
Chettinad (also known as Chettinadu) is a region located mainly in the
Sivaganga district historically ruled by
Ramnad kingdom of
Pandya Nadu and has a small portion extending into the
Pudukottai District in
Tamil Nadu,
India..
Karaikudi and
Devekottai are the Major Towns of this Area
Etymology
The name means "land (''nadu'') of the
Chettiar
Chettiar (also spelt as Chetti and Chetty)is a title used by many traders, weaving, agricultural and land-owning castes in South India, especially in the states of Tamil Nadu, Kerala and Karnataka.
They are a subgroup of the Tamil community ...
s".
Demography
In the 19th and early 20th centuries, many residents of Chettinad were trading in
South
South is one of the cardinal directions or Points of the compass, compass points. The direction is the opposite of north and is perpendicular to both east and west.
Etymology
The word ''south'' comes from Old English ''sūþ'', from earlier Pro ...
and Southeast Asia, particularly
Burma,
Ceylon
Sri Lanka (, ; si, ශ්රී ලංකා, Śrī Laṅkā, translit-std=ISO (); ta, இலங்கை, Ilaṅkai, translit-std=ISO ()), formerly known as Ceylon and officially the Democratic Socialist Republic of Sri Lanka, is an ...
,
Vietnam and
Malaysia. By 2010, only 74 villages remained of the original 96, organized in clusters spread over a territory of in the Districts of Sivagangai and Pudukottai in the State of Tamil Nadu. It finds itself in the UNESCO nomination for palatial house sites of historic and cultural value.
Community
Chettinad is the home of the Nattukottai Chettiars (
Nagarathar), a prosperous banking and business community and for high hierarchy, non-Brahmin Vallambar (Vellalar) feudal community with an aristocrat title Nattar - Ambalam. It is also known for its local cuisine, architecture, and religious temples.
Chettinad cuisine
Chettinad Cuisine.jpg, Chettinad cuisine
ChickenChettinad.JPG, Chicken Chettinad, a popular dish from the region
The word "Chettiar" refers to the social caste of mercantile bankers. The ''Chettiars'' are known to be traders in salt and spices and this is reflected in the Chettinad cuisine. Meals also consist of cooked lentils,
Brinjal curry, drumstick
sambar,
ghee
Ghee is a type of clarified butter, originating from India. It is commonly used in India for cooking, as a traditional medicine, and for religious rituals.
Description
Ghee is typically prepared by simmering butter, which is churned from c ...
for flavouring rice, and sweet meals like ''
payasam'' and ''paal paniyaram''. In general, beef and pork dishes are not served. Some well-known local dishes are Chicken Chettinad (spicy chicken curry), Vegetable Chettinad (a vegetable curry) and dishes featuring seafood.
Architecture
Chettinad palatial house.jpg, A palatial house in Chettinad
Kanadukathan Chettinadu Palace entrance - chettinadu architecture.jpg, Kanadukathan Chettinadu Palace entrance
Inside of a typical chettinadu house - chettinadu architecture.jpg, Inside of a typical Chettinadu house
Rooftop of a typical chettinadu house - chettinadu architecture.jpg, Rooftop of a typical Chettinadu house
Dining hall inside a chettinadu house - chettinadu architecture.jpg, Dining hall inside a Chettinadu house
The Chettinad region is well known for its 19th-century mansions, whose wide courtyards and spacious rooms are embellished with
marble and
teak. Construction materials, decorative items, and furnishings were mostly imported from East Asian countries and Europe. The marble was brought from Italy,
chandeliers and teak from
Burma, crockery from
Indonesia, crystals from Europe and wall-to-wall mirrors from
Belgium.
Many of these mansions were built using a type of limestone known as ''karai.'' Local legend has it that the mansion walls were polished with a paste made out of egg whites to give them a smooth texture.
Temples
Originally built by early
Tamil dynasties like the
Chola
The Chola dynasty was a Tamils, Tamil thalassocratic Tamil Dynasties, empire of southern India and one of the longest-ruling dynasties in the history of the world. The earliest datable references to the Chola are from inscriptions dated ...
s, the temples of Chettinad stand testimony to the spiritual beliefs of local people. Temples are built per Vaastu Shastras and Agamas as the Chettinad wealthy sponsored the buildings and the ''shilpis'' after the royal families declined. On the side note, traditional houses were also built per ancient text on an architecture called Vaastu Shastras.
Each temple has its own tank called ''oorani'' where water lilies are grown and used for holy rituals. Even today, much of Chettinad's daily activities are centered around the festivities of the temple. Among the many famous temples are: Vairavan Kovil, Iraniyur,
Karpaga Vinayakar, Kundrakudi Murugan, Kottaiyur Sivan, and Kandanur Sivan temples, with each having its own unique deity.
Vinayagar Chathurthi is celebrated every year, on the day when the two stars Shasti and Sadhayam mingle together. This day typically falls as the 22nd day after Periya Karthigai. Pillaiyar Nonmbu, its name, is usually in the month of December. On this day, they sing songs of the deity
Lord Vinayagar
Ganesha ( sa, गणेश, ), also known as Ganapati, Vinayaka, and Pillaiyar, is one of the best-known and most worshipped deities in the Hindu pantheon and is the Supreme God in Ganapatya sect. His image is found throughout India. Hindu d ...
and then take a sweet called ''Ellai''.
Local crafts
Sari
The cotton
sari, also known as ''
kandaangi'', is unique in its dramatic patterns and colors. Its vibrance and weight are its distinguishing factors. Records and old photographs show the use of sari by previous generations, before the advent of blouses and underskirts, and thus worn rather differently from the typical contemporary sari. At present, it is available in Kundi
Aathangudi tiles
Athangudi tiles, named after the place of the manufacture in Chettinad, come in a myriad of colours and patterns, and are made by a unique process using local soil and glass plates. These tiles are a testament to the rich cultural heritage of the Chettiar community, who effectively adapted many influences to their own brand of local craftsmanship. The designs and colours used in Athangudi tiles are still those of a bygone era. However, of late, new designs and patterns are being incorporated.
The Athangudi tiles are hand-made. However, with a short shelf life and relatively slow manufacturing process, these tiles are not much in demand. The situation has led to the decline in the market.
Industry

Chettinad's principal town, Karaikudi is also the location of a branch of the
Central Electro Chemical Research Institute
Central Electro Chemical Research Institute is one of a chain of forty national laboratories under the aegis of the Council of Scientific and Industrial Research (CSIR) in New Delhi. Founded on 25 July 1948 at Karaikudi in Tamil Nadu
Tam ...
(CECRI), one of the forty national laboratories under the aegis of the
Council of Scientific and Industrial Research (CSIR) in New Delhi. The CSIR lab specializes in electro-chemical research and has been operational for more than fifty years. The campus is on over 300 scenic acres, filled with traditional and ornamental vegetation.
CECRI conducts four-year Engineering and Technology courses in chemical and electro-chemical engineering and technology affiliated with the
Anna University in
Chennai.
Travel
The nearest airports are
Madurai Airport and
Tiruchirappalli International Airport while the largest towns in the area are Karaikudi and Devakottai. Trains that run from
Chennai to
Rameshwaram stop at Pudukkottai, Karaikudi, Kanadukaathan (Chettinad Station), Devakottai and Kallal.
Karaikudi Junction railway station is the major station. Karaikkudi and Aranthangi railway station. There are also frequent town buses connects Chettinad to Karaikudi, Ponnamaravathy, Devakottai Pudukkottai and Aranthangi.
Notable people
*
Alagappa Chettiar - founder of the various educational institutions in
Karaikudi and its surroundings.
Alagappa University,
Alagappa Chettiar College of Engineering and Technology, and
Alagappa Government Arts College are a few institutes named in his honour.
*
Annamalai Chettiar - founder of
Indian Bank and the
Annamalai University bears his name.
*
Muthiah Chettiar
Deshabandu Muttiah Muralitharan ( si, මුත්තයියා මුරලිදරන්, ta, முத்தையா முரளிதரன், also spelt Muralidaran; born 1972) is a Sri Lankan cricket coach, former professional c ...
*
S. Rm. Muthiah Chettiar
Satappa Ramanatha Muthiah Chettiar (died 1900) was an Indian merchant, banker and philanthropist known for his work in renovating Saivite temples in India. He was the patriarch of the S. Rm. M. family. The M. Ct. family has descended from Muthi ...
*
M. A. M. Muthiah
Muthiah Annamalai Muthiah Muthiah Chettiar (5 September 1929 - 24 January 1970) better known as M.A.M Muthiah Chettiar was an Indian industrialist and politician. The oldest son of M. A. Muthiah Chettiar
Raja Sir Muttaiya Annamalai Muthiah C ...
*
M. A. M. Ramaswamy
Muttaiya Annamalai Muthiah Ramaswamy (30 September 1931 – 2 December 2015) was an Indian industrialist, politician and race horse owner who served as Chairman of the Chettinad Group of Companies and a member of the Upper House of the Parliam ...
*
M. A. Chidambaram
Muthiah Annamalai Chidambaram (12 October 1918 – 19 January 2000) was an Indian industrialist and cricket administrator. He was the youngest son of Raja Sir Annamalai Chettiar, Raja of Chettinad.
Early life
Chidambaram was born at Kanadukat ...
*
P. Chidambaram - former
Finance Minister of India.
*
Kaviarasar Kannadasan
Kannadasan (; 24 June 1927 – 17 October 1981) was an Indian philosopher, poet, film song lyricist, producer, actor, script-writer, editor, philanthropist, and is heralded as one of the greatest and most important lyricists in India. Freq ...
-
Tamil poet.
* Justice
A. R. Lakshmanan (b. 1942) - former judge of the Supreme Court of India and current chairman of the Law Commission of India.
*
Lena Chettiar
*
A. V. Meiyappan
Avichi Meiyappa Chettiar (28 July 1907 – 12 August 1979), also known as A. V. Meiyappan, A. V. Meiyappa Chettiar or AVM, was an Indian film producer, director and philanthropist who established AVM Productions in Vadapalani, Chennai. He ...
- founder of
AVM Productions, the oldest and largest film production studio in
Kollywood, the
Tamil language film industry of India.
*
Hari Sevugan
Hari Sevugan (born 1974) is the former national press secretary for the Democratic National Committee. He served as the senior spokesman for the Barack Obama presidential campaign. According to one report "Sevugan's sound bytes were often pithy, ...
*
Rama Narayanan, film director and producer
*
Sp Muthuraman, film director and producer
*
Vasanth, director
*
Soma Valliappan
References
External links
{{coord missing, Tamil Nadu
Sivaganga district