Bryson Bernard (born December 22, 1979), better known by his stage name Cupid, is an American singer and songwriter from
Lafayette,
Louisiana
Louisiana ( ; ; ) is a state in the Deep South and South Central regions of the United States. It borders Texas to the west, Arkansas to the north, and Mississippi to the east. Of the 50 U.S. states, it ranks 31st in area and 25 ...
.
He is best known for the 2007
line dance
A line dance is a choreographed dance in which a group of people dance along to a repeating sequence of dance step, steps while arranged in one or more lines or rows. These lines usually face all in the same direction, or less commonly face each ot ...
single "
Cupid Shuffle", which peaked at number 68 on the
''Billboard'' Hot 100.
History
Bernard started singing in his church's choir, encouraged by his pastor father. He initially enrolled at the
University of Louisiana at Lafayette
The University of Louisiana at Lafayette (UL Lafayette, University of Louisiana, ULL, or UL) is a Public university, public research university in Lafayette, Louisiana, United States. It has the largest enrollment within the nine-campus Universi ...
with a full athletic scholarship in track and field. He left the track team to form a singing group known as Fasho, which later changed its name to Fifth Element. After Fifth Element was dissolved, Bernard pursued a solo career. He sang at venues such as talent shows, weddings and funerals. With a five-octave vocal range, Bernard earned the nickname "Cupid" for an impressive performance of the late-'90s
112 hit single "
Cupid
In classical mythology, Cupid ( , meaning "passionate desire") is the god of desire, erotic love, attraction and affection. He is often portrayed as the son of the love goddess Venus and the god of war Mars. He is also known as Amor (Latin: ...
".
Music career
2001–2005: Independent Roots and the Birth of Swingout
Cupid’s music career began with the release of ''Are You Ready'' in 2001, followed by his 2003 self-titled album, ''Cupid'', which featured local hits like “Do Ya Thang” and a remix with New Orleans rapper Hotboy Ronald. These early projects blended smooth R&B with regional bounce and helped establish his name across Louisiana and the Gulf Coast.
In 2005, he released ''2 Sides to Every Story'', an experimental project that merged classic soul with fresh energy—setting the foundation for what he would later coin as Swingout music. Tracks like “Swing Around the Rosey” became local dance staples. That same year, he dropped ''The King of Down South R&B'', with
Southern Soul
Southern soul or country soul is a type of soul and country music that emerged from the Southern United States. The music originated from a combination of styles, including blues (both 12 bar and jump), country, early R&B, and a strong gospel ...
bangers such as “At the BBQ,” which was later covered by blues icon
Mel Waiters
Mel Waiters (June 25, 1956 – May 28, 2015) was an American southern soul singer born and raised in San Antonio, Texas. In the early 1970s, he began singing in the church choir and nightclubs. Additionally, he was a radio DJ and entertainer on ...
.
2006–2009: ‘Cupid Shuffle’ and Mainstream Breakthrough
In 2006, Cupid began performing and touring within the Southern Soul circuit, sharing stages with established blues artists such as
Mel Waiters
Mel Waiters (June 25, 1956 – May 28, 2015) was an American southern soul singer born and raised in San Antonio, Texas. In the early 1970s, he began singing in the church choir and nightclubs. Additionally, he was a radio DJ and entertainer on ...
,
Marvin Sease, and Big Cynthia. That same year, in August 2006, he wrote and recorded “Cupid Shuffle,” a
line dance
A line dance is a choreographed dance in which a group of people dance along to a repeating sequence of dance step, steps while arranged in one or more lines or rows. These lines usually face all in the same direction, or less commonly face each ot ...
track that quickly gained popularity in clubs and dance halls across the Southern United States.
The song's viral rise led to a major deal with
Atlantic Records
Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over the course of its first two decades, starting from the release of its first recor ...
in 2007. His major-label debut, ''Time for a Change'', included features from
T-Pain
Faheem Rashad Najm (born September 30, 1984), known professionally as T-Pain, is an American singer and rapper. He is known for popularizing creative use of Auto-Tune pitch correction, often used with extreme parameter settings to create electro ...
,
B.o.B., and
Aubrey O’Day
Aubrey Morgan O'Day (born February 11, 1984) is an American singer and reality television personality who has been a member of the girl group Danity Kane. Following discord among Danity Kane and with her mentor at the time, P. Diddy, O'Day was f ...
. “Cupid Shuffle”, the first single from the album, peaked at No. 66 on the
Billboard Hot 100
The ''Billboard'' Hot 100, also known as simply the Hot 100, is the music industry standard record chart in the United States for songs, published weekly by '' Billboard'' magazine. Chart rankings are based on sales (physical and digital), ...
and No. 21 on the
Billboard Hot R&B/Hip-Hop Songs
The Hot R&B/Hip-Hop Songs chart ranks the most popular R&B and hip hop songs in the United States and is published weekly by ''Billboard''. Rankings are based on a measure of radio airplay, sales data, and streaming activity. The chart had 100 po ...
chart. It went on to become a double-platinum cultural phenomenon—played at weddings, school dances, and sporting events worldwide.
In 2008, Cupid set a
Guinness World Record
''Guinness World Records'', known from its inception in 1955 until 1999 as ''The Guinness Book of Records'' and in previous United States editions as ''The Guinness Book of World Records'', is a British reference book published annually, listi ...
for the largest line dance, with over 17,000 participants in
Atlanta, Georgia
Atlanta ( ) is the List of capitals in the United States, capital and List of municipalities in Georgia (U.S. state), most populous city in the U.S. state of Georgia (U.S. state), Georgia. It is the county seat, seat of Fulton County, Georg ...
at Ebony's Black Family Reunion Tour. Despite the success of “Cupid Shuffle,” Atlantic Records faced challenges marketing line dance culture to a broader commercial audience, and Cupid was released from the label in 2009.
2010–2017: Independent Grind and Personal Challenges
Following his departure from Atlantic Records, Cupid continued to pursue his career independently. In 2010, he partnered with
McDonald’s
McDonald's Corporation, doing business as McDonald's, is an American multinational fast food chain. As of 2024, it is the second largest by number of locations in the world, behind only the Chinese chain Mixue Ice Cream & Tea.
Brothers R ...
to release the “McCafé Shuffle,” leveraging brand collaborations to expand the reach of his music. In 2012, he appeared on
Season 3
A season is a division of the year based on changes in weather, ecology, and the number of daylight hours in a given region. On Earth, seasons are the result of the axial parallelism of Earth's tilted orbit around the Sun. In temperate and pol ...
of ''
The Voice'' on
NBC
The National Broadcasting Company (NBC) is an American commercial broadcast television and radio network serving as the flagship property of the NBC Entertainment division of NBCUniversal, a subsidiary of Comcast. It is one of NBCUniversal's ...
, though producers asked him to perform “Cupid Shuffle” rather than the original song he preferred. None of the four judges—
Adam Levine
Adam Noah Levine ( ; born March 18, 1979) is an American musician who is the lead singer, rhythm guitarist and sole continuous member of the pop rock band Maroon 5.
Levine began his musical career in 1994 with the band Kara's Flowers, for ...
,
Cee Lo Green,
Christina Aguilera
Christina María Aguilera ( , ; born December 18, 1980) is an American singer-songwriter, actress and television personality. Recognized as Cultural impact of Christina Aguilera, an influential figure in music and having received Public imag ...
, or
Blake Shelton
Blake Tollison Shelton (born June 18, 1976) is an American country music, country singer, songwriter and television personality. In 2001, he made his debut with the single "Austin (Blake Shelton song), Austin" from his Blake Shelton (album), self ...
—turned their chairs. Cupid later revealed that the experience was emotionally difficult, a story he explores in his 2023 book ''Trust Your Gift''.
During this period, he released ''Feel Good Music'' (2012), ''Positopia'' (2013), ''Dance Fever'' (2015), and ''Dance Party King'' (2016), continuing to build his catalog and inspire dancers worldwide.
In 2017, Cupid suffered a stroke that temporarily impaired his speech. The experience deepened his spiritual connection to music and reshaped his outlook on life and artistry.
2018–Present: Resurgence, Legacy, and Global Reach
Cupid returned to music with the release of ''Capricorn'' in 2018, followed by a partnership with
Walmart
Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores in the United States and 23 other ...
for the “Walmart Shuffle” in 2019. He followed up with ''Capricorn 2'' in 2021, featuring tracks like “Flex,” which garnered significant attention in the Southern Soul and line dance scenes.
In 2024, Cupid embarked on his first international tour, performing in countries including
Kuwait
Kuwait, officially the State of Kuwait, is a country in West Asia and the geopolitical region known as the Middle East. It is situated in the northern edge of the Arabian Peninsula at the head of the Persian Gulf, bordering Iraq to Iraq–Kuwait ...
,
Qatar
Qatar, officially the State of Qatar, is a country in West Asia. It occupies the Geography of Qatar, Qatar Peninsula on the northeastern coast of the Arabian Peninsula in the Middle East; it shares Qatar–Saudi Arabia border, its sole land b ...
,
Bahrain
Bahrain, officially the Kingdom of Bahrain, is an island country in West Asia. Situated on the Persian Gulf, it comprises a small archipelago of 50 natural islands and an additional 33 artificial islands, centered on Bahrain Island, which mak ...
,
Saudi Arabia
Saudi Arabia, officially the Kingdom of Saudi Arabia (KSA), is a country in West Asia. Located in the centre of the Middle East, it covers the bulk of the Arabian Peninsula and has a land area of about , making it the List of Asian countries ...
, and
Djibouti
Djibouti, officially the Republic of Djibouti, is a country in the Horn of Africa, bordered by Somalia to the south, Ethiopia to the southwest, Eritrea in the north, and the Red Sea and the Gulf of Aden to the east. The country has an area ...
. In 2025, he launched his independent label, TOC (The Official Cupid), signed a distribution deal with Sparta Distribution, and partnered with After Dark Digital for public relations and digital marketing. These moves marked a new phase of global reach and artistic independence, reaffirming his role as a key figure in dance music and Southern Soul.
Discography
Albums
*''Cupid'' (2002)
*''The King of Down South R&B'' (2005)
*''
Time for a Change'' (2007)
*''Feel Good Music'' (2012)
*Positopia (2013)
*Dance Party King (2016)
*Capricorn (2018)
Singles
*"Do Ya Thing" (2001)
*"Do Yo Dance" (2007)
*"Say Yes" (2007)
*"
Cupid Shuffle" (2007)
*"Happy Dance" (2008)
*"Love Slide" (2008)
*"Do My Ladies Run This Party" (2010)
*“Dance Fever”
*”I Killed Lil Saint” (2013)
*"FLEX" (2020)
*"Bus Stop Please" (2024)
*"Dance in Yo Chair" (2024)
*"Pop That Fan" (2024)
Album appearances
*"All I Need" – ''
Nancy Drew
Nancy Drew is a fictional character appearing in several mystery book series, movies, video games, and TV shows as a teenage amateur sleuth. The books are ghostwriter, ghostwritten by a number of authors and published under the collective pseudo ...
'' soundtrack
*"369" (featuring
B.o.B
Bobby Ray Simmons Jr. (born November 15, 1988), known professionally as B.o.B, is an American rapper, singer, songwriter, and record producer. Raised in Decatur, Georgia, Simmons signed with record producer Jim Jonsin's Rebel Rock Entertainm ...
) –
''Step Up 2: The Streets'' (soundtrack)
Filmography
*''
The Voice'' (2012)
References
External links
*
{{DEFAULTSORT:Cupid
1982 births
Living people
Atlantic Records artists
The Voice (franchise) contestants
Rhythm and blues musicians from New Orleans
American contemporary R&B singers
African-American male singer-songwriters
American male singer-songwriters
Musicians from Lafayette, Louisiana
American male pop singers
Singer-songwriters from Louisiana
American dance-pop musicians
21st-century African-American male singers
21st-century American male singers