Cindy Whitehead
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Cindy Whitehead (born June 15, 1962) is an American professional
skateboarder Skateboarding is an action sport that involves riding and performing tricks using a skateboard, as well as a recreational activity, an art form, an entertainment industry job, and a method of transportation. Originating in the United Stat ...
and activist. A pioneer of vertical skateboarding, she was inducted into the
Skateboarding Hall of Fame Skateboarding Hall of Fame (or SHoF), founded in 1997, is a museum and hall of fame located in Simi Valley, California, United States. The museum documents the history of skateboarding and the skateboarders, photographers, and other notable figu ...
in 2016. She is married to photographer Ian R. Logan.


Skateboarding career

Whitehead began freestyle
skateboarding Skateboarding is an extreme sport, action sport that involves riding and Skateboarding trick, performing tricks using a skateboard, as well as a recreational activity, an art form, an entertainment industry Profession, job, and a method of tr ...
at
Hermosa Beach Pier The Hermosa Beach Pier is located in the Southern California community of Hermosa Beach. It extends into the Pacific Ocean. In 1904 the first pier was built. It was constructed entirely of wood even to the pilings and it extended five hundr ...
, California, alongside notable skateboarders such as
Steve Rocco Stephen Salvadore Rocco (born January 16, 1960) is an American businessman and skateboarder. He founded the skateboarding company World Industries World Industries is an American brand that offers skateboarding products, accessories and cloth ...
. After the opening of Skateboard World Skatepark in Torrance, California she began skating
halfpipe A half-pipe is a structure used in gravity extreme sports such as skateboarding, snowboarding, skiing, freestyle BMX, Inline skating, skating, and scooter riding. Overview The structure resembles a cross-section of a swimming pool, essentially t ...
. In early 1978 she competed at the Hang Ten Olympics at Magic Mountain, in California representing Skateboard World Skatepark and performing a freestyle skateboard routine to The Steve Miller Band's song, "
Swingtown ''Swingtown'' is an American drama television series created by Mike Kelley as a summer replacement series for CBS aired from June 5 to September 5, 2008. The show is a historical relationship drama about the impact of sexual and social liber ...
". Whitehead placed third for girls ages 13–17. Also in 1978, She was approached by photographer Bruce Hazelton to shoot a series of photos of her skateboarding the plexiglass 360 ramp at Fountain Valley Skatepark in Fountain Valley, California, for ''Wild World of Skateboarding'' Magazine. The photo and an article were published in the June 1978 issue, making her the first woman to have a center photographic feature and two page profile in skateboarding. At the 1978 Skateboarding Nationals she placed 4th among the women in her age group. In 1980 she joined the Sims Skateboard team owned by
Tom Sims Tom Sims (December 6, 1950 – September 12, 2012) was an American athlete, inventor, and entrepreneur. Sims was World Snowboarding Champion (1983), World Champion Skateboarder (1975), and founder of SIMS Snowboards and SIMS Skateboards. He liv ...
. Its team members at the time included; Brad Bowman, Bert LaMar, George Orton, Mike Folmer, and Marc Hollander. She was the only female team rider at the time. Also in 1980, Whitehead was invited to compete as a pro in The Gold Cup Series which staged five pool riding contests at skateparks up and down California. Overall she placed third in the series.


Post-skateboarding career

After retiring from professional skateboarding in 1984 she became a sports stylist for athletes and brands, doing work on campaigns for Nike and Adidas as well as several well-known athletes.


Supporting women skateboarders

In 2013 Whitehead created the "Girl is NOT a 4 Letter Word" brand. She teamed up with
Dwindle Distribution Dwindle Distribution is an American skateboarding distributor based in El Segundo, California. It is a component of Transom Capital Group Limited. The company was founded by Steve Rocco and Rodney Mullen. Its formation is recognized as a key ev ...
to produce a line of signature boards under the Dusters California brand. The project has continued through 2020. In 2014 Girl is NOT a 4 Letter Word came out with a signature helmet in a collaboration with XS Helmets. In 2020 Girl is NOT a 4 Letter Word released a on a retro style, signature collab helmet with S1 Helmets. In 2017, she placed female skate images on two back to back billboards on Sunset Blvd. in Los Angeles, CA to show recognition for females in the sport. On February 28, 2019 she placed advertising on electronic billboards in
Times Square Times Square is a major commercial intersection, tourist destination, entertainment hub, and Neighborhoods in New York City, neighborhood in the Midtown Manhattan section of New York City. It is formed by the junction of Broadway (Manhattan), ...
, NY, with female skateboarders on it and the text "GIRLS SKATE TOO." Whitehead is the author of a book on women's skateboarding titled ''It's Not About Pretty: A Book About Radical Female Skaters.'' She has also written forwards for two books; Graphic anthology "Femme Magnifique" as well as the photo book ''Skater Girls'' by Jenny Sampson. In 2022, Whitehead and Girl is NOT a 4 Letter Word collaborated with S1 Helmets and Pom Pom Skateboards to release new products.


Public speaking

In 2013 she was on a panel at The Smithsonian Museum's INNOSKATE event in Washington, D.C. about skateboarding and fashion, with fellow
skateboarder Skateboarding is an action sport that involves riding and performing tricks using a skateboard, as well as a recreational activity, an art form, an entertainment industry job, and a method of transportation. Originating in the United Stat ...
Brian Anderson. In 2014 she delivered at TEDx talk in Santa Monica, CA titled "Girl is NOT a 4 Letter Word: About growing up in a male dominated sport and how I dealt with it." In 2019 she gave a 10-minute "Power Talk" at the 10th annual espnW conference in Laguna Niguel, California titled "Rule Breaking, Disruption and Starting a Revolultion." On September 21, 2021 she moderated and spoke on a panel at The Smithsonian Youth Summit on
Gender Equity Gender equality, also known as sexual equality, gender egalitarianism, or equality of the sexes, is the state of equal ease of access to resources and opportunities regardless of gender, including economic participation and decision-making, an ...
.


Accolades

In 2016 Whitehead was inducted into the
Skateboarding Hall of Fame Skateboarding Hall of Fame (or SHoF), founded in 1997, is a museum and hall of fame located in Simi Valley, California, United States. The museum documents the history of skateboarding and the skateboarders, photographers, and other notable figu ...
with an introduction by
Joan Jett Joan Jett (born Joan Marie Larkin; September 22, 1958) is an American singer, songwriter, guitarist, and actress. Often referred to as the "Honorific nicknames in popular music#J, Godmother of Punk", she is regarded as a Pop icon, rock icon and ...
. Items from her 1970s skate history as well as prototypes from the Girl is NOT a 4 Letter Word collection are in the
Smithsonian Museum of American History The National Museum of American History: Kenneth E. Behring Center is a historical museum in Washington, D.C. It collects, preserves, and displays the heritage of the United States in the areas of social, political, cultural, scientific, and m ...
's sports collections in Washington, D.C., as well as in the Smithsonian Museum's "Girlhood (It's Complicated)" exhibit that opened October 8, 2020.


References

{{DEFAULTSORT:Whitehead, Cindy American skateboarders 1962 births Living people American female skateboarders 20th-century American sportswomen