Creative visualization is the
cognitive
Cognition refers to "the mental action or process of acquiring knowledge and understanding through thought, experience, and the senses". It encompasses all aspects of intellectual functions and processes such as: perception, attention, thought, ...
process of
purposefully generating visual
mental imagery, with eyes open or closed, simulating or recreating
visual perception
Visual perception is the ability to interpret the surrounding environment through photopic vision (daytime vision), color vision, scotopic vision (night vision), and mesopic vision (twilight vision), using light in the visible spectrum reflecte ...
, in order to maintain, inspect, and transform those images, consequently modifying their associated
emotion
Emotions are mental states brought on by neurophysiological changes, variously associated with thoughts, feelings, behavioral responses, and a degree of pleasure or displeasure. There is currently no scientific consensus on a definition. ...
s or
feeling
Feelings are subjective self-contained phenomenal experiences. According to the ''APA Dictionary of Psychology'', a feeling is "a self-contained phenomenal experience"; and feelings are "subjective, evaluative, and independent of the sensations ...
s, with intent to experience a subsequent beneficial
physiological
Physiology (; ) is the scientific study of functions and mechanisms in a living system. As a sub-discipline of biology, physiology focuses on how organisms, organ systems, individual organs, cells, and biomolecules carry out the chemical ...
,
psychological
Psychology is the scientific study of mind and behavior. Psychology includes the study of conscious and unconscious phenomena, including feelings and thoughts. It is an academic discipline of immense scope, crossing the boundaries between t ...
, or
social
Social organisms, including human(s), live collectively in interacting populations. This interaction is considered social whether they are aware of it or not, and whether the exchange is voluntary or not.
Etymology
The word "social" derives from ...
effect, such as expediting the
healing of wounds to the body, minimizing
physical pain, alleviating
psychological pain
Psychological pain, mental pain, or emotional pain is an unpleasant feeling (a suffering) of a psychological, non-physical origin. A pioneer in the field of suicidology, Edwin S. Shneidman, described it as "how much you hurt as a human being. It ...
including
anxiety
Anxiety is an emotion which is characterized by an unpleasant state of inner turmoil and includes feelings of dread over anticipated events. Anxiety is different than fear in that the former is defined as the anticipation of a future threat wh ...
,
sadness, and
low mood
Depression is a mental state of low Mood (psychology), mood and aversion to activity, which affects more than 280 million people of all ages (about 3.5% of the global population). Classified medically as a mental disorder, mental and Abnor ...
, improving
self-esteem
Self-esteem is confidence in one's own worth or abilities. Self-esteem encompasses beliefs about oneself (for example, "I am loved", "I am worthy") as well as emotional states, such as triumph, despair, pride, and shame. Smith and Mackie (2007) d ...
or
self-confidence
Confidence is a state of being clear-headed either that a hypothesis or prediction is correct or that a chosen course of action is the best or most effective. Confidence comes from a Latin word 'fidere' which means "to trust"; therefore, having ...
, and enhancing the capacity to
cope when
interacting with others.
The mind's eye
The notion of a "mind's eye" goes back at least to
Cicero
Marcus Tullius Cicero ( ; ; 3 January 106 BC – 7 December 43 BC) was a Roman statesman, lawyer, scholar, philosopher, and academic skeptic, who tried to uphold optimate principles during the political crises that led to the estab ...
's reference to ''mentis oculi'' during his discussion of the orator's appropriate use of
simile.
In this discussion, Cicero observed that allusions to "the
Syrtis
Syrtis ( grc, Σύρτις) may refer to: Places North African coast
* Syrtis Major (or the Great rSyrtis) is the Latin name for the Gulf of Sirte, a body of water in the Mediterranean Sea on the northern coast of Libya
*Syrtis Minor (or the Lesser ...
of his patrimony" and "the
Charybdis
Charybdis (; grc, Χάρυβδις, Khárybdis, ; la, Charybdis, ) is a sea monster in Greek mythology. She, with the sea monster Scylla, appears as a challenge to epic characters such as Odysseus, Jason, and Aeneas. Scholarship locates her in t ...
of his possessions" involved similes that were "too far-fetched"; and he advised the orator to, instead, just speak of "the rock" and "the gulf" (respectively) — on the grounds that, "The eyes of the mind are more easily directed to those objects which we have seen, than to those which we have only heard."
The concept of "the mind's eye" first appeared in English in
Chaucer's ()
Man of Law's Tale
"The Man of Law's Tale" is the fifth of the ''Canterbury Tales'' by Geoffrey Chaucer, written around 1387. John Gower's "Tale of Constance" in ''Confessio Amantis'' tells the same story and may have been a source for Chaucer. Nicholas Trivet's ...
in his
Canterbury Tales
''The Canterbury Tales'' ( enm, Tales of Caunterbury) is a collection of twenty-four stories that runs to over 17,000 lines written in Middle English by Geoffrey Chaucer between 1387 and 1400. It is widely regarded as Chaucer's ''magnum opus' ...
, where he tells us that one of the three men dwelling in a castle was blind, and could only see with "the eyes of his mind"—namely, those eyes "with which all men see after they have become blind."
Visual and non-visual mental imagery
The
brain
A brain is an organ that serves as the center of the nervous system in all vertebrate and most invertebrate animals. It is located in the head, usually close to the sensory organs for senses such as vision. It is the most complex organ in a v ...
is capable of creating other types of
mental imagery, in addition to
visual
The visual system comprises the sensory organ (the eye) and parts of the central nervous system (the retina containing photoreceptor cells, the optic nerve, the optic tract and the visual cortex) which gives organisms the sense of sight (the ...
images, simulating or recreating
perceptual
Perception () is the organization, identification, and interpretation of sense, sensory information in order to represent and understand the presented information or environment. All perception involves signals that go through the nervous ...
experience across all
sensory modalities Stimulus modality, also called sensory modality, is one aspect of a stimulus or what is perceived after a stimulus. For example, the temperature modality is registered after heat or cold stimulate a receptor. Some sensory modalities include: light, ...
, including
auditory imagery
Auditory imagery is a form of mental imagery that is used to organize and analyze sounds when there is no external auditory stimulus present. This form of imagery is broken up into a couple of auditory modalities such as verbal imagery or musical i ...
of
sound
In physics, sound is a vibration that propagates as an acoustic wave, through a transmission medium such as a gas, liquid or solid.
In human physiology and psychology, sound is the ''reception'' of such waves and their ''perception'' by the ...
s, gustatory imagery of
taste
The gustatory system or sense of taste is the sensory system that is partially responsible for the perception of taste (flavor). Taste is the perception produced or stimulated when a substance in the mouth reacts chemically with taste receptor ...
s,
olfactory imagery of
smells,
motor imagery
Motor imagery is a mental process by which an individual rehearses or simulates a given action. It is widely used in sport training as mental practice of action, neurological rehabilitation, and has also been employed as a research paradigm in cogn ...
of
movements, and
haptic imagery of
touch, incorporating
texture,
temperature
Temperature is a physical quantity that expresses quantitatively the perceptions of hotness and coldness. Temperature is measured with a thermometer.
Thermometers are calibrated in various temperature scales that historically have relied o ...
, and
pressure
Pressure (symbol: ''p'' or ''P'') is the force applied perpendicular to the surface of an object per unit area over which that force is distributed. Gauge pressure (also spelled ''gage'' pressure)The preferred spelling varies by country and e ...
.
Notwithstanding the ability to generate mental images across sensory modalities, the term "creative visualization" signifies the process by which a person generates and processes visual mental imagery specifically.
However, creative visualization is closely related to, and is often considered as one part of,
guided imagery
Guided imagery (also known as guided affective imagery, or katathym-imaginative psychotherapy (KIP)) is a mind-body intervention by which a trained practitioner or teacher helps a participant or patient to evoke and generate mental images that si ...
. In guided imagery, a trained practitioner or teacher helps a participant or patient to evoke and generate mental images that simulate or re-create the sensory perception of sights, sounds,
taste
The gustatory system or sense of taste is the sensory system that is partially responsible for the perception of taste (flavor). Taste is the perception produced or stimulated when a substance in the mouth reacts chemically with taste receptor ...
s, smells,
movements, and touch, as well as
imaginative
Imagination is the production or simulation of novel objects, sensations, and ideas in the mind without any immediate input of the senses. Stefan Szczelkun characterises it as the forming of experiences in one's mind, which can be re-creations ...
or
mental
Mental may refer to:
* of or relating to the mind
Films
* ''Mental'' (2012 film), an Australian comedy-drama
* ''Mental'' (2016 film), a Bangladeshi romantic-action movie
* ''Mental'', a 2008 documentary by Kazuhiro Soda
* ''Mental'', a 2014 O ...
content that the participating subject experiences as defying conventional sensory categories.
Nonetheless, visual and auditory mental images are reported as being the most frequently experienced by people ordinarily, in
controlled experiments
A scientific control is an experiment or observation designed to minimize the effects of variables other than the independent variable (i.e. confounding variables). This increases the reliability of the results, often through a comparison betwe ...
, and when participating in guided imagery, with visual images remaining the most extensively
research
Research is "creativity, creative and systematic work undertaken to increase the stock of knowledge". It involves the collection, organization and analysis of evidence to increase understanding of a topic, characterized by a particular att ...
ed and documented in
scientific literature.
All mental imagery, including the visual images generated through creative visualization, can precipitate or be associated with strong
emotion
Emotions are mental states brought on by neurophysiological changes, variously associated with thoughts, feelings, behavioral responses, and a degree of pleasure or displeasure. There is currently no scientific consensus on a definition. ...
s or
feeling
Feelings are subjective self-contained phenomenal experiences. According to the ''APA Dictionary of Psychology'', a feeling is "a self-contained phenomenal experience"; and feelings are "subjective, evaluative, and independent of the sensations ...
s.
Therapeutic application
The therapeutic application of creative visualization aims to educate the patient in altering mental imagery, which in turn contributes to emotional change. Specifically, the process facilitates the patient in replacing images that aggravate
physical pain, exacerbate
psychological pain
Psychological pain, mental pain, or emotional pain is an unpleasant feeling (a suffering) of a psychological, non-physical origin. A pioneer in the field of suicidology, Edwin S. Shneidman, described it as "how much you hurt as a human being. It ...
, reaffirm
debilitation, recollect and reconstruct
distressing events, or intensify disturbing feelings such as
hopelessness
Depression is a mental state of low mood and aversion to activity, which affects more than 280 million people of all ages (about 3.5% of the global population). Classified medically as a mental and behavioral disorder, the experience of ...
and
anxiety
Anxiety is an emotion which is characterized by an unpleasant state of inner turmoil and includes feelings of dread over anticipated events. Anxiety is different than fear in that the former is defined as the anticipation of a future threat wh ...
, with imagery that emphasizes and precipitates physical
comfort
Comfort (or being comfortable'')'' is a sense of physical or psychological ease, often characterized as a lack of hardship. Persons who are lacking in comfort are uncomfortable, or experiencing discomfort. A degree of psychological comfort c ...
,
cognitive clarity, and emotional
equanimity
Equanimity (Latin: ''æquanimitas'', having an even mind; ''aequus'' even; ''animus'' mind/soul) is a state of inner peace, psychological stability and composure which is undisturbed by experience of or exposure to emotions, pain, or other phenom ...
. This process may be facilitated by a practitioner or teacher in person to an individual or a group. Alternatively, the participants or patients may follow guidance provided by a
sound recording
Sound recording and reproduction is the electrical, mechanical, electronic, or digital inscription and re-creation of sound waves, such as spoken voice, singing, instrumental music, or sound effects. The two main classes of sound recording te ...
,
video
Video is an electronic medium for the recording, copying, playback, broadcasting, and display of moving visual media. Video was first developed for mechanical television systems, which were quickly replaced by cathode-ray tube (CRT) syste ...
, or
audiovisual
Audiovisual (AV) is electronic media possessing both a sound and a visual component, such as slide-tape presentations, films, television programs, corporate conferencing, church services, and live theater productions.
Audiovisual service prov ...
media comprising
spoken instruction that may be accompanied by
music
Music is generally defined as the art of arranging sound to create some combination of form, harmony, melody, rhythm or otherwise expressive content. Exact definitions of music vary considerably around the world, though it is an aspect ...
or sound.
Whether provided in person, or delivered via media, the verbal instruction consists of words, often pre-scripted, intended to direct the participant's
attention
Attention is the behavioral and cognitive process of selectively concentrating on a discrete aspect of information, whether considered subjective or objective, while ignoring other perceivable information. William James (1890) wrote that "Atte ...
to
intention
Intentions are mental states in which the agent commits themselves to a course of action. Having the plan to visit the zoo tomorrow is an example of an intention. The action plan is the ''content'' of the intention while the commitment is the ''a ...
ally generated visual mental images that precipitate a positive
psychologic and
physiologic
Physiology (; ) is the scientific study of functions and mechanisms in a living system. As a sub-discipline of biology, physiology focuses on how organisms, organ systems, individual organs, cells, and biomolecules carry out the chemical ...
response, incorporating increased
mental
Mental may refer to:
* of or relating to the mind
Films
* ''Mental'' (2012 film), an Australian comedy-drama
* ''Mental'' (2016 film), a Bangladeshi romantic-action movie
* ''Mental'', a 2008 documentary by Kazuhiro Soda
* ''Mental'', a 2014 O ...
and
physical
Physical may refer to:
*Physical examination
In a physical examination, medical examination, or clinical examination, a medical practitioner examines a patient for any possible medical signs or symptoms of a medical condition. It generally co ...
relaxation and decreased
mental
Mental may refer to:
* of or relating to the mind
Films
* ''Mental'' (2012 film), an Australian comedy-drama
* ''Mental'' (2016 film), a Bangladeshi romantic-action movie
* ''Mental'', a 2008 documentary by Kazuhiro Soda
* ''Mental'', a 2014 O ...
and
physical
Physical may refer to:
*Physical examination
In a physical examination, medical examination, or clinical examination, a medical practitioner examines a patient for any possible medical signs or symptoms of a medical condition. It generally co ...
stress.
Stages
According to the computational theory of imagery, which derives from
experimental psychology
Experimental psychology refers to work done by those who apply experimental methods to psychological study and the underlying processes. Experimental psychologists employ human participants and animal subjects to study a great many topics, in ...
, the process of creative visualization comprises four stages:
Stage 1 is ''image generation'', which involves generating mental imagery from
memory
Memory is the faculty of the mind by which data or information is encoded, stored, and retrieved when needed. It is the retention of information over time for the purpose of influencing future action. If past events could not be remembered, ...
,
fantasy
Fantasy is a genre of speculative fiction involving Magic (supernatural), magical elements, typically set in a fictional universe and sometimes inspired by mythology and folklore. Its roots are in oral traditions, which then became fantasy ...
, or a combination.
Stage 2 is ''image maintenance''—the intentional sustaining or maintaining of imagery, without which a mental image is subject to rapid
decay
Decay may refer to:
Science and technology
* Bit decay, in computing
* Software decay, in computing
* Distance decay, in geography
* Decay time (fall time), in electronics
Biology
* Decomposition of organic matter
* Tooth decay (dental caries) ...
and does not remain for sufficient duration to proceed to the next stages.
Stage 3 is ''image inspection''. In this stage, once generated and maintained, a mental image is inspected and explored, elaborated in detail, and interpreted in relation to the participant. This often involves a scanning process, by which the participant directs attention across and around an image, simulating shifts in perceptual
perspective.
Stage 4 is ''image transformation'', in which the participant transforms, modifies, or alters the content of generated mental imagery, into substitute images that provoke negative feelings, indicate
suffering
Suffering, or pain in a broad sense, may be an experience of unpleasantness or aversion, possibly associated with the perception of harm or threat of harm in an individual. Suffering is the basic element that makes up the negative valence of a ...
, and exacerbate psychological pain—or that reaffirm disability or debilitation for those that elicit positive emotion, and are suggestive of autonomy, ability to cope, and an increased degree of mental
aptitude and
physical
Physical may refer to:
*Physical examination
In a physical examination, medical examination, or clinical examination, a medical practitioner examines a patient for any possible medical signs or symptoms of a medical condition. It generally co ...
ability.
Absorption and attention
For the participant to benefit from this staged process of creative visualization, he or she must be capable of or susceptible to
absorption
Absorption may refer to:
Chemistry and biology
* Absorption (biology), digestion
**Absorption (small intestine)
*Absorption (chemistry), diffusion of particles of gas or liquid into liquid or solid materials
*Absorption (skin), a route by which ...
, which is an "...openness to absorbing and self-altering experiences."
Furthermore, the process of processing visual images places demands upon cognitive attentional resources, including
working memory
Working memory is a cognitive system with a limited capacity that can hold information temporarily. It is important for reasoning and the guidance of decision-making and behavior. Working memory is often used synonymously with short-term memory, ...
.
Consequently, in clinical practice, creative visualization is often provided as part of a multi-modal strategy that integrates other
interventions
''Interventions'' is a book by Noam Chomsky, an American academic linguist and political activist. Published in May 2007, ''Interventions'' is a collection of 44 op-ed articles, post-9/11, from September 2002, through March 2007. The book's sub ...
, most commonly
guided meditation
Meditation is a practice in which an individual uses a technique – such as mindfulness, or focusing the mind on a particular object, thought, or activity – to train attention and awareness, and achieve a mentally clear and emotionally calm ...
or some form of
meditative praxis, relaxation techniques, and
meditation music
Meditation music is music performed to aid in the practice of meditation. It can have a specific religious content, but also more recently has been associated with modern composers who use meditation techniques in their process of composition, or w ...
or
receptive music therapy, because those methods can increase the participant's or patient's capacity for or susceptibility to absorption, enhance control of attention, and replenish requisite cognitive resources, thereby increasing the potential efficacy of creative visualization.
Individuals with
ADHD
Attention deficit hyperactivity disorder (ADHD) is a neurodevelopmental disorder characterised by excessive amounts of inattention, hyperactivity, and impulsivity that are pervasive, impairing in multiple contexts, and otherwise age-inapp ...
often exhibit a greater creative potential, and an increased ability to produce and visualize unique verbal and nonverbal ideas. However, they also show a weaker ability to generate creative solutions when given restrictive criteria, such as procedure, practicality, and time. This weakness is due to
cognitive rigidity, which frequently
co-morbid
In medicine, comorbidity - from Latin morbus ("sickness"), co ("together"), -ity (as if - several sicknesses together) - is the presence of one or more additional conditions often co-occurring (that is, concomitant or concurrent) with a primary c ...
with ADHD. The weaknesses in attention, focus, and motivation are exacerbated by frustration from rigidity, making creative conceptualization substantially harder when guidelines are given. However, increased
mind-wandering
Mind-wandering is a broad term with no currently universal definition. According to McMillan, Kaufmann and Singer (2013) mind-wandering consists of 3 different subtypes: positive constructive daydreaming, guilty fear of failure, and poor attention ...
,
lateral thinking, and persistence from ADHD allows for more
out of the box thinking. As a result, while affected individuals are able to visualize more creative and original abstractions, they fall short on creating and finalizing ideas when given specific criteria.
Guided imagery
Although, visual and auditory mental images are reported as being the most frequently experienced by people and even with visual images remaining the most extensively
research
Research is "creativity, creative and systematic work undertaken to increase the stock of knowledge". It involves the collection, organization and analysis of evidence to increase understanding of a topic, characterized by a particular att ...
ed and documented in
scientific literature, the term ''creative visualization'' appears far less frequently in scientific,
peer-reviewed
Peer review is the evaluation of work by one or more people with similar competencies as the producers of the work (peers). It functions as a form of self-regulation by qualified members of a profession within the relevant field. Peer review ...
, and
scholarly publications than the term ''guided imagery'', which research authors commonly use to indicate the generation, maintenance, inspection, and transformation of mental imagery across all modalities, and to refer exclusively and specifically to the processing of visual imagery. Also, some authors use the term ''creative visualization'' interchangeably with ''guided imagery''. Meanwhile, others refer to guided imagery in a way to indicate that it includes creative visualization.
Furthermore, investigative,
clinical, scientific, and academic authors frequently measure, analyze, and discuss the effects of creative visualization and guided imagery, collectively and inseparably from other mind–body interventions they are commonly combined with—including
meditation music
Meditation music is music performed to aid in the practice of meditation. It can have a specific religious content, but also more recently has been associated with modern composers who use meditation techniques in their process of composition, or w ...
or
receptive music therapy, relaxation,
guided meditation
Meditation is a practice in which an individual uses a technique – such as mindfulness, or focusing the mind on a particular object, thought, or activity – to train attention and awareness, and achieve a mentally clear and emotionally calm ...
or
meditative praxis, and
self-reflective diary-keeping or journaling. This often makes it difficult to attribute positive or negative outcomes to any one of the specific techniques.
[Luebert K, Dahme B, Hasenbring M. 2001. The effectiveness of relaxation training in reducing treatment-related symptoms and improving emotional adjustment in acute non-surgical cancer treatment: A meta-analytical review. Psycho-Oncology, Vol. 10: pp490–502.]
Effectiveness
Creative visualization might help people with cancer feel more positive, but there "is no compelling evidence to suggest positive effects on physical symptoms such as nausea and vomiting."
References
{{Greater and Lesser Magic
Mind–body interventions
Imagination