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Headquartered in Tel Aviv Cortica utilizes
unsupervised learning Unsupervised learning is a framework in machine learning where, in contrast to supervised learning, algorithms learn patterns exclusively from unlabeled data. Other frameworks in the spectrum of supervisions include weak- or semi-supervision, wh ...
methods to recognize and analyze digital images and video. The technology developed by the Cortica team is based on research of the function of the human brain.


Company Founding

Cortica was founded in 2007 by Igal Raichelgauz, Karina Odinaev and Yehoshua Zeevi. Together, the founders developed the company’s core technology while at
Technion – Israel Institute of Technology The Technion – Israel Institute of Technology is a public university, public research university located in Haifa, Israel. Established in 1912 by Jews under the dominion of the Ottoman Empire, the Technion is the oldest university in the coun ...
. By combining discoveries in neuroscience with developments in computer programming, the team created technology that possesses the ability to interpret large amounts of visual data with increased accuracy. This technology, called Image2Text, is based on the founders’ work in digitally replicating cortical neural networks’ ability to identify complex patterns within massive quantities of ambiguous and noisy data. Cortica’s offerings have application in the automotive industry, media industries, as well as the smart city and medical industries. Industry experts suggest that the self-driving automotive industry alone will be worth upwards of $7 trillion while each connected car is expected to generate 4,000 GB of data per day. Beyond that, industry analysts expect the proliferation of surveillance cameras to continue leading to an expected 2,500 Petabytes of data being generated daily by new surveillance cameras. Cortica operates in these high scale industries. The company currently employs professionals from many domains including AI researchers as well as veterans of intelligence units within the Israeli Defense Forces.


Research and Technology

In 2006, Founders Raichelgauz, Odinaev, and Zeevi shared their findings with the 28th IEEE EMBS Annual International Conference in New York in a paper titled, “Natural Signal Classification by Neural Cliques and Phase-Locked Attractors”. That same year, the team also published “Cliques in Neural Ensembles as Perception Carriers" CB Insights recently identified Cortica as the number one patent holder among AI companies. Cortica is researching to develop a machine-learning driving system which can identify objects and pedestrians. Connecting to it,
Elon Musk Elon Reeve Musk ( ; born June 28, 1971) is a businessman. He is known for his leadership of Tesla, SpaceX, X (formerly Twitter), and the Department of Government Efficiency (DOGE). Musk has been considered the wealthiest person in th ...
has been rumored to partner with Cortica for his electric car company, Tesla. However, Tesla denies it stating that Musk did not discuss a collaboration with
artificial intelligence Artificial intelligence (AI) is the capability of computer, computational systems to perform tasks typically associated with human intelligence, such as learning, reasoning, problem-solving, perception, and decision-making. It is a field of re ...
firm Cortica.


Funding

Cortica raised $7 million in its Series A funding round, announced in August 2012. Investors included Horizons Ventures (the investment firm of
Hong Kong Hong Kong)., Legally Hong Kong, China in international treaties and organizations. is a special administrative region of China. With 7.5 million residents in a territory, Hong Kong is the fourth most densely populated region in the wor ...
billionaire
Li Ka-Shing Sir Ka-shing Li (; born 29 July 1928) is a Hong Kong billionaire business magnate, investor, and philanthropist. He is the senior advisor for CK Hutchison Holdings and CK Asset Holdings, after he retired from the Chairman of the Board in May ...
), and
Ynon Kreiz Ynon Kreiz () is an Israeli-American businessman and current chairman and CEO of Mattel.. He served as chairman and CEO of Fox Kids Europe from 1997–2002, chairman and CEO of television and digital production company Endemol from 2008 to 20 ...
, the former chairman and CEO of the Endemol Group. In May 2013, it was announced that Cortica had raised $1.5 million from Russian firm
Mail.ru Group VK, known as Mail.ru Group until 12 October 2021, is a Russian technology company. It started in 1998 as the parent company of Mail.ru, an e-mail service and went on to become a major corporate figure in the Russian-speaking segment of the Int ...
. It later transpired that this was a part of Cortica's Series B funding round for $6.4 million, announced in June 2013. The round was led by Horizons Ventures, with participation from the Russian firm
Mail.ru Group VK, known as Mail.ru Group until 12 October 2021, is a Russian technology company. It started in 1998 as the parent company of Mail.ru, an e-mail service and went on to become a major corporate figure in the Russian-speaking segment of the Int ...
and other angel investors. In its fourth funding round, Cortica has raised $20 million, bringing the total investments to $38 million. According to a report from The Israeli lead Daily economic newspaper,
TheMarker ''TheMarker'' () is a Hebrew-language daily business newspaper published by the Haaretz Group in Israel. ''TheMarker'' was founded in 1999 by journalist and entrepreneur Guy Rolnik along with Haaretz Group and U.S.-based investors. Five years ...
, the fourth round was led by a strategic Chinese investor who will probably help the company expand into the Asian market.


Media coverage

GigaOm Gigaom is a technology-focused analyst firm and media company. It was founded by Om Malik in San Francisco, California. In March 2015, it was shut down and in June 2015, its website and content were acquired by Knowingly and relaunched. History ...
listed Cortica as one of the top deep learning startups in a November 2013 article surveying the field, along with AlchemyAPI, Ersatz, and Semantria.
Business Insider ''Business Insider'' (stylized in all caps: BUSINESS INSIDER; known from 2021 to 2023 as INSIDER) is a New York City–based multinational financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Inside ...
ranked Cortica as one of the coolest tech companies in Israel. CB Insights has identified Cortica as the top patent holding AI company. In 2017 several leading automotive media outlets covered the launch of Cortica's automotive business unit


References


External links

* {{official website Applied machine learning Technology companies of Israel