Infiniti Retail Limited,

d/b/a A trade name, trading name, or business name is a pseudonym used by companies that do not operate under their registered company name. The term for this type of alternative name is fictitious business name. Registering the fictitious name with ...

Cromā, is an Indian

retail chain A chain store or retail chain is a retail outlet in which several locations share a brand, Management, central management and standardized business practices. They have come to dominate many retail markets, dining markets, and service categories ...

consumer electronics Consumer electronics, also known as home electronics, are electronic devices intended for everyday household use. Consumer electronics include those used for entertainment, Communication, communications, and recreation. Historically, these prod ...

and

durable good In economics, a durable good or a hard good or consumer durable is a good that does not quickly wear out or, more specifically, one that yields utility over time rather than being completely consumed in one use. Items like bricks could be conside ...

s. It is a subsidiary of Tata Digital. Croma offers over 20,000 products across 500+ brands through more than 550 stores in 200+ cities in India, in addition to its online presence.

Location

Presently, there are a total of more than 550 Cromā stores across 200+ cities in

India India, officially the Republic of India, is a country in South Asia. It is the List of countries and dependencies by area, seventh-largest country by area; the List of countries by population (United Nations), most populous country since ...

. The stores are spread throughout much of India. Croma Stores

In 2012, Infiniti Retail Ltd acquired the Indian retail business of Woolworths for A$35 million, or Rs. 200 crore. Woolworths has been tied up with Tatas since 2005 for external support in the electronic retail market.

Awards and recognition

Croma was awarded the "Most Admired Retailer of the Year" in the consumer electronics category at the Images Retail Awards in 2010. This marked the third consecutive year that Croma received the accolade. The Images Retail Awards are organized by the India Retail Association and are supported by various leading retail entities in India. Croma has been featured among the 100 most valuable Indian brands in the 2024 Brand Finance India 100 report.

References

{{DEFAULTSORT:Croma Tata Group Companies based in Mumbai Indian brands 2006 establishments in Maharashtra Indian companies established in 2006 Retail companies of India Retail companies established in 2006