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Christopher Rann (born 31 December 1946 in
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
, England) is a
publicist A publicist is a person whose job is to generate and manage publicity for a company, a brand, or public figure – especially a celebrity – or for work or a project such as a book, film, or album. Publicists are public relations specialists wh ...
, media strategist and a specialist in global media and reputation management based in
Adelaide Adelaide ( , ; ) is the list of Australian capital cities, capital and most populous city of South Australia, as well as the list of cities in Australia by population, fifth-most populous city in Australia. The name "Adelaide" may refer to ei ...
, Australia. A former
journalist A journalist is a person who gathers information in the form of text, audio or pictures, processes it into a newsworthy form and disseminates it to the public. This is called journalism. Roles Journalists can work in broadcast, print, advertis ...
, freelance
foreign correspondent A correspondent or on-the-scene reporter is usually a journalist or commentator for a magazine, or an agent who contributes reports to a newspaper, or radio or television news, or another type of company, from a remote, often distant, locati ...
and broadcaster, Rann is the managing director of Rann Communication, a
public relations Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Pu ...
firm with clients and projects in many parts of the world. He is the brother of the former
Premier of South Australia The premier of South Australia is the head of government in the state of South Australia, Australia. The Government of South Australia follows the Westminster system, with a Parliament of South Australia acting as the legislature. The premier i ...
,
Mike Rann Michael David Rann (born 5 January 1953) is an Australian former politician who was the 44th premier of South Australia from 2002 to 2011. He was later Australian High Commissioner to the United Kingdom from 2013 to 2014, and List of Australi ...
.


Career history

Rann began his journalistic career as a cadet reporter with the Matamata County Mail, a small country newspaper in
New Zealand New Zealand () is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and List of islands of New Zealand, over 600 smaller islands. It is the List of isla ...
. From 1969 - while based in
Auckland Auckland ( ; ) is a large metropolitan city in the North Island of New Zealand. It has an urban population of about It is located in the greater Auckland Region, the area governed by Auckland Council, which includes outlying rural areas and ...
- Rann became a successful freelance correspondent for major international media, including
CBS News CBS News is the news division of the American television and radio broadcaster CBS. It is headquartered in New York City. CBS News television programs include ''CBS Evening News'', ''CBS Mornings'', news magazine programs ''CBS News Sunday Morn ...
(USA), ''
Daily Mirror The ''Daily Mirror'' is a British national daily Tabloid journalism, tabloid newspaper. Founded in 1903, it is part of Mirror Group Newspapers (MGN), which is owned by parent company Reach plc. From 1985 to 1987, and from 1997 to 2002, the tit ...
'' (UK), the Macquarie News Network in Australia and the South African Morning Newspaper Group. During this time, he attended and reported on, among other things, the independence celebrations in Fiji and Tonga (both attended by members of the
British Royal family The British royal family comprises Charles III and other members of his family. There is no strict legal or formal definition of who is or is not a member, although the Royal Household has issued different lists outlining who is considere ...
) and the Wahine ferry disaster, near
Wellington Wellington is the capital city of New Zealand. It is located at the south-western tip of the North Island, between Cook Strait and the Remutaka Range. Wellington is the third-largest city in New Zealand (second largest in the North Island ...
, which claimed 53 lives. Rann moved to Adelaide, South Australia, in 1972 where he was a senior reporter and sub-editor with the
Australian Broadcasting Corporation The Australian Broadcasting Corporation (ABC) is Australia’s principal public service broadcaster. It is funded primarily by grants from the federal government and is administered by a government-appointed board of directors. The ABC is ...
. In 1983, he started his own media relations company, Christopher Rann and Associates, now known as Rann Communication. Rann directed the public relations campaign to attract the $5 billion Collins submarine project to South Australia and subsequently promoted the launches of the six submarines built. He also managed the official opening of Olympic Dam, the world’s largest copper/uranium resource, at Roxby Downs in South Australia and, later, a major incident at the mine site involving a leaking tailings dam. As well, he coordinated the South Australian government public relations campaign to attract the
1998 Commonwealth Games The 1998 Commonwealth Games ( Malay: ), officially known as the XVI Commonwealth Games (Malay: ), were a multi-sport event held in Kuala Lumpur, Malaysia. The 1998 games were the first held in Asia and the last Commonwealth Games of the 20th cen ...
to Adelaide (Adelaide was runner-up to Kuala Lumpur). In 2005 he helped restructure the Communications Office for the Catholic Church in South Australia, working directly with the Archbishop and Vicar-General. In 2007, Rann advised the Finnish government on publicity management for the visit to Australia by the
president of Finland The president of the Republic of Finland (; ) is the head of state of Finland. The incumbent president is Alexander Stubb, since 1 March 2024. He was elected president for the first time in 2024 Finnish presidential election, 2024. The presi ...
. He also helped manage media relations for the 2008 visit to Australia and New Zealand by the
King King is a royal title given to a male monarch. A king is an Absolute monarchy, absolute monarch if he holds unrestricted Government, governmental power or exercises full sovereignty over a nation. Conversely, he is a Constitutional monarchy, ...
and
Queen of Sweden The monarchy of Sweden is centred on the monarchical head of state of Sweden,See the Instrument of Government, Chapter 1, Article 5. by law a constitutional and hereditary monarchy with a parliamentary system.Parliamentary system: see the Ins ...
. Other notable roles have included: * promoting a visit to Australia by 600 employees of
Pernod Ricard Pernod Ricard () is a French company best known for its anise-flavoured pastis apéritifs Pernod Anise and Ricard Pastis (often referred to simply as ''Pernod'' or '' Ricard''). The world's second-largest wine and spirits seller, it also produ ...
China to familiarise themselves with the famous Jacob's Creek wine brand. * managing international publicity for
Adelaide Zoo Adelaide Zoo is a zoo in Adelaide, Australia. It is the country's second oldest zoo (after Melbourne Zoo) opening in 1883, and is operated on a non-profit basis. It is located in the Adelaide Parklands, parklands just north of the Adelaide cit ...
before, during and after the arrival of two giant pandas from China. * coordinating global media for the canonisation of
Mary MacKillop Mary Helen MacKillop RSJ ( in religion Mary of the Cross; 15 January 1842 – 8 August 1909) was an Australian religious sister. She was born in Melbourne but is best known for her activities in South Australia. Together with Fr Julian Teniso ...
in late 2010.


Personal life

Rann is married to Skye MacDonald, a lawyer and development manager. They have twin daughters. Sahara and Willow, born on 12 May 2007. Rann has two adult sons, Thomas Rann and Charles Rann, from a previous marriage. Since 15 August 1994, Rann has served as the Honorary Consul for Finland in South Australia. In 2005, he was awarded the honour of ‘Knight First Class of the
Order of the Lion of Finland Order, ORDER or Orders may refer to: * A socio-political or established or existing order, e.g. World order, Ancien Regime, Pax Britannica * Categorization, the process in which ideas and objects are recognized, differentiated, and understood ...
’ for his work in promoting Scandinavia in Australia and New Zealand.


References

{{DEFAULTSORT:Rann, Chris People from Adelaide 1946 births English emigrants to Australia Living people Knights First Class of the Order of the Lion of Finland Australian public relations people Australia–Finland relations