Procter & Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio. It was founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/con ...

(P&G) is an American multinational

consumer goods A final good or consumer good is a final product ready for sale that is used by the consumer to satisfy current wants or needs, unlike an intermediate good, which is used to produce other goods. A microwave oven or a bicycle is a final good. W ...

corporation with a portfolio of brands.

Brands with net sales of more than US$1 billion annually

As of 2015, the company stated it owned the following brands with net annual sales of more than $1 billion: *

Always Always may refer to: Film and television * ''Always'', a 1985 film directed by Henry Jaglom * ''Always'' (1989 film), a 1989 romantic comedy-drama directed by Steven Spielberg * ''Always'' (2011 film), a 2011 South Korean film, also known as ''O ...

menstrual hygiene products *

Ariel Ariel may refer to: Film and television *Ariel Award, a Mexican Academy of Film award * ''Ariel'' (film), a 1988 Finnish film by Aki Kaurismäki *, a Russian film directed by Yevgeni Kotov * ''ARIEL Visual'' and ''ARIEL Deluxe'', a 1989 and 1991 ...

laundry detergent * Bounty

paper towel A paper towel is an absorbent, disposable towel made from paper. In Commonwealth English, paper towels for kitchen use are also known as kitchen rolls, kitchen paper, or kitchen towels. For home use, paper towels are usually sold in a roll of p ...

s, sold in the United States and Canada *

Charmin Charmin ( ) is an American brand of toilet paper that was launched in 1928, and it is currently owned by Procter & Gamble. History The Charmin name was first created on April 19, 1928, by the Hoberg Paper Company in Green Bay, Wisconsin. In 1950 ...

bathroom tissue and moist towelettes * Crest

toothpaste Toothpaste is a paste or gel dentifrice that is used with a toothbrush to clean and maintain the aesthetics of Human tooth, teeth. Toothpaste is used to promote oral hygiene: it is an abrasive that aids in removing dental plaque and food from th ...

Dawn Dawn is the time that marks the beginning of twilight before sunrise. It is recognized by the diffuse sky radiation, appearance of indirect sunlight being Rayleigh scattering, scattered in Earth's atmosphere, when the centre of the Sun's disc ha ...

dishwashing *

Fairy A fairy (also called fay, fae, fae folk, fey, fair folk, or faerie) is a type of mythical being or legendary creature, generally described as anthropomorphism, anthropomorphic, found in the folklore of multiple European cultures (including Cel ...

washing up liquid *

Febreze Febreze is an American brand of household odor eliminators manufactured by Procter & Gamble. It is sold in North America, South America, Europe, Africa, Asia, Australia, and New Zealand. First introduced in test markets in March 1996, the fabric ...

odor eliminator * Gain laundry detergents, liquid fabric softener, dryer sheets and dish washing liquid *

Gillette Gillette is an American brand of safety razors and other personal care products including shaving supplies, owned by the multi-national corporation Procter & Gamble (P&G). Based in Boston, Massachusetts, United States, it was owned by The Gil ...

razors, shaving soap, shaving cream, body wash, shampoo, deodorant and anti-perspirant *

Head & Shoulders Head & Shoulders (H&S) is an American brand of anti- dandruff and non-dandruff shampoo produced by parent company Procter & Gamble. The active anti-fungal ingredient in Head & Shoulders is piroctone olamine or zinc pyrithione, with some "cl ...

shampoo * Lenor fabric softener *

Olay Olay or Olaz, previously Oil of Olay, Oil of Olaz, Oil of Ulan, or Oil of Ulay, is an American skin care brand owned by Procter & Gamble. For the 2009 fiscal year, which ended on June 30, Olay accounted for an estimated $2.8 billion of P&G's re ...

personal and beauty products *

Oral-B Oral-B is an American brand of oral hygiene products, including toothpastes, toothbrushes, electric toothbrushes, and mouthwashes. The brand has been in business since the invention of the Hutson toothbrush in 1950 and in Redwood City, Cali ...

oral hygiene products * Pampers & Pampers Kandoo and

Luvs Luvs is a brand of disposable diapers made by Procter & Gamble. Luvs were sold as "Deluxe" diapers in the late 1980s. In 1994 they became budget diapers. The Luvs brand also includes baby wipes. Brand history In 1976, the brand was introduced, ...

disposable diapers and moist towelettes. The 2014 Financial Report lists Pampers as Procter & Gamble's largest brand. *

Pantene Pantene () is an American brand of hair care products now owned by Procter & Gamble. The product line originated in Europe in 1945 by Hoffmann-La Roche of Switzerland, which based the name on panthenol. It started to be introduced in the United ...

haircare products *

SK-II SK-II (pronounced S-K-Two) is a Japanese-based multinational cosmetics brand launched in the early 1980s, based on a compound derived from yeast. It is owned by parent company Procter & Gamble (P&G) and is sold and marketed as a premium skin care ...

beauty products *

Tide Tides are the rise and fall of sea levels caused by the combined effects of the gravitational forces exerted by the Moon (and to a much lesser extent, the Sun) and are also caused by the Earth and Moon orbiting one another. Tide tables ...

laundry detergents and products *

Vicks Vicks is an American brand of over-the-counter medications owned by the American companies Procter & Gamble and Kaz Incorporated. Vicks manufactures NyQuil and its sister medication, DayQuil as well as other medications in the "Quil" line. Vick ...

cough and cold products

Brands by product type

Dishwashing

dishwashing liquid *

washing-up liquid *

Joy Joy is the state of being that allows one to experience feelings of intense, long-lasting happiness and contentment of life. It is closely related to, and often evoked by, well-being, success, or good fortune. Happiness, pleasure, and gratitu ...

dishwashing liquid (outside the United States) * Gain dishwashing liquid *

Ivory Ivory is a hard, white material from the tusks (traditionally from elephants) and Tooth, teeth of animals, that consists mainly of dentine, one of the physical structures of teeth and tusks. The chemical structure of the teeth and tusks of mamm ...

dishwashing liquid *Cascade

dishwasher detergent Dishwasher detergent is a detergent made for washing dishes in a dishwasher. Dishwasher detergent is different from dishwashing liquid made to wash dishes by hand. Uses When using a dishwasher, the user must select a special detergent for its u ...

Menstrual hygiene

pads and menstrual hygiene products *

Tampax Tampax (a portmanteau of tampon and packs) is a brand of tampons currently owned by Procter & Gamble. It was based in White Plains, New York, US until its sale to Procter & Gamble in 1997. It is a subsidiary of P&G's Always brand and is sold ...

tampon A tampon is a menstrual product designed to absorb blood and vaginal secretions by insertion into the vagina during menstruation. Unlike a pad, it is placed internally, inside of the vaginal canal. Once inserted correctly, a tampon is held ...

s *Whisper menstrual hygiene products

Haircare

*Ascend hair care products *

Aussie Australians, colloquially known as Aussies, are the citizens, nationals and individuals associated with the country of Australia. This connection may be residential, legal, historical or ethno-cultural. For most Australians, these connection ...

haircare (shampoos/conditioners/styling aids) *

Braun Braun is a surname, originating from the German language, German word for the color brown. In German, ''Braun'' is pronounced – except for the "r", equal to the English word "brown". In English, it is often pronounced like "brawn". Notable p ...

hair care and grooming products * Frederic Fekkai hair care products sold *

shampoo *

Herbal Essences Herbal Essences is a brand of hair care products line by Procter & Gamble. The brand was founded in 1971 as the single shampoo Clairol Herbal Essence Shampoo (officially typeset as ''Clairol herbal essence shampoo''). There are 29 collections of ...

hair care products (formerly part of

Clairol Clairol is the American personal care-product division of company Wella, specializing in hair coloring and hair care. Clairol was founded in 1931 by Americans Joan Gelb and her husband Lawrence M. Gelb, with business partner and lifelong frien ...

)
Mielle
hair care products *

Nicky Clarke Nicky Clarke (born 17 June 1958) is an English hair stylist and media personality. Early life Clarke grew up in a working-class family and lived in a council flat in London. His mother was a Greek immigrant who met his father when he was stat ...

hair products *

hair care products (purchased from

Hoffmann-La Roche F. Hoffmann-La Roche AG, commonly known as Roche (), is a Swiss multinational holding healthcare company that operates worldwide under two divisions: Pharmaceuticals and Diagnostics. Its holding company, Roche Holding AG, has shares listed on ...

in 1985) *

Vidal Sassoon Vidal Sassoon (17 January 1928 – 9 May 2012) was a British hairstylist and businessman. He was noted for repopularising a simple, close-cut geometric hairstyle called the five-point cut, worn by famous fashion designers including Mary Quant ...

haircare products (purchased in 1984 from

)

Healthcare products

*Align probiotics * Crest toothpaste *Femibion (acquired from

Merck Group The Merck Group, branded and commonly known as Merck, is a German Multinational corporation, multinational science and technology company headquartered in Darmstadt, with about 60,000 employees and a presence in 66 countries. The group include ...

) *Fixodent denture adhesive * Iliac/ Nasivin (acquired from

) * Metamucil laxative/fiber supplement (acquired G. D. Searle & Company in 1985) *Neurobion (acquired from

) * New Chapter dietary supplements *

toothbrushes and other oral hygiene products * Pepto-Bismol over-the-counter drug for minor digestive system upset (acquired as part of Norwich Eaton Pharmaceuticals in 1982) * Prilosec OTC (licensed from

AstraZeneca AstraZeneca plc () (AZ) is a British-Swedish multinational pharmaceutical and biotechnology company with its headquarters at the Cambridge Biomedical Campus in Cambridge, UK. It has a portfolio of products for major diseases in areas includi ...

) *

Rolaids Rolaids is an American brand of calcium and magnesium-based antacid produced by Procter & Gamble. It was invented by American chemist Irvine W. Grote in the late 1920s, and originated with manufacturing in Chattanooga, Tennessee, under one o ...

(acquired in 2024 from Lil' Drug Store Products) *Sangobion (acquired from

) *

Scope Scope or scopes may refer to: People with the surname * Jamie Scope (born 1986), English footballer * John T. Scopes (1900–1970), central figure in the Scopes Trial regarding the teaching of evolution Arts, media, and entertainment * CinemaS ...

mouthwash *

Seven Seas "The Seven Seas" is a figurative term for all the seas of the known world. The phrase is used in reference to sailors and pirates in the arts and popular culture and can be associated with the Mediterranean Sea, the Arabian Seven Seas east of Af ...

(acquired from

) *

cough and cold products

Household

* 9 Elements cleaning products *Ace

stain remover Stain removal is the process of removing a mark or spot left by one substance on a specific surface like a fabric. A solvent or detergent is generally used to conduct stain removal and many of these are available over the counter. Stain prevention ...

liquid *

Ambi Pur Ambi Pur is a Spanish brand of air freshener owned by Procter & Gamble. It was first introduced in 1958, in Spain, and is now sold worldwide. History Ambi Pur's first product was launched in 1958 in Spain by Cruz Verde. In 1984, Sara Lee Corp ...

air freshener *

(known as

Dreft Dreft is a laundry detergent in the United States, Canada, United Kingdom and other markets. First produced by Procter & Gamble in 1933, it was the first synthetic detergent. The Fairy brand of washing-up liquid and Cascade brand of dishwasher d ...

in the Netherlands and Yes in Sweden and Norway) dishwashing liquid, toilet soap, household soap, laundry detergent and dishwasher detergent *

odor control *

Flash Flash, flashes, or FLASH may refer to: Arts, entertainment, and media Fictional aliases * The Flash, several DC Comics superheroes with super speed: ** Flash (Jay Garrick) ** Barry Allen ** Wally West, the first Kid Flash and third adult Flash ...

cleaning products *Jar dishwashing liquid and dishwasher detergent *Mif (Russian: Миф) dishwashing liquid and dishwasher detergent * Mr. Clean household cleaners *

Pampers Pampers is an American brand for babies and toddlers products marketed by Procter & Gamble. This includes diapers, wipes etc. History In 1961, P&G researcher Victor Mills disliked changing the cloth diapers of his newborn grandchild. He assi ...

disposable diapers *Puffs tissues *

disposable diapers *Safeguard

antibacterial soap Antibacterial soap is a soap which contains chemical ingredients that purportedly assist in killing bacteria. The majority of antibacterial soaps contain triclosan, though other chemical additives are also common. The effectiveness of products b ...

Swiffer Swiffer is an American brand of cleaning products that is made by Procter & Gamble. Introduced in 1999, the brand uses the " razor-and-blades" business model, whereby the consumer purchases the handle assembly at a low price, but must continue ...

cleaning products * Microban cleaning products * Gala (Ukrainian: Гала) dishwashing liquid and dishwasher detergent

Laundry detergents

laundry detergent * Bold laundry detergent *Bonux laundry detergent * Bounce fabric-softener sheet for dryers *

Cheer Cheering involves the uttering or making of sounds and may be used to encourage, excite to action, indicate approval or welcome. The word cheer originally meant face, countenance, or expression, and came through Old French into Middle English" ...

laundry detergent * Daz laundry detergent *

laundry detergent *Era laundry detergent *

laundry detergent *Gain laundry detergent, scent booster, fabric softener, dryer sheets. *Ola laundry soap *PMC laundry soap *

laundry detergent *Lenor fabric softener *Mif (Russian: Миф) laundry detergent *Gala (Ukrainian: Гала) laundry detergent

Skin care

*Fresco bar soap *

bar *Native deodorants, shampoos, body wash, skin care and hair care products *

Old Spice Old Spice is an American brand offering male grooming products including aftershaves, deodorants and antiperspirants, shampoos, body washes, shaving cream, and soaps. It is manufactured by Procter & Gamble. Old Spice was launched as Early Amer ...

deodorants, anti perspirants, body wash, bar soap, aftershave, skin care and hair care products *

Secret Secrecy is the practice of hiding information from certain individuals or groups who do not have the "need to know", perhaps while sharing it with other individuals. That which is kept hidden is known as the secret. Secrecy is often controver ...

antiperspirants and deodorants *

body washes, beauty bar soap, lotions, face creams.

Divested brands

Brands owned by Procter & Gamble in the past, but since divested: *

Actonel Risedronic acid, often used as its sodium salt risedronate sodium, is a bisphosphonate. It slows down the cells which break down bone. It's used to treat or prevent osteoporosis, and treat Paget's disease of bone. It is taken by mouth. It was p ...

(pharmaceutical division was spun off into

Warner Chilcott Warner Chilcott (formerly Galen) was a company in the pharmaceutical industry based in Rockaway, New Jersey. It was primarily focused on women's healthcare and dermatology. On October 1, 2013, the company was acquired by Actavis (now Allergan). H ...

in 2009) *

Aleve Naproxen, sold under the brand name Aleve among others, is a nonsteroidal anti-inflammatory drug (NSAID) used to treat pain, menstrual cramps, and inflammatory diseases such as rheumatoid arthritis, gout and fever. It is taken orally. It i ...

naproxen sodium Naproxen, sold under the brand name Aleve among others, is a nonsteroidal anti-inflammatory drug (NSAID) used to treat pain, menstrual cramps, and inflammatory diseases such as rheumatoid arthritis, gout and fever. It is taken orally. It is ...

(

NSAID Non-steroidal anti-inflammatory drugs (NSAID) are members of a therapeutic drug class which reduces pain, decreases inflammation, decreases fever, and prevents blood clots. Side effects depend on the specific drug, its dose and duration of ...

) drug, acquired by

Bayer Bayer AG (English: , commonly pronounced ; ) is a German multinational pharmaceutical and biotechnology company and is one of the largest pharmaceutical companies and biomedical companies in the world. Headquartered in Leverkusen, Bayer' ...

in 1997 *Asacol * Attends line of

incontinence Incontinence or Incontinent may refer to: * Urinary incontinence, the most commonly occurring type of incontinence, the involuntary excretion of urine *Fecal incontinence Fecal incontinence (FI), or in some forms, encopresis, is a lack of con ...

and

sanitary Sanitation refers to public health conditions related to clean drinking water and treatment and disposal of human excreta and sewage. Preventing human contact with feces is part of sanitation, as is hand washing with soap. Sanitation systems ...

products. Sold to PaperPak in 1999. * Biz originally an enzyme-based laundry pre-soak, later a detergent booster, then an all-fabric bleach, sold to

Redox Brands Redox Brands was a marketing company formed in 2000 by Todd Wichmann and Richard Owen, former executives with the multinational consumer products firm Procter & Gamble (P&G). The company's first product was Oxydol brand purchased from P&G. P&G w ...

in 2000 *

Camay Camay is a British brand of bar soap owned by Unilever. It was introduced in 1926 by Procter & Gamble and was marketed as a "white, pure soap for women," as many soaps of the time were colored to mask impurities. For many years, Camay's slog ...

lightly scented bath soap, sold to

Unilever Unilever PLC () is a British multinational consumer packaged goods company headquartered in London, England. It was founded on 2 September 1929 following the merger of Dutch margarine producer Margarine Unie with British soap maker Lever B ...

in 2014/15. *

Chloraseptic Chloraseptic is an American brand of oral analgesic that is produced by Tarrytown, New York–based Prestige Consumer Healthcare, and is used for the relief of sore throat and mouth pain. Its active ingredient is phenol (just in Sore Throat Spr ...

throat medicine and lozenges sold to

Prestige Brands Prestige Consumer Healthcare Inc. (formerly Prestige Brands, Inc.) is an American company that markets and distributes over-the-counter healthcare and household cleaning products. It was formed by the merger of Medtech Products, Inc., Prestige B ...

. *Cinch all-purpose glass and surface cleaner, was sold to Shansby Group, a San Francisco investment firm, later acquired by

. *

, formerly a

personal Personal may refer to: Aspects of persons' respective individualities * Privacy * Personality * Personal, personal advertisement, variety of classified advertisement used to find romance or friendship Companies * Personal, Inc., a Washington, ...

products division of Procter & Gamble making hair coloring, hair spray, shampoo, hair conditioner, and styling products, sold to

Coty Coty Inc. is an American multinational beauty company founded in 1904 by François Coty. With its subsidiaries, it develops, manufactures, markets, and distributes fragrances, cosmetics, skin care, nail care, and both professional and retail hai ...

on October 1, 2016 **Balsam coloring brand (part of

) **Natural Instincts hair coloring (part of

) **Perfect Lights hair coloring (part of

) *

Coast A coast (coastline, shoreline, seashore) is the land next to the sea or the line that forms the boundary between the land and the ocean or a lake. Coasts are influenced by the topography of the surrounding landscape and by aquatic erosion, su ...

bar-soap brand sold to

Dial Corporation Henkel Corporation, doing business as Henkel North American Consumer Goods and formerly The Dial Corporation, is an American company based in Stamford, Connecticut. It is a manufacturer of personal care and household cleaning products and is a su ...

in 2000 and is owned by High Ridge Brands. Dial is owned by

Henkel Henkel AG & Co. KGaA, commonly known as Henkel, is a German multinational chemical and consumer goods company headquartered in Düsseldorf, Germany. Founded in 1876, the DAX company is organized into two globally operating business units (Cons ...

. *

Comet A comet is an icy, small Solar System body that warms and begins to release gases when passing close to the Sun, a process called outgassing. This produces an extended, gravitationally unbound atmosphere or Coma (cometary), coma surrounding ...

, a long-time P&G brand of cleanser is owned by

Crisco Crisco is an American brand of shortening that is produced by B%26G Foods. Introduced in June 1911 by Procter & Gamble, it was the first shortening to be made entirely of vegetable oil, originally cottonseed oil. Additional products marketed ...

(vegetable oil and shortening) sold to

The J.M. Smucker Company The J.M. Smucker Company, also known as Smuckers, is an American manufacturer of food and beverage products. Headquartered in Orrville, Ohio, the company was founded in 1897 as a maker of apple butter. J.M. Smucker currently has three major b ...

then sold to

B&G Foods B&G Foods, Inc. is an American branded foods holding company based in Parsippany, New Jersey. The company was formed in 1996 to acquire Bloch & Guggenheimer, a Manhattan-based producer of pickles, relish and condiments which had been founded in 1 ...

Crush Crush may refer to: * Infatuation or limerence, the romantic attraction to another person * Puppy love, feelings of love, romance, or infatuation felt by young people Crush may also refer to: Film * Crush (1972 film), ''Crush'' (1972 film), a H ...

/ Hires/ Sun Drop carbonated soft drinks (sold to

Cadbury Schweppes Cadbury, formerly Cadbury's and Cadbury Schweppes, is a British multinational corporation, multinational confectionery company owned by Mondelez International (spun off from Kraft Foods, Inc., Kraft Foods) since 2010. It is the second-largest c ...

in late 1980s) * Dantrium sold to JHP Pharmaceuticals and SpePharm *

Downy Downy, also known as Lenor in Europe, Taiwan and Japan, is an American brand of fabric softener produced by Procter & Gamble that was introduced in 1960. Brand history Lenor is a brand name of fabric softener and dryer sheets, also produced by ...

fabric softener sold to S. C. Johnson & Son in May 2025, according to Baby Big Mouth (Infinity B.C.-present) *

Dash The dash is a punctuation mark consisting of a long horizontal line. It is similar in appearance to the hyphen but is longer and sometimes higher from the baseline. The most common versions are the endash , generally longer than the hyphen ...

taken over by Dalli-Werke (dalli group) *Dari Creme refrigerated margarine (Philippines), sold to

San Miguel Corporation San Miguel Corporation (), abbreviated as SMC, is a Philippine multinational conglomerate with headquarters in Mandaluyong, Metro Manila. The company is one of the largest and most diversified conglomerates in the Philippines. Originally fo ...

in 1994, under the

Magnolia ''Magnolia'' is a large genus of about 210 to 340The number of species in the genus ''Magnolia'' depends on the taxonomic view that one takes up. Recent molecular and morphological research shows that former genera ''Talauma'', ''Dugandiodendr ...

brand. *

Duncan Hines Duncan Hines (March 26, 1880 – March 15, 1959) was an American author and food critic known for his restaurant ratings for travelers. He is best known today for the brand of food products that bears his name. Early life, family and education ...

packaged cake mixes, sold to Aurora Foods (

Pinnacle Foods Pinnacle Foods, Inc., is a packaged foods company headquartered in Parsippany, New Jersey that specializes in shelf-stable and frozen foods. The company became a subsidiary of Conagra Brands on October 26, 2018. History The company was foun ...

) in 1998 *

Duracell Duracell Inc. is an American manufacturer of alkaline batteries, specialty cells, and rechargeables; it is a wholly owned subsidiary of Berkshire Hathaway since 2016. The company has its origins in the 1920s, through the work of Samuel Ruben a ...

batteries sold to

Berkshire Hathaway Berkshire Hathaway Inc. () is an American multinational conglomerate holding company headquartered in Omaha, Nebraska. Originally a textile manufacturer, the company transitioned into a conglomerate starting in 1965 under the management of c ...

in 2016. *Escudo (Safeguard soap in Mexico), sold to

Kimberly-Clark Kimberly-Clark Corporation is an American multinational consumer goods and personal care corporation that produces mostly paper-based consumer products. The company manufactures sanitary paper products and surgical & medical instruments. Kimb ...

in 2016. *Fisher Nuts sold to John B. Sanfilippo and Son, Inc., in 1995 *Fit fruit and vegetable cleaning wash licensed to HealthPro Brands in January 2004 *

Folgers Folgers is an American brand of coffee produced and sold in the United States, with additional distribution in Asia, Canada and Mexico. It forms part of the food and beverage division of The J.M. Smucker Company. Folgers roasts its coffee in ...

coffee was acquired by

based in

Orrville, Ohio Orrville is a city in Wayne County, Ohio, United States. It is about east of Wooster, Ohio, Wooster and southwest of Akron, Ohio, Akron. The population was 8,452 at the 2020 United States census, 2020 census. It is part of the Micropolitan stat ...

, in June 2008. * Gleem toothpaste (still being made by P&G, merged into the Crest brand as ''Crest Fresh and White'') *

Hawaiian Punch Hawaiian Punch is an American brand of juice currently manufactured by Keurig Dr Pepper, originally invented in 1934 by A.W. Leo, Tom Yeats, and Ralph Harrison as a topping for ice cream. It was started from an original syrup flavor titled Leo's H ...

is owned by

Keurig Dr Pepper Keurig Dr Pepper Inc. ( ), formerly Green Mountain Coffee Roasters (1979–2014) and Keurig Green Mountain (2014–2018), is a publicly traded American beverage and coffeemaker conglomerate with headquarters in Burlington, Massachusetts, and ...

Iams Iams () is an American brand of dog food and cat food manufactured by Spectrum Brands in Europe and Mars, Incorporated worldwide excluding Europe. The food is formulated for the puppy/kitten, adult and mature stages of life. Veterinary formul ...

cat and dog foods, sold to

Mars Incorporated Mars, Incorporated (doing business as Mars Inc.) is an American multinational corporation, multinational manufacturer of confectionery, pet food, and other food products and a provider of Animal welfare, animal care services founded on June 23 ...

in 2014. *Infusium 23 (shampoos/conditioners) sold to Helen of Troy Limited's Idelle Labs unit in March 2009 * Jif (peanut butter) divested by Procter & Gamble in a

spin-off Spin-off, Spin Off, Spin-Off, or Spinoff may refer to: Entertainment and media *Spinoff (media), a media work derived from an existing work *''The Spinoff'', a New Zealand current affairs magazine * ''Spin Off'' (Canadian game show), a 2013 Canad ...

to their stockholders, followed by an immediate

merger Mergers and acquisitions (M&A) are business transactions in which the ownership of a company, business organization, or one of their operating units is transferred to or consolidated with another entity. They may happen through direct absorpt ...

with

in 2002 *

operations in the United States was sold to JoySuds LLC in September 2019. *

Lava Lava is molten or partially molten rock (magma) that has been expelled from the interior of a terrestrial planet (such as Earth) or a Natural satellite, moon onto its surface. Lava may be erupted at a volcano or through a Fissure vent, fractu ...

sold to

WD-40 WD-40 (Water Displacement, 40th formula) is an American manufacturer and the trademark of a penetrating oil manufactured by the WD-40 Company based in San Diego, California. Its formula was invented for the Rocket Chemical Company in 1953, ...

in 1999 *Lilt Home Permanents, including "Push Button" Lilt, The First "Foam-In" Home Permanent In A Can. Sold To Schwartzkopf/DEP in 1987, later discontinued *Max Factor (sold to Coty) *Mayon cooking oil (Philippines) * Millstone coffee was acquired by

as part of its Folger's coffee acquisition in

in June 2008, Discontinued since 2016. *Monsavon soaps (France), sold to

Sara Lee Corporation The Sara Lee Corporation was an American consumer-goods company based in Downers Grove, Illinois. The Sara Lee name was used of a number of frozen and packaged foods, often known for the long-running slogan "Everybody doesn't like something, b ...

in 1998; owned by Unilever since 2009 *

Noxzema Noxzema ( ) is an American brand of skin cleanser marketed by Elida Beauty. Since 1914, it was sold in a small cobalt blue jar; but is now sold in a blue plastic jar. Noxzema contains camphor, menthol, phenol and eucalyptus, among other ingredien ...

skin cream and beauty products line sold to

Alberto-Culver Alberto-Culver was an American corporation with international sales whose principal business was manufacturing hair and skin beauty care products under such brands as Alberto VO5, Andrew Collnge, St. Ives (skin care products), TRESemmé, FDS, ...

in 2008 (since owned by Unilever) *

Oxydol Oxydol is a brand of laundry detergent sold in the United States, Canada, and the United Kingdom. History Inception and early years It was created in 1914 by Thomas Hedley Co. of Newcastle upon Tyne and purchased by Procter & Gamble in 1 ...

sold to

in 2000; Oxydol was P&G's first popular laundry soap, then later became a laundry detergent after Tide was introduced in 1946. *Perla laundry bar soap (Philippines), sold to SCPG Asia-Pacific Inc. in 2016 * Pert Plus was sold to Innovative Brands, LLC in July 2006. *

Prell Prell is a viscous, pearl-green shampoo and conditioner product manufactured by Scott's Liquid Gold-Inc through their Neoteric Cosmetics subsidiary. History Prell was introduced by Procter & Gamble in 1947. The original formula was a clear gre ...

shampoo sold to Prestige Brands International in 1999 *Primex shortening (sold to ACH in 2001) *

Pringles Pringles is an American brand of stackable potato-based chips invented by Procter & Gamble (P&G) in 1968 and marketed as "Pringle's Newfangled Potato Chips". It is technically considered an Extruded food, extruded snack because of the manufac ...

potato chips sold to

Kellogg Company Kellanova, formerly known as the Kellogg Company and commonly known as Kellogg's, is an American multinational food manufacturing company headquartered in Chicago, Illinois, US. Kellanova produces and markets convenience foods and snack f ...

in June 2012 * Pur, brand of water filtration products. The brand was acquired from Recovery Engineering, Inc. in 1999 for approximately US$213 million. P&G sold Pur to Helen of Troy in January 2012 for an undisclosed amount. * Royale (

Canada Canada is a country in North America. Its Provinces and territories of Canada, ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, making it the world's List of coun ...

) brand of toilet paper. The original product was merged into the Charmin brand;

Irving Tissue Irving Tissue Company Limited is a tissue products producing company, owned by J.D. Irving Limited.http://www.irvingtissue.ca/About.aspx?id=220&LangType=1033 About Irving Tissue It has manufacturing locations in both Canada and the United Stat ...

then acquired the trademark and re-introduced the brand on its own products. *Salvo brand of detergent tablets which was sold from around 1958 up to circa February 8, 1974-1978 *

Spic and Span Spic and Span is a brand of all-purpose household cleaner marketed by KIK Custom Products Inc. for home consumer use and by Procter & Gamble for professional (non-home-consumer) use. History On June 15, 1926, Whistle Bottling Company of Johnson ...

is owned by The Spic and Span Company, a division of

*Star non-refrigerated margarine (Philippines), sold to

in 1994, under the

brand. *

Sunny Delight SunnyD (named Sunny Delight prior to 2000) is an orange drink developed in 1963 by Doric Foods of Mount Dora, Florida, United States. Additional plants were built in California and Ohio in 1974 and 1978, respectively. In April 1983, Sundor Bra ...

orange drink spun off in 2004. *Sunshine margarine *

Sure SuRe (The Standard for Sustainable and Resilient Infrastructure) is a global voluntary standard which integrates key criteria of sustainability and resilience into infrastructure development and upgrade. It has been developed by the Swiss Global In ...

anti-perspirant/deodorant line was sold in October 2006 to brand-development firm Innovative Brands *

Swisse Swisse is a vitamin, supplement, and skincare brand. Founded in Australia in 1969 and globally headquartered in Melbourne, and was sold to Health & Happiness, a Chinese company based in Hong Kong previously known as Biostime International, in a ...

the distribution rights of popular vitamin line were sold back to Swisse Wellness in 2017 * ThermaCare brand heat wraps sold to medical company

Wyeth Wyeth Pharmaceuticals Inc. was a pharmaceutical company until it was purchased by Pfizer in 2009. The company was founded in Philadelphia, Pennsylvania, in 1860 as John Wyeth and Brother. Its headquarters moved to Collegeville, Pennsylvania, a ...

in 2008 *Thrill a peach-scented brand of dishwashing liquid, discontinued after 1976. *Top Job all-purpose cleaner merged into the Mr. Clean brand in 1990 *Victor shortening *Wash & Go haircare sold to Conter S.r.l. effective June 30, 2015 *

Wella Wella Aktiengesellschaft, AG is a German company specializing in hair care, Hair styling, styling, colorants, and other beauty products, and was founded in 1880 in Germany by Franz Ströher. Its headquartered in Darmstadt, Germany. The company w ...

, CoverGirl Makeup sold to

(2016) *Whirl butter flavored oil (sold to ACH in 2001) *Wondra brand of hand lotion sold from 1976 to 1989. * Zest deodorant body bar and body washes sold to High Ridge Brands Co. on January 4, 2011

Discontinued brands

Brands owned by Procter & Gamble in the past, but since phased out: *Banner, Summit, and White Cloud toilet tissues were merged with the company's best known bathroom tissue, Charmin. White Cloud was sold exclusively in

Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores in the United States and 23 other ...

stores in the U.S. before Kruger Products took over the brand and, with Walmart focusing on other brands, sold it in other stores *Big Top, brand of peanut butter before Jif made its debut. *Blossom, facial soap *Bonus, brand of laundry detergent that had children's books or towels in every box; sold from 1940s to 1977. * Citrus Hill, orange juice drink sold from 1983 to 1992 *Drene (a.k.a. Special Drene, Royal Drene), liquid shampoo. First shampoo made from synthetic detergent. *Duz, powdered laundry soap and later, a powdered laundry detergent which had glassware and plates in each box; sold from 1920s to 1980. * Encaprin, coated aspirin *Fit, fruit and vegetable rinse, sold in the Philippines from 1998 to 2000. *Fling, disposable dishcloth brand. *Fluffo, golden yellow shortening sold mid-1950s to early 1960s. *Fresco bath soap * Gleem, toothpaste last made in 2014. Procter and Gamble plans to sell the Gleem formulation under the brand name Crest Fresh and White. *Hidden Magic, hair spray. *High Point instant decaffeinated coffee, which had

Lauren Bacall Betty Joan Perske (September 16, 1924 – August 12, 2014), professionally known as Lauren Bacall ( ), was an American actress. She was named the AFI's 100 Years...100 Stars, 20th-greatest female star of classic Hollywood cinema by the America ...

in its commercials; produced from 1974 to 1986. *Monchel, beauty soap *Nutri Delight, an instant orange juice drink, sold in the Philippines from 1999 to 2000. *OK, economy bar and packaged laundry soap. * Rely, super-absorbent tampons in production from 1976 to 1980. It was pulled off the market during the

TSS TSS may refer to: Organizations * Tanglin Secondary School, a government secondary school in Clementi, Singapore * The Southport School, Anglican day and boarding school on Gold Coast, Queensland, Australia * Tinana State School, a public prim ...

crisis of the early 1980s. *Salvo, first concentrated tablet laundry detergent, which was discontinued c. February 8, 1974; later a dish detergent (sold in the U.S. 2004-2005; it is still sold in Latin America) *Shasta, cream shampoo sold late 1940s-mid-1950s. *Solo, liquid laundry detergent with fabric softener that was later merged into the Bold brand, and sold from 1979 to 1990. *Star Soap and Star Naphtha Soap Chips *Stardust, dry chlorine bleach (extensively test-marketed during the 1960s) *Sunshine Margarine * Swash, a range of laundry products and later a laundry appliance *Teel, liquid dentifrice sold late 1930s to late 1940s. *Tempo, brand of dry wipes, produced from 2000 to 2010. *Tender Leaf, tea brand sold from 1940s to 1975. *Thrill, dishwashing liquid last made in 1973 *Torengos, stackable, triangular-shaped, corn-based snack chip sold from 2001 to 2003 *Wondra lotion for dry skin. There were many formulas. (The first major brand to use "silicones") Sold from 1976 to 1989.

References

{{DEFAULTSORT:List Of Procter and Gamble Brands

Procter and Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio. It was founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/cons ...

Procter