Data Propria is a company formed in 2018.
It is managed by
Cambridge Analytica
Cambridge Analytica Ltd (CA), previously known as SCL USA, was a British political consulting firm that came to prominence through the Facebook–Cambridge Analytica data scandal. It was started in 2013, as a subsidiary of the private intelli ...
's former head of product, Matt Oczkowski, and employs at least three other former Cambridge Analytica staffers
including Cambridge Analytica's former chief data scientist,
David Wilkinson.
It reportedly worked on the
2020 Donald Trump presidential campaign
Incumbent Republican Donald Trump led an unsuccessful campaign for the 2020 United States presidential election. He was inaugurated for his first term on January 20, 2017, and officially announced his reelection campaign on June 18, 2019.
D ...
.
Notable clients
In May 2018,
Bruce Rauner
Bruce Vincent Rauner (; born February 18, 1956) is an American businessman, philanthropist, and politician who served as the 42nd governor of Illinois from 2015 to 2019. Prior to his election, he was the chairman of R8 Capital Partners and cha ...
, the
Governor of Illinois
The governor of Illinois is the head of government of Illinois, and the various agencies and departments over which the officer has jurisdiction, as prescribed in the state constitution. It is a directly elected position, votes being cast by p ...
, was reported to be using Data Propria in his re-election campaign.
Circa May–June 2018, Data Propria was reported to be electioneering for
Donald Trump
Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who served as the 45th president of the United States from 2017 to 2021.
Trump graduated from the Wharton School of the University of ...
's 2020 re-election campaign.
Company president Matt Oczkowski and parent company part-owner Brad Parscale denied the accuracy of these reports, despite having claimed, in front of reporters, that Data Propria was working on that campaign.
An anonymous source additionally confirmed Data Propria's involvement with the campaign.
In June 2018, Oczkowski and Parscale confirmed that Data Propria had signed a contract with the
Republican Party
Republican Party is a name used by many political parties around the world, though the term most commonly refers to the United States' Republican Party.
Republican Party may also refer to:
Africa
*Republican Party (Liberia)
*Republican Party ...
's governing body (the
RNC RNC may refer to:
Technology and sciences
*Radio Network Controller, a governing element of a mobile phone network
*Ribosome-nascent chain complex, in biology
*Romanian National R&D Computer Network, registry for the .ro top-level domain
* file ex ...
), to assist the party in the
2018 midterm US elections.
Data sources
In June 2018, Data Propria was sent an open letter by U.S. Representatives
Michael F. Doyle
Michael F. Doyle Jr. (born August 5, 1953) is an American politician who is the U.S. representative for , serving since 1995. He is a member of the Democratic Party. The district is based in Pittsburgh and includes most of Allegheny County. He ...
,
Frank Pallone
Frank Joseph Pallone Jr. (; born October 30, 1951) is an American lawyer and politician serving as the U.S. representative for , serving since 1988. He is a member of the Democratic Party. The district, numbered as the 3rd district from 1988 to 1 ...
, and
Jan Schakowsky
Janice Schakowsky ( ; née Danoff; born May 26, 1944) is an American politician who has served as the U.S. representative from since 1999. She is a member of the Democratic Party.
The district is anchored in Chicago's North Side, including mu ...
.
The letter asked Data Propria to confirm the provenance of its datasets, and especially whether they contain material improperly acquired from
Facebook
Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin ...
by
Aleksandr Kogan Alexandr Kogan may refer to:
*Aleksandr Kogan (artist) (born 1980), Russian singer and artist
*Aleksandr Kogan (politician) (born 1969), Russian politician
*Aleksandr Kogan (scientist)
Aleksandr Kogan (born 1986) is a Moldovan-born American scien ...
or
Cambridge Analytica
Cambridge Analytica Ltd (CA), previously known as SCL USA, was a British political consulting firm that came to prominence through the Facebook–Cambridge Analytica data scandal. It was started in 2013, as a subsidiary of the private intelli ...
.
See also
*
Emerdata Emerdata Limited is a political consulting company based in London, formed in 2017 after filing for insolvency of Cambridge Analytica. Former employees of Cambridge Analytica and SCL moved to successor firms, these companies dissolved with acquisiti ...
*
Facebook–Cambridge Analytica data scandal
In the 2010s, personal data belonging to millions of Facebook users was collected without their consent by British consulting firm Cambridge Analytica, predominantly to be used for political advertising.
The data was collected through an app c ...
*
2020 United States presidential election
References
Technology companies established in 2018
Cambridge Analytica
Big data companies
Political campaign technology
Consulting firms established in 2018
2018 establishments in Texas
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