Chuck Rocha is an American
political consultant
Political consulting is a form of consulting that consists primarily of advising and assisting political campaigns. Although the most important role of political consultants is arguably the development and production of mass media (largely televi ...
born and raised in
Tyler, Texas
Tyler, officially the City of Tyler, is a city in and the county seat of Smith County, Texas, United States. As of 2020, the population is 105,995. Tyler was the List of municipalities in Texas, 38th most populous city in Texas (as well as the m ...
. He is
Mexican American
Mexican Americans are Americans of full or partial Mexico, Mexican descent. In 2022, Mexican Americans comprised 11.2% of the US population and 58.9% of all Hispanic and Latino Americans. In 2019, 71% of Mexican Americans were born in the Unite ...
, a
Democratic Party strategist, and former union organizer who is the president of Solidarity Strategies. In April 2020, the former
Bernie Sanders 2020 presidential campaign
The 2020 presidential campaign of Bernie Sanders was an election campaign from the junior United States Senate, United States senator from Vermont. It began with Bernie Sanders, Sanders's formal announcement on February 19, 2019. The announcem ...
advisor founded the partisan
super PAC
Independent expenditure-only political action committees, better known as super PACs, are a type of political action committee (PAC) in the United States. Unlike traditional PACs, super PACs are legally allowed to fundraise unlimited amounts of m ...
Nuestro PAC to turn out Latinos in the
2020 general election.
Career
Chuck began his political career in East Texas at United Rubber Workers Local 746. By 22, he had become the youngest officer of the 1,200 person local. At 29, he was hired to be the youngest and first person of color political director of the
United Steelworkers
The United Steel, Paper and Forestry, Rubber, Manufacturing, Energy, Allied Industrial and Service Workers International Union, commonly known as the United Steelworkers (USW), is a general trade union with members across North America. Headqua ...
. He is credited for building out one of the top national labor political departments in the country.
In 2010, Rocha left the USW to create Solidarity Strategies, a full-service nonprofit and political consulting firm. Solidarity was built on the idea of diversity, inclusion and mentorship opportunities for the next generation of minority professionals. In 10 years, Solidarity has employed over 60 young people of color and has become one of the most successful minority-owned political consulting firms in the nation.
On July 30, 2013, Rocha pleaded guilty to the embezzlement of union funds. He was sentenced to two years of probation and was ordered to pay a fine of $2,000.
Chuck has worked on several presidential, congressional and gubernatorial races, including both of
Bernie Sanders
Bernard Sanders (born September8, 1941) is an American politician and activist who is the Seniority in the United States Senate, senior United States Senate, United States senator from the state of Vermont. He is the longest-serving independ ...
' presidential campaigns.
Personal life
Rocha grew up in East Texas.
Rocha is Mexican American.
He was a single father at twenty and is a proud grandparent.
In August 2024 he married Ebony Payne.
Further reading
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References
External links
Immigrant Archive ProjectHuffPost
{{DEFAULTSORT:Rocha, Chuck
Year of birth missing (living people)
Living people
American political consultants
Bernie Sanders 2020 presidential campaign
Hispanic and Latino American people
People associated with the 2020 United States presidential election
People from Tyler, Texas
Texas Democrats
Trade unionists from Texas