"Chills" is a song recorded by Canadian
rap rock
Rap rock is a fusion genre that fuses vocal and instrumental elements of hip hop with various forms of rock. Rap rock's most popular subgenres include rap metal and rapcore, which include heavy metal and hardcore punk-oriented influences, res ...
group
Down with Webster
Down With Webster is a Canadian rap rock band from The Beaches area of Toronto who signed with Universal Motown in April 2009.
Down with Webster was originally formed for a middle school talent show. The band released their first official EP, '' ...
, taken from their second major-label studio album, ''Party for Your Life'' (2014). The song was written by the members of Down With Webster and Emerson Brooks along with the song's producers, Matthew Samuels and Zale Epstein and Brett Ryan Krueger, under their production monikers
Boi-1da
Matthew Jehu Samuels (born October 12, 1986), known professionally as Boi-1da ( , a play on "boy wonder"), is a Jamaican-Canadian record producer and songwriter based in Toronto, Ontario.
The Toronto raised producer has worked with a variety o ...
and
The Maven Boys
The Maven Boys are a songwriting-production duo from Toronto, Ontario, Canada, consisting of Zale "Zalezy" Epstein and Brett Ryan Kruger. In 2012, they were featured on ''Complex Magazine''s 25 New Producers To Watch Out For list. The Maven Boys ...
, respectively. It was released through the group's own DWW Entertainment on December 17, 2013, as the third single from ''Party for Your Life''. The single went Platinum on July 21, 2014, and has sold 78,000 digital copies.
Music video
The official lyric video for the song premiered on
MetroLyrics
MetroLyrics was a website dedicated to song lyrics. It was founded in December 2002, and its database contained over one million songs by over 16,000 artists. Unlike other lyric websites, MetroLyrics places a warning on songs that contain expli ...
on December 20, 2013,
before being uploaded to
VEVO
Vevo ( , an abbreviation for "Video Evolution", stylized as VEVO until 2013) is an American multinational video hosting service, best known for providing music videos to YouTube. The service is also available as an app on selected smart TVs, ...
and
YouTube
YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second most ...
on December 23, 2013. In the video, the lyrics of the song are traced in the fogged up windows of a
Kia Sorento
The Kia Sorento ( ko, 기아 쏘렌토, translit=Gia Sorento) is a mid-size crossover SUV (formerly a body-on-frame SUV until 2009) produced since 2002 by South Korean manufacturer Kia.
First generation (BL; 2002)
2002–2006
Debuted ...
by an unseen person in the dark of night. Amanda Hutchison of Metro Lyrics praised the video's "unique concept" and how well it fit with the song's lyrics.
On March 7, 2014, the group released the official music video. The video, shot in
greyscale
In digital photography, computer-generated imagery, and colorimetry, a grayscale image is one in which the value of each pixel is a single sample representing only an ''amount'' of light; that is, it carries only intensity information. Grayscal ...
, shows each of the group members alone in an empty room with their hands covering their face, and an image of their face projected onto the backs of their hands.
MuchMusic
Much (an abbreviation for its full name MuchMusic) is a Canadian English language specialty channel owned by BCE Inc. through its Bell Media subsidiary that airs programming aimed at teenagers and young adults.
MuchMusic launched on August 31, ...
blogger Liam Scott described the visual effects in the video as "pretty nifty (if slightly creepy)," which helped deliver the titular chills.
Awards and nominations
Chart performance
"Chills" entered the
''Billboard'' Canadian Hot 100 at No. 41 for the week ending January 4, 2014.
It peaked at No. 19, which it held for two weeks straight.
Charts
Weekly charts
Year-end charts
Certifications
References
{{authority control
2013 singles
Down with Webster songs
Song recordings produced by Boi-1da
2013 songs
Song recordings produced by the Maven Boys
Songs written by Boi-1da