different types of ...
. At the 2001 Promax & BDA award ceremony in
Miami Beach, Florida Miami Beach is a coastal resort city in Miami-Dade County, Florida, United States. It is part of the Miami metropolitan area of South Florida. The municipality is located on natural and human-made barrier islands between the Atlantic Ocean ...
, Sahadi, along with two members of his team, Kevin Sullivan and Barry Bross, received seven awards for promotional material. Throughout 2002 and 2003, Sahadi began to grow unhappy which hindered his creative ability with the WWF (now renamed World Wrestling Entertainment, or WWE) product. He objected to the controversial and almost universally unpopular "Katie Vick" storyline (which culminated in a vignette in which
Triple H Paul Michael Levesque (; born July 27, 1969), also known by the ring name Triple H, is an American business executive and former professional wrestler. He is signed to WWE, where he serves as its chief content officer. Levesque began his wres ...
, dressed as
Kane Kane or KANE may refer to: Art, entertainment and media Fictional entities *Kane (comics), the main character of the eponymous comic book series by Paul Grist * Kane (''Command & Conquer''), Tiberium universe character in the ''Command & Conquer'' ...
, simulated
necrophilia Necrophilia, also known as necrophilism, necrolagnia, necrocoitus, necrochlesis, and thanatophilia, is sexual attraction or acts involving corpses. It is classified as a paraphilia by the World Health Organization (WHO) in its ''International ...
with a
mannequin A mannequin (sometimes spelled as manikin and also called a dummy, lay figure, or dress form) is a doll, often articulated, used by artists, tailors, dressmakers, window dressers and others, especially to display or fit clothing and show off dif ...
), but was informed that any dissenters would be released from the company. In addition to his creative objections, Sahadi became disillusioned with his executive position and high salary, claiming that ''"I had reached a point in my life where this illusory world had lost all its appeal. I wanted something deeper, more profound in life."'' In June 2003 Sahadi decided to leave WWE, and negotiated a release with his superior, the WWE Executive Vice President of Television Production, Kevin Dunn. He left WWE one month later.


Total Nonstop Action Wrestling / Impact Wrestling / Global Force Wrestling (2004–2017)

Sahadi sold his house, he then proceeded to spend a year
hiking A hike is a long, vigorous walk, usually on trails or footpaths in the countryside. Walking for pleasure developed in Europe during the eighteenth century. Long hikes as part of a religious pilgrimage have existed for a much longer time. "Hi ...
through several American
national park A national park is a nature park designated for conservation (ethic), conservation purposes because of unparalleled national natural, historic, or cultural significance. It is an area of natural, semi-natural, or developed land that is protecte ...
s before settling in the
mountains A mountain is an elevated portion of the Earth's crust, generally with steep sides that show significant exposed bedrock. Although definitions vary, a mountain may differ from a plateau in having a limited summit area, and is usually higher ...
of
North Carolina North Carolina ( ) is a U.S. state, state in the Southeastern United States, Southeastern region of the United States. It is bordered by Virginia to the north, the Atlantic Ocean to the east, South Carolina to the south, Georgia (U.S. stat ...
, where he wrote a
novel A novel is an extended work of narrative fiction usually written in prose and published as a book. The word derives from the for 'new', 'news', or 'short story (of something new)', itself from the , a singular noun use of the neuter plural of ...
, ''Last Call of the Gods''. In the summer of 2004, CDHM, an
advertising agency An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generall ...
based in
Connecticut Connecticut ( ) is a U.S. state, state in the New England region of the Northeastern United States. It borders Rhode Island to the east, Massachusetts to the north, New York (state), New York to the west, and Long Island Sound to the south. ...
, asked Sahadi to arrange a meeting with
Jeff Jarrett Jeffrey Leonard Jarrett (born July 14, 1967) is an American professional wrestler and professional wrestling promoter. He is signed to All Elite Wrestling (AEW), where he both wrestles and serves as Director of Business Development. He is also ...
, the
vice president A vice president or vice-president, also director in British English, is an officer in government or business who is below the president (chief executive officer) in rank. It can also refer to executive vice presidents, signifying that the vi ...
of TNA Entertainment,
LLC A limited liability company (LLC) is the United States-specific form of a private limited company. It is a business structure that can combine the pass-through taxation of a partnership or sole proprietorship with the limited liability of a ...
, the parent company of
Total Nonstop Action Wrestling Total Nonstop Action Wrestling (abbreviated as TNA Wrestling or TNA) is an American professional wrestling promotion based in Nashville, Tennessee. It is a subsidiary of Anthem Sports & Entertainment, a Canadian media company owned by busines ...
, the second biggest professional wrestling promotion in the United States. In the course of setting up the meeting, Sahadi befriended Jarrett, and eventually agreed to join TNA as a producer for three months, starting in August 2004. After joining TNA, Sahadi quickly made his presence felt, with a near unanimous consensus that the production values of TNA rose sharply after he joined the promotion. His first major piece of work was the production of the introductory video to Victory Road, the first monthly pay-per-view held by TNA, which was broadcast on November 7, 2004. After the three months had expired, Sahadi decided to remain with TNA. In November 2004, Sahadi discovered that WWE was filming an advertisement for the 2005 Royal Rumble in the
Orlando, Florida Orlando ( ) is a city in and the county seat of Orange County, Florida, United States. The city proper had a population of 307,573 at the 2020 census, making it the fourth-most populous city in Florida behind Jacksonville, Florida, Jacksonville ...
-based
Universal Studios Universal Studios may refer to: * Universal Studios, Inc., an American media and entertainment conglomerate ** Universal Pictures, an American film studio ** Universal Studios Lot, a film and television studio complex * Various theme parks operat ...
, not far from SoundStage 21, where TNA recorded pay-per-views and episodes of ''
TNA Impact! ''TNA Impact!'' (stylized as ''TNA iMPACT!'') is an American professional wrestling television program produced by the American promotion Total Nonstop Action Wrestling (TNA) that debuted on June 4, 2004. It also features wrestlers from WWE's ...
''. TNA decided to send wrestlers
Abyss Abyss may refer to: Religion * Abyss (religion), a bottomless pit, or a passage to the underworld * Abyss (Thelema), a spiritual principle within the system of Thelema Film and television * ''The Abyss'' (1910 film), a Danish silent film s ...
, Traci,
Shane Douglas Troy Allan Martin (born November 21, 1964) is an American professional wrestler, manager, and promoter, better known by his ring name Shane Douglas. He is best known for his tenures in Extreme Championship Wrestling (ECW), World Championship ...
and the
3Live Kru The 3 Live Kru (3LK) was a professional wrestling stable in Total Nonstop Action Wrestling (TNA). It debuted in July 2003, and was initially a trio consisting of Ron Killings, Konnan and B.G. James. Each member exemplified an ethnic stereotype, ...
, along with backstage personnel
Jeremy Borash Jeremy Borash (born July 19, 1974) is an American professional wrestling play-by-play commentator, announcer, ring announcer, booker, interviewer, and producer, working for WWE as Vice President of Content and Development. He is known for his ...
, Bill Banks, and Tim Welch, to welcome the WWE employees, bringing them
milk Milk is a white liquid food produced by the mammary glands of lactating mammals. It is the primary source of nutrition for young mammals (including breastfeeding, breastfed human infants) before they are able to digestion, digest solid food. ...
,
cookie A cookie is a sweet biscuit with high sugar and fat content. Cookie dough is softer than that used for other types of biscuit, and they are cooked longer at lower temperatures. The dough typically contains flour, sugar, egg, and some type of ...
s and
balloon A balloon is a flexible membrane bag that can be inflated with a gas, such as helium, hydrogen, nitrous oxide, oxygen, or air. For special purposes, balloons can be filled with smoke, liquid water, granular media (e.g. sand, flour or rice), ...
s. The TNA employees confronted their WWE contemporaries outside of the
studio A studio is a space set aside for creative work of any kind, including art, dance, music and theater. The word ''studio'' is derived from the , from , from ''studere'', meaning to study or zeal. Types Art The studio of any artist, esp ...
in which the commercial was being filmed and handed out their balloons. 3Live Kru member B.G. James commented on the opulence of the WWE
buffet A buffet is a system of serving meals in which food is placed in a public area where the diners serve themselves. A form of '' service à la française'', buffets are offered at various places including hotels, restaurants, and many social eve ...
, asking if he could have some
mahi-mahi The mahi-mahi ( ) or common dolphinfish (''Coryphaena hippurus'') is a surface-dwelling ray-finned fish found in off-shore temperate, tropical, and subtropical waters worldwide. It is also widely called dorado (not to be confused with '' Salmin ...
, and then asked to speak with Vince McMahon as ''"I made him a bunch of money back in the day"'' (as one-half of the
New Age Outlaws The New Age Outlaws are an American professional wrestling tag team in World Wrestling Federation (WWF) made up of Brian James ("Road Dogg" Jesse James) and Monty Sopp ("Badd Ass" Billy Gunn). The duo became popular in the late 1990s as membe ...
and a member of
D-Generation X D-Generation X (DX), is an American professional wrestling Glossary of professional wrestling terms#Stable, stable, and later a tag team, who consisted of various members mostly Generation X wrestlers, most notably Shawn Michaels, Triple H, Ch ...
, James was partly responsible for large merchandise sales throughout 1998 and 1999), while fellow 3Live Kru member
Konnan Charles Ashenoff (born Carlos Santiago Espada Moises; January 6, 1964),''Wrestling Observer Newsletter'', Dave Meltzer, ed., May 10, 2010, issue.Sims, Steve"Pro Wrestling Hall of Fame/Founded by Dave Meltzer - Konnan". Accessed August 1, 2016. On ...
commented that McMahon "...is a stand up guy, but sometimes he has to sit down to
aim AIM or Aim may refer to: Computing * AIM alliance, an Apple-IBM-Motorola alliance * AIM (software), AOL Instant Messenger * Fortyfive, a Japanese software development company previously known as AIM Military * Abrams Integrated Management, an ...
". Following the event, WWE filed a complaint with Universal Studios and ordered TNA to hand over the footage or face a
lawsuit A lawsuit is a proceeding by one or more parties (the plaintiff or claimant) against one or more parties (the defendant) in a civil court of law. The archaic term "suit in law" is found in only a small number of laws still in effect today ...
, while several WWE employees contacted and harassed Sahadi, with some threatening physical violence. Possibly as a form of retaliation against Sahadi, Sahadi's father, Lou Sahadi, a long term WWE employee working in the
public relations Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Pu ...
department (and the proposed
ghostwriter A ghostwriter is a person hired to write literary or journalistic works, speeches, or other texts that are credited to another person as the author. Celebrities, executives, participants in timely news stories, and political leaders often h ...
for Mick Foley's
autobiography An autobiography, sometimes informally called an autobio, is a self-written account of one's own life, providing a personal narrative that reflects on the author's experiences, memories, and insights. This genre allows individuals to share thei ...
, '' Have a Nice Day: A Tale of Blood and Sweatsocks'') was fired. In addition, Kevin Dunn allegedly threatened to fire any WWE employee who contacted Sahadi. TNA aired the footage at their December 2004 pay-per-view,
Turning Point A turning point, or climax, is the point of highest tension in a narrative work. Turning Point or Turning Points may refer to: Film * ''The Turning Point'', a 1914 silent film starring Caroline Cooke * ''The Turning Point'' (1920 film), an Am ...
, albeit with the faces of all WWE employees and all instances of the WWE logo blurred. In May 2005 Sahadi began writing a
column A column or pillar in architecture and structural engineering is a structural element that transmits, through compression, the weight of the structure above to other structural elements below. In other words, a column is a compression member ...
for TNA called "The Spirit of Wrestling". The May 24, 2007, column was written in honor of Jeff Jarrett's wife Jill, who died the day prior. Sahadi left Impact Wrestling on December 12, 2017.


Major League Wrestling (2019)

In early April 2019, Sahadi signed to
Major League Wrestling Major League Wrestling (MLW) is an American professional wrestling promotion based in New Rochelle, New York. The promotion was founded in 2002 in Philadelphia, Pennsylvania, by former WWE writer Court Bauer. The promotion markets its product as ...
in a backstage role.


Return to Impact Wrestling / TNA (2019–2024)

In November 2019, Sahadi announced he would be returning to
Impact Wrestling Total Nonstop Action Wrestling (abbreviated as TNA Wrestling or TNA) is an American professional wrestling promotion based in Nashville, Tennessee. It is a subsidiary of Anthem Sports & Entertainment, a Canadian media company owned by busine ...
as producer on full time. He was released in May 2024.


Return to MLW (2024–2025)

In June 2024, Sahadi returned to MLW as Executive Producer.


Real American Freestyle (2025–present)

Sahadi was hired as producer for Real American Freestyle in July 2025.


References


External links

* {{DEFAULTSORT:Sahadi, David 1961 births 21st-century American novelists American columnists American male novelists Living people Mass media people from Brooklyn Mass media people from Nashville, Tennessee Journalists from New York City 21st-century American male writers Novelists from New York (state) 21st-century American non-fiction writers American male non-fiction writers Total Nonstop Action Wrestling executives WWE executives