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Avenue Supermarts Limited,
d/b/a A trade name, trading name, or business name is a pseudonym used by companies that do not operate under their registered company name. The term for this type of alternative name is fictitious business name. Registering the fictitious name with ...
DMart, is an Indian
retail Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is the sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholes ...
corporation that operates a chain of
supermarket A supermarket is a self-service Retail#Types of outlets, shop offering a wide variety of food, Drink, beverages and Household goods, household products, organized into sections. Strictly speaking, a supermarket is larger and has a wider selecti ...
s and
hypermarket A hypermarket or superstore is a big-box store combining a supermarket and a department store. The result is an expansive retail facility carrying a wide range of products under one roof, including full grocery lines and general merchandise. In ...
s. The company was founded by Radhakishan Damani and is based in
Mumbai Mumbai ( ; ), also known as Bombay ( ; its official name until 1995), is the capital city of the Indian state of Maharashtra. Mumbai is the financial capital and the most populous city proper of India with an estimated population of 12 ...
. As of March 2025, DMart has 415 stores across 12 states and union territories in India. In March 2024, the company had a total of 13,971 permanent employees and 59,961 employees hired on contractual basis.


History

Incorporated in 2000 by Radhakishan Damani, DMart opened its first store in Powai,
Mumbai Mumbai ( ; ), also known as Bombay ( ; its official name until 1995), is the capital city of the Indian state of Maharashtra. Mumbai is the financial capital and the most populous city proper of India with an estimated population of 12 ...
, in 2002. In its early years, the company adopted everyday low price strategy and pursued "slow expansion", growing to 29 stores across
Maharashtra Maharashtra () is a state in the western peninsular region of India occupying a substantial portion of the Deccan Plateau. It is bordered by the Arabian Sea to the west, the Indian states of Karnataka and Goa to the south, Telangana to th ...
and
Gujarat Gujarat () is a States of India, state along the Western India, western coast of India. Its coastline of about is the longest in the country, most of which lies on the Kathiawar peninsula. Gujarat is the List of states and union territories ...
in 2010. Unlike other Indian supermarkets which typically leased 4,000 sq ft properties, DMart operated much larger stores, ranging up to 30,000 sq ft, most of which it owned. In 2013, DMart reported having 65 stores across Maharashtra and Gujarat, along with one store each in
Hyderabad Hyderabad is the capital and largest city of the Indian state of Telangana. It occupies on the Deccan Plateau along the banks of the Musi River (India), Musi River, in the northern part of Southern India. With an average altitude of , much ...
and
Bangalore Bengaluru, also known as Bangalore (List of renamed places in India#Karnataka, its official name until 1 November 2014), is the Capital city, capital and largest city of the southern States and union territories of India, Indian state of Kar ...
as it began expanding to other states. At the time, DMart became the third largest retail company by revenue, after
Reliance Retail Reliance Retail is an Indian retail company and a subsidiary of Reliance Industries. Founded in 2006, it is the largest retailer in India in terms of revenue. Its retail outlets offer foods, groceries, apparel, footwear, toys, home improvement ...
and
Future Group Future Group was an Indian conglomerate, founded by Kishore Biyani and based in Mumbai. The company was known in Indian retail and fashion sectors, operating supermarket chains Big Bazaar and Food Bazaar, lifestyle stores Brand Factory and ...
. In October 2016, DMart had 112 stores, having expanded to
Telangana Telangana is a States and union territories of India, state in India situated in the Southern India, south-central part of the Indian subcontinent on the high Deccan Plateau. It is the List of states and union territories of India by area, ele ...
,
Andhra Pradesh Andhra Pradesh (ISO 15919, ISO: , , AP) is a States and union territories of India, state on the East Coast of India, east coast of southern India. It is the List of states and union territories of India by area, seventh-largest state and th ...
,
Karnataka Karnataka ( ) is a States and union territories of India, state in the southwestern region of India. It was Unification of Karnataka, formed as Mysore State on 1 November 1956, with the passage of the States Reorganisation Act, 1956, States Re ...
,
Madhya Pradesh Madhya Pradesh (; ; ) is a state in central India. Its capital is Bhopal and the largest city is Indore, Indore. Other major cities includes Gwalior, Jabalpur, and Sagar, Madhya Pradesh, Sagar. Madhya Pradesh is the List of states and union te ...
and
Chhattisgarh Chhattisgarh (; ) is a landlocked States and union territories of India, state in Central India. It is the List of states and union territories of India by area, ninth largest state by area, and with a population of roughly 30 million, the List ...
. In December 2016, the company started its
e-commerce E-commerce (electronic commerce) refers to commercial activities including the electronic buying or selling products and services which are conducted on online platforms or over the Internet. E-commerce draws on technologies such as mobile co ...
venture called DMart Ready, allowing users to order groceries and household products online. The company launched its
initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investm ...
(IPO) in March 2017 and got listed on the National Stock Exchange and
Bombay Stock Exchange BSE Limited, also known as the Bombay Stock Exchange (BSE), is an Indian stock exchange based in Mumbai. It is the 6th largest stock exchange in the world by total market capitalization, exceeding $5 trillion in May 2024. Established with t ...
. On its listing date 22 March 2017, it became the 65th most valuable Indian firm. By 2018, it entered
Tamil Nadu Tamil Nadu (; , TN) is the southernmost States and union territories of India, state of India. The List of states and union territories of India by area, tenth largest Indian state by area and the List of states and union territories of Indi ...
,
Rajasthan Rajasthan (; Literal translation, lit. 'Land of Kings') is a States and union territories of India, state in northwestern India. It covers or 10.4 per cent of India's total geographical area. It is the List of states and union territories of ...
,
Punjab Punjab (; ; also romanised as Panjāb or Panj-Āb) is a geopolitical, cultural, and historical region in South Asia. It is located in the northwestern part of the Indian subcontinent, comprising areas of modern-day eastern Pakistan and no ...
,
Delhi NCR The National Capital Region (NCR; ) is a region centred upon the National Capital Territory (NCT) of Delhi in India. It encompasses Delhi and several districts surrounding it from the states of Haryana, Uttar Pradesh, and Rajasthan. The NCR and ...
and Daman. In 2021, '' The Ken'' noted that DMart's newer stores ranged between 50,000 and 60,000 sq ft, nearly twice the average size of its existing stores. In 2022, DMart surpassed 300 stores, with three-fourths located in its
cluster may refer to: Science and technology Astronomy * Cluster (spacecraft), constellation of four European Space Agency spacecraft * Cluster II (spacecraft), a European Space Agency mission to study the magnetosphere * Asteroid cluster, a small ...
-states of Maharashtra, Gujarat, Telangana, Andhra Pradesh and Karnataka.


See also

*
List of hypermarkets This is a list of hypermarket chains sorted alphabetically by continent and country. A hypermarket is a superstore carrying a wide range of products under one roof, and may aim to allow customers to satisfy all their shopping needs in one trip ...


References


External links

* * {{Nifty 200 companies Indian companies established in 2002 Companies based in Mumbai Hypermarkets Retail companies established in 2002 Supermarkets of India 2002 establishments in Maharashtra Companies listed on the National Stock Exchange of India Companies listed on the Bombay Stock Exchange 2017 initial public offerings