Chaya was a brand of
tequila
Tequila (; ) is a liquor, distilled beverage made from the blue agave plant, primarily in the area surrounding the city of Tequila, Jalisco, Tequila northwest of Guadalajara, Jalisco, Guadalajara, and in the Jaliscan Highlands (''Los Altos (Jal ...
produced by ''Interco Brands Inc'' The product was produced from 100%
Blue Agave
''Agave tequilana'', commonly called blue Weber agave () or tequila agave, is an agave plant that is an important economic product of Jalisco state of Mexico, due to its role as the base ingredient of tequila. The high production of agavins (bran ...
.
History
Chaya tequila was the brain child of Albert Berentsen, former president of
Kahlúa
Kahlúa () is a brand of coffee liqueur owned by the Pernod Ricard company and produced in Veracruz, Mexico. The drink contains rum, sugar, and arabica coffee.
History
Pedro Domecq began producing Kahlúa in 1936. It was named Kahlúa, m ...
S.A. It was manufactured from 100% Blue Agave at Industrializadora de Agave San Isidro. Unlike many tequila brands manufactured at the Industrializadora de Agave San Isidro production facility, Chaya was never wood barrel aged. Some reviews state this may preserve more of the natural fruity flavor of the Blue Agave plant.
It was the first tequila to be included in gift bags at the
MTV Movie Awards
The MTV Movie & TV Awards is a film and television awards show previously presented annually on MTV. It began as the MTV Movie Awards in 1992, when its 1992 MTV Movie Awards, first edition was held, and adopted its current name in 2017, beginnin ...
in 2006.
Awards
*2005 Exceptional Spirits Award - Beverage Tasting Institute
*2005 Gold Medal - Chicago Testing Institute
*2005-2006 Golden Icon Award - Travolta Family Entertainment
*2006-2007 Golden Icon Award - Travolta Family Entertainment
*2007-2008 Golden Icon Award - Travolta Family Entertainment
[Golden Icon Awards](_blank)
References
Tequila
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