Causes is a for-profit
civic-technology app and website that enables users to organize
grassroots and
public-awareness campaigns. Causes is a website that gives summaries of breaking news, new laws, and popular topics. Users can respond, comment, share, or contact their representatives about an issue. Users can also create their own "Cause" and seek support from other users.
In 2019, Causes was acquired by
Countable Corporation. In 2020,
Countable.us and its associated app merged with Causes.com.
History
Causes was launched in 2007 as the first social advocacy application for
Facebook
Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
.
Causes was co-founded by
Sean Parker and
Joe Green. Parker had previously worked with
Napster and
Facebook
Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
, and he co-founded
Plaxo. Green worked in grassroots organizing, including
campaigns on the presidential level. Parker and Green combined their knowledge of offline organizing, online social networking, and product design to create Causes.
The platform provided over 20 million messages to Congress and was featured in a 2014 New York Times piece on political apps. It has also been featured in Wired, and TechCrunch.
Investors included
Sean Parker,
Founders Fund, the
Case Foundation and NEA (New Enterprise Associates).
Causes' stated mission is "to
empower people to create change in the world through online
organizing. Causes connects people who share a common vision and build the tools they need to make an impact". As of 2022, the Countable "Causes" network had over 190 million users.
Causes is a for-profit business.
Acquisition by Countable
Causes and its parent company
Brigade Media were acquired by Countable Corporation in 2019. In 2020, Countable.us and its associated app merged with Causes.com.
Products
Users are able to create, join, or browse causes focused on cause-related issues. Users of Causes could also create campaigns, where they published activity to a network of followers. Causes was used as a vehicle for
community building,
education
Education is the transmission of knowledge and skills and the development of character traits. Formal education occurs within a structured institutional framework, such as public schools, following a curriculum. Non-formal education als ...
,
awareness, advocacy, and
fundraising.
References
External links
Official Website
{{DEFAULTSORT:Causes (Company)
American political websites
Online petitions
Charity fundraisers
Internet properties established in 2007
2007 establishments in the United States