Cine TAM was a Brazilian
cinema owned by the parent company of
TAM Airlines.
The cinema opened in the
Morumbi Shopping in the
Santo Amaro neighborhood of
São Paulo
São Paulo (; ; Portuguese for 'Paul the Apostle, Saint Paul') is the capital of the São Paulo (state), state of São Paulo, as well as the List of cities in Brazil by population, most populous city in Brazil, the List of largest cities in the ...
on April 19, 2007.
[Brandworks assina projeto do Cine TAM]
" ''AdNews''. April 19, 2007. TAM took the former Cine Shopping Morumbi theater and transformed it into a TAM-branded cinema. The theater offered benefits to members of TAM Airlines's Fidelidade
frequent flyer program
A frequent-flyer programme (FFP) is a loyalty program offered by an airline.
Many airlines have frequent-flyer programmes designed to encourage airline customers enrolled in the programme to accumulate points (also called miles, kilometres, ...
.
The advertising agency said that the four screen cinema took inspiration from the 1960s, when travel by jet aircraft increased.
The theater's screens were named Londres (
London
London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
), Nova York (
New York City
New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
), Milão (
Milan
Milan ( , , ; ) is a city in northern Italy, regional capital of Lombardy, the largest city in Italy by urban area and the List of cities in Italy, second-most-populous city proper in Italy after Rome. The city proper has a population of nea ...
), and
Paris
Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, largest city of France. With an estimated population of 2,048,472 residents in January 2025 in an area of more than , Paris is the List of ci ...
. The theater included a restaurant called Cine Cafe TAM.
Cine TAM organized the presentation of the 2003 Brazilian film ''
Cristina Quer Casar'' in
Medford, Massachusetts, United States in 2007.
Cine TAM was closed in October 30, 2012.
[Após cinco anos, Cine TAM fecha as portas em SP - Folha de S.Paulo]
Archive
. '' Folha de S.Paulo''. 29 August 2012.
References
External links
Cine TAM(Archive)
Após cinco anos, Cine TAM fecha as portas em SP - Folha de S.Paulo*
Melhor clima retrô (). ''
Estado de São Paulo''. 25 February 2008.
Cinemas in Brazil
TAM Airlines
Former cinemas
Entertainment venues in Brazil
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