Craig Culver
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Craig Culver (born June 15, 1950) is an American
businessman A businessperson, also referred to as a businessman or businesswoman, is an individual who has founded, owns, or holds shares in (including as an angel investor) a private-sector company. A businessperson undertakes activities (commercial ...
who is the co-founder of the Culver Franchising System LLC, doing business as Culver's, a
United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
-based
fast-casual restaurant A fast casual restaurant, found primarily in the United States and Canada, is a restaurant that does not offer full table service, but advertises higher quality food than fast-food restaurants, with fewer frozen or processed ingredients. It is a ...
. Craig founded the first Culver's in 1984 with his parents, George and Ruth, along with his wife, Lea, in
Sauk City, Wisconsin Sauk City is a village in Sauk County, Wisconsin, United States, located along the Wisconsin River. The population was 3,518 as of the 2020 census. The first incorporated village in the state, the community was founded by Agoston Haraszthy and ...
. The Culver's franchise has grown to over 26 states as of March 2025.


Early life

Craig Culver was born on June 15, 1950, in
Neenah, Wisconsin Neenah ( ) is a city in Winnebago County, Wisconsin, United States. It is situated on the banks of Lake Winnebago, Little Lake Butte des Morts, and the Fox River (Green Bay tributary), Fox River approximately northeast of Oshkosh, Wisconsin, O ...
. In 1961, his parents purchased an A&W fast-food restaurant in the middle of downtown Sauk City. After graduating from the
Sauk Prairie High School Sauk Prairie High School is a public high school located in Prairie du Sac, Wisconsin. It is part of the Sauk Prairie School District. River Arts Center The River Arts Center section of the high school was opened in 2000. The building has a g ...
, Craig decided to go to
University of Wisconsin–Oshkosh The University of Wisconsin–Oshkosh (UW Oshkosh or UWO) is a public university in Oshkosh, Wisconsin, United States. It is part of the University of Wisconsin System and offers bachelor's, master's, and doctoral degree programs to around 13,0 ...
, graduating with a bachelor's degree in
biology Biology is the scientific study of life and living organisms. It is a broad natural science that encompasses a wide range of fields and unifying principles that explain the structure, function, growth, History of life, origin, evolution, and ...
. In 1968, Craig's parents purchased the "Farm Kitchen" resort at Devil's Lake State Park. Over his college breaks and during the summer, Craig worked at his parents' resort. He met his wife, Lea, at this resort. They later married and have three daughters together, Brittany, Mandy and Chelsea.


Entry into business

As soon as Craig Culver graduated college in 1973, he became a manager at a
McDonald's McDonald's Corporation, doing business as McDonald's, is an American Multinational corporation, multinational fast food chain store, chain. As of 2024, it is the second largest by number of locations in the world, behind only the Chinese ch ...
fast-food restaurant. A few years later, Culver and his parents purchased the same A&W fast-food restaurant that they had owned over 20 years ago. The family renovated the restaurant, painting the walls white and the roof blue, in order to create a distinguished look, different from other fast food restaurants. The first restaurant was not an immediate success. Culver has an anti-automatized sentiment in his stores, with the idea that personal touch sets Culver's apart from other competitors. The staple item is a butter burger, which is inspired by other burgers in Wisconsin topped with butter. The company has not changed its technique to make its butter burgers, which involves buttering the top bun. Culver has grown the company from a single store to over $8 billion dollars in revenue.


Later life

Craig retired as owner of the franchise in 2015. His successor was announced to be Phil Keiser. Culver's successor's promotion took place on June 15, 2015, on Culver's 65th birthday. Culver is still the board chairman at the corporate level, and is still the face of the brand. He continues to speak at schools and universities, in which he describes his business journey.


Personal life

Culver has donated over $24,000 to several political campaigns and organizations. Some notable contributions include: a $500 donation to Former Wisconsin Governor Scott Walker (R), a $250 donation to Michigan Governor
Gretchen Whitmer Gretchen Esther Whitmer (; born August 23, 1971) is an American lawyer and politician serving as the 49th governor of Michigan since 2019. A member of the Democratic Party (United States), Democratic Party, she served in the Michigan House of R ...
(D), a $1,000 donation to 2024 US Senate candidate for Wisconsin Eric Hovde (R), a $1,000 donation to Wisconsin Senator
Ron Johnson Ronald Harold Johnson (born April 8, 1955) is an American businessman and politician serving as the Seniority in the United States Senate, senior United States Senate, United States senator from Wisconsin, a seat he has held since 2011. A Rep ...
(R), a $2,500 donation to Former Wisconsin Governor
Jim Doyle James Edward Doyle Jr. (born November 23, 1945) is an American attorney and politician who served as the 44th governor of Wisconsin from 2003 to 2011. A member of the Democratic Party, he narrowly defeated incumbent Republican governor Scott M ...
(D), and two $500 donations (one in 1997, one in 1998) to Former Wisconsin Governor
Tommy Thompson Tommy George Thompson (born November 19, 1941) is an American politician who served as the 19th United States secretary of Health and Human Services from 2001 to 2005 in the Presidency of George W. Bush, cabinet of President of the United State ...
(R). Culver imposed requirements on franchise owners in order to benefit the community. Owner-operators are required to work in the restaurant, and are also required to give money back to the community. The Culver's corporation founded the " Thank You Farmers Project", which benefits
family farm A family farm is generally understood to be a farm owned and/or operated by a family. It is sometimes considered to be an Estate (land), estate passed down by inheritance. Although a recurring conceptual model, conceptual and archetype, archet ...
s.


References

{{DEFAULTSORT:Culver, Craig Fast-food chain founders 1950 births Businesspeople from Wisconsin People from Prairie du Sac, Wisconsin Living people