Coby Garrett Brooks (born May 17, 1969) is the former president and CEO of

Hooters, Inc. Hooters is the registered trademark used by two American restaurant chains: Hooters, Inc., based in Clearwater, Florida, and Hooters of America, Inc. based in Atlanta, Georgia, and owned by the private investment firm Nord Bay Capital (with ...

and

Naturally Fresh, Inc. Naturally Fresh, Inc. is a producer of dressings, sauces, marinades, dips, oils, and vinegar. The company also manufactures dressings, sauces and dips for a number of different restaurants and institutions, including Hooters. It is currently one o ...

Brooks was promoted to these positions in 2003, three years before the death of his father, Hooters founder

Robert H. Brooks Robert Howell Brooks (February 6, 1937 – July 16, 2006) was founder of Naturally Fresh, Inc. in 1966 in Atlanta, Georgia. He helped create the Hooters of America, Inc. restaurant chain that would eventually drive that company's rapid expansi ...

. After his father's death, Brooks gained a controlling interest in his father's companies and was named chairman of her father's estate. He became embroiled in a dispute with his father's widow, Tami, over the distribution of the elder Brooks' estate. Brooks was left 30 percent of his father's estate. Brooks appeared on an episode of the CBS

reality TV show Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring unfamiliar people rather than professional actors. Reality television emerged as a distinct genre in the early 19 ...

Undercover Boss ''Undercover Boss'' is a reality television series franchise created by Stephen Lambert and produced in many countries. It originated in 2009 on the British Channel 4. The show’s format features the experiences of senior executives working u ...

'' featuring Hooters on February 14, 2010. Brooks left Hooters after the sale of the company in 2011 and is now a franchisee of

Twin Peaks ''Twin Peaks'' is an American mystery serial drama television series created by Mark Frost and David Lynch. It premiered on ABC on April 8, 1990, and originally ran for two seasons until its cancellation in 1991. The show returned in 2017 fo ...

, another "

breastaurant A breastaurant is a restaurant that requires female waiting staff to be skimpily-dressed. The term dates from the early 1990s, after restaurant chain Hooters opened in the United States. The format has since been adopted by other restaurants, ...

" chain. Brooks also made a cameo alongside Twin Peaks CEO Randy DeWitt on another episode of ''Undercover Boss''. After Brooks's departure from Hooters, he was replaced by Terrance M. Marks.

References

{{DEFAULTSORT:Brooks, Coby G. 1969 births Clemson University alumni Hooters people Living people Businesspeople from Atlanta Participants in American reality television series American restaurateurs American chief executives of food industry companies 21st-century American businesspeople 20th-century American businesspeople