Chariot was a
commuter shuttle service owned by the
Ford Motor Company
Ford Motor Company (commonly known as Ford) is an American multinational corporation, multinational automobile manufacturer headquartered in Dearborn, Michigan, United States. It was founded by Henry Ford and incorporated on June 16, 1903. T ...
. The company's
mobile-phone application allowed passengers to ride a shuttle between home and work during commuting hours. Chariot operated in cities in the United States and Europe. New routes were determined based on demographic information and crowdsourced data.
The company ceased shuttle operations in February 2019.
History
In March 2014, co-founders Ali Vahabzadeh and Romain Di Vuolo established Chariot after leaving their jobs at a real-estate start-up. After a summer in the nonprofit
Tumml incubator, Chariot graduated from the program and expanded San Francisco coverage to
the Marina,
Financial District
A financial district is usually a central area in a city where financial services firms such as banks, insurance companies, and other related finance corporations have their headquarters offices. In major cities, financial districts often host ...
,
SoMa, and
Pacific Heights
Pacific Heights (often referred to as Pac Heights) is a wealthy neighborhood in San Francisco, California, United States. It has panoramic views of the Golden Gate Bridge, San Francisco Bay, the Palace of Fine Arts, Alcatraz, Presidio of San Fr ...
.
On September 9, 2016, Ford CEO
Mark Fields announced that the
Ford Motor Company
Ford Motor Company (commonly known as Ford) is an American multinational corporation, multinational automobile manufacturer headquartered in Dearborn, Michigan, United States. It was founded by Henry Ford and incorporated on June 16, 1903. T ...
would be acquiring Chariot Transit Inc via their subsidiary Ford Smart Mobility for an undisclosed amount (reported to be $65 million). In 2018 Ford Smart Mobility appointed Dan Grossman interim CEO while Ali Vahabzadeh continued to be involved in the company's progress as a board member.
On January 10, 2019, Chariot announced that it would be ceasing operations as of March 2019. The final day of operations was January 25, 2019, in the UK and February 1, 2019, in the US.
Operation
The company operated 14-seat passenger vans along specific fixed routes, operating during weekday morning and evening commute hours only. As of June 2016, the company operated twenty-five routes.
A commuter could access Chariot via a mobile web browser or its iPhone or Android mobile apps. After signing up and purchasing Chariot credits, they used the map to find a pickup stop. The commuter's boarding pass was displayed in the app in the form of a flashing code. As of May 2016, passengers had the option of pay-as-you-go; multi-ride packs of credits, such as $100 in credit for $95; or an all-access pass for $119. There were also pass packages for am-only riders or off-peak riders from $68 and $89 respectively.
Chariot also offered charter and enterprise commuter services.
Cities
In the United States, Chariot operated in
Austin, Texas
Austin ( ) is the List of capitals in the United States, capital city of the U.S. state of Texas. It is the county seat and most populous city of Travis County, Texas, Travis County, with portions extending into Hays County, Texas, Hays and W ...
;
Chicago, Illinois
Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of Unite ...
;
Columbus, Ohio
Columbus (, ) is the List of capitals in the United States, capital and List of cities in Ohio, most populous city of the U.S. state of Ohio. With a 2020 United States census, 2020 census population of 905,748, it is the List of United States ...
;
Denver, Colorado
Denver ( ) is a List of municipalities in Colorado#Consolidated city and county, consolidated city and county, the List of capitals in the United States, capital and List of municipalities in Colorado, most populous city of the U.S. state of ...
;
Detroit, Michigan
Detroit ( , ) is the List of municipalities in Michigan, most populous city in the U.S. state of Michigan. It is situated on the bank of the Detroit River across from Windsor, Ontario. It had a population of 639,111 at the 2020 United State ...
;
Lake Tahoe, Nevada;
Los Angeles, California
Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...
;
New York, New York
New York, often called New York City (NYC), is the List of United States cities by population, most populous city in the United States, located at the southern tip of New York State on New York Harbor, one of the world's largest natural harb ...
;
San Francisco Bay Area, California; and
Seattle, Washington
Seattle ( ) is the List of municipalities in Washington, most populous city in the U.S. state of Washington (state), Washington and in the Pacific Northwest region of North America. With a population of 780,995 in 2024, it is the List of Unit ...
.
In Denver, the
University of Denver
The University of Denver (DU) is a private research university in Denver, Colorado, United States. Founded in 1864, it has an enrollment of approximately 5,700 undergraduate students and 7,200 graduate students. It is classified among "R1: D ...
(DU) route was deemed a success. The other route, between
downtown
''Downtown'' is a term primarily used in American and Canadian English to refer to a city's sometimes commercial, cultural and often the historical, political, and geographic heart. It is often synonymous with its central business district ( ...
,
Capitol Hill
Capitol Hill is a neighborhoods in Washington, D.C., neighborhood in Washington, D.C., located in both the Northeast, Washington, D.C., Northeast and Southeast, Washington, D.C., Southeast quadrants. It is bounded by 14th Street SE & NE, F S ...
, and
Cherry Creek gave only 110 rides over 2.5 months; the city paid $250,000 for six months of free rides on this route.
In February 2018, Chariot Transit UK Ltd launched four services in
Greater London
Greater London is an administrative area in England, coterminous with the London region, containing most of the continuous urban area of London. It contains 33 local government districts: the 32 London boroughs, which form a Ceremonial count ...
in
Kidbrooke
Kidbrooke is an area of south-east London, England, in the Royal Borough of Greenwich south-east of Charing Cross and north west of Eltham.
The district takes its name from the Kyd Brook, a watercourse which runs from Orpington to Lewisha ...
,
Belvedere,
Battersea
Battersea is a large district in southwest London, part of the London Borough of Wandsworth, England. It is centred southwest of Charing Cross and also extends along the south bank of the Thames Tideway. It includes the Battersea Park.
Hist ...
, and
Wandsworth
Wandsworth Town () is a district of south London, within the London Borough of Wandsworth southwest of Charing Cross. The area is identified in the London Plan as one of 35 major centres in Greater London.
Toponymy
Wandsworth takes its name ...
. A fifth service to
Stockley Park
Stockley Park is a business estate and public country park located between Hayes, Yiewsley, and West Drayton in the London Borough of Hillingdon. In August 2020, it was listed in the Register of Historic Parks and Gardens of Special Historic In ...
was proposed later in 2018. Due to poor uptake, Chariot announced that the London services would end in January 2019.
References
External links
Official website(archived, 30 Apr 2018)
{{Ford Motor Company
Companies based in San Francisco
Road transportation in the United States
Sustainable transport
Bus companies of the United States
Ford Motor Company
Former London bus operators
Transportation companies based in California
Defunct companies based in the San Francisco Bay Area
Defunct transportation companies of the United States