Daisy Isadora Louise Knatchbull (born 5 October 1992) is a British fashion designer, businesswoman and founder of Knatchbull (formerly The Deck), the first female-only tailor on
Savile Row
Savile Row (pronounced ) is a street in Mayfair, central London. Known principally for its traditional bespoke tailoring for men, the street has had a varied history that has included accommodating the headquarters of the Royal Geographical ...
.
Early life and family
Knatchbull was born on 5 October 1992 to the Hon. Philip Knatchbull (born 1961) and Atalanta Cowan (born 1962). Her paternal grandparents are
Patricia, 2nd Countess Mountbatten of Burma, and
John, 7th Baron Brabourne.
Her maternal grandfather is photographer
John Cowan
John Cowan (born August 24, 1953) is an American progressive bluegrass vocalist and bass guitar player. He was the lead vocalist and bass player for the New Grass Revival. Cowan became the band's bassist in 1972 after the departure of original ...
. She is the great-granddaughter of
Louis, 1st Earl Mountbatten of Burma,
First Sea Lord
First Sea Lord, officially known as First Sea Lord and Chief of the Naval Staff (1SL/CNS), is the title of a statutory position in the British Armed Forces, held by an Admiral (Royal Navy), admiral or a General (United Kingdom), general of the ...
and the last
Viceroy of India
The governor-general of India (1833 to 1950, from 1858 to 1947 the viceroy and governor-general of India, commonly shortened to viceroy of India) was the representative of the monarch of the United Kingdom in their capacity as the Emperor of ...
.
Her parents divorced in 2000. She has two younger half-brothers from her father's second marriage to Wendy Leach (born 1966), including Frederick "Freddy" Knatchbull (born 2003), known for his appearance on ''
Made in Chelsea
''Made in Chelsea'' (abbreviated ''MIC'') is a British Scripted reality, structured-reality television series broadcast by E4 (TV channel), E4. ''Made in Chelsea'' chronicles the lives of affluent young people in the West London and South West a ...
''. She also has a younger step sister Phoebe (born 1995, from her step mother's first marriage to Alexander John Wills). Through her father, she is a third cousin of
William, Prince of Wales
William, Prince of Wales (William Arthur Philip Louis; born 21 June 1982), is the heir apparent to the British throne. He is the elder son of King Charles III and Diana, Princess of Wales.
William was born during the reign of his pat ...
.
Knatchbull was educated at
Benenden School
Benenden School is a private boarding school for girls in Kent, England, in Hemsted Park at Benenden, between Cranbrook and Tenterden. Benenden has a boarding population of over 550 girls aged 11 to 18, as well as a limited number of day s ...
and graduated with a
Bachelor of Arts
A Bachelor of Arts (abbreviated B.A., BA, A.B. or AB; from the Latin ', ', or ') is the holder of a bachelor's degree awarded for an undergraduate program in the liberal arts, or, in some cases, other disciplines. A Bachelor of Arts deg ...
in philosophy from the
University of Leeds
The University of Leeds is a public research university in Leeds, West Yorkshire, England. It was established in 1874 as the Yorkshire College of Science. In 1884, it merged with the Leeds School of Medicine (established 1831) and was renamed Y ...
in 2015.
Career
Knatchbull worked as assistant to the fashion director of ''
The Sunday Times
''The Sunday Times'' is a British Sunday newspaper whose circulation makes it the largest in Britain's quality press market category. It was founded in 1821 as ''The New Observer''. It is published by Times Newspapers Ltd, a subsidiary of N ...
Style'' magazine and as communications director at
H. Huntsman & Sons.
In 2017, Knatchbull gained press attention for wearing a
morning suit
Morning dress, also known as formal day dress, is the formal Western dress code for day attire, consisting chiefly of a morning coat, waistcoat, and formal trousers for men, and an appropriate gown for women. Men may also wear a popular ...
in the Royal Enclosure at
Royal Ascot
Ascot Racecourse is a dual-purpose British racecourse, located in Ascot, Berkshire, England, about 25 miles west of London. Ascot is used for thoroughbred horse racing, and it hosts 13 of Britain's 36 annual Flat Group 1 races and three Gra ...
.
In 2019, Knatchbull launched The Deck, the first female-only tailor on
Savile Row
Savile Row (pronounced ) is a street in Mayfair, central London. Known principally for its traditional bespoke tailoring for men, the street has had a varied history that has included accommodating the headquarters of the Royal Geographical ...
.
In October 2024, The Deck rebranded as Knatchbull.
Knatchbull has dressed
Catherine, Princess of Wales
Catherine, Princess of Wales (born Catherine Elizabeth Middleton; 9 January 1982), is a member of the British royal family. She is married to William, Prince of Wales, heir apparent to the British throne.
Born in Reading, Catherine grew ...
,
India Hicks
India Amanda Caroline Hicks (born 5 September 1967) is a British designer, writer, businesswoman and former fashion model. After graduating from the New England School of Photography, Hicks became an interior designer and a model for Ralph Lau ...
,
Sarah, Duchess of York
Sarah, Duchess of York (born Sarah Margaret Ferguson; 15 October 1959), also known by the nickname Fergie, is a British author, philanthropist, television personality, and member of the extended British royal family. She is the former wife of P ...
,
Adjoa Andoh
Adjoa Aiboom Helen Andoh MBE (; born 14 January 1963) is a British actress. She is best known for her role as Lady Danbury in the Netflix Regency romance series ''Bridgerton'', since 2020. Other roles on television include appearances in two s ...
,
Elizabeth Hurley
Elizabeth Jane Hurley (born 10 June 1965) is an English actress and model. Her best-known film roles are Vanessa Kensington in '' Austin Powers: International Man of Mystery'' (1997) and as the Devil in '' Bedazzled'' (2000).[Jodie Whittaker
Jodie Auckland Whittaker (born 17 June 1982) is an English actress. She is best known for her roles on television as Beth Latimer in ''Broadchurch'' (2013–2017) and the Thirteenth Doctor in ''Doctor Who'' (2017–2022, 2025).
She came to pro ...]
,
Melanie C
Melanie Jayne Chisholm (born 12 January 1974), commonly known as Melanie C or Mel C, is an English singer and songwriter. She rose to fame in the mid-1990s as a member of the pop group the Spice Girls, in which she was nicknamed Sporty Spice. W ...
and
Olivia Arben.
References
{{DEFAULTSORT:Knatchbull, Daisy
1992 births
Living people
People educated at Benenden School
Alumni of the University of Leeds
British women fashion designers
21st-century British businesswomen
Daisy