Canal Futura
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Canal Futura (''Futura Channel''), also known as Futura, is a Brazilian paid educational television channel. It is owned by Fundação Roberto Marinho, the philanthropy branch of
Grupo Globo Grupo Globo (), formerly and still legally known as Organizações Globo (), is a Brazilian privately held company, private entertainment and mass media conglomerate (company), conglomerate based in Rio de Janeiro, Brazil. Founded in 1925 by I ...
, operated by Globo and was founded on September 22, 1997. The channel of the station is captured on
cable TV Cable television is a system of delivering television broadcast programming, programming to consumers via radio frequency (RF) signals transmitted through coaxial cables, or in more recent systems, light pulses through fibre-optic cables. This ...
operators, and satellite dishes.


History

The station was established in 1997 as a project of the Fundação Roberto Marinho (''Roberto Marinho Foundation''). It has since become a reference as a project of
education Education is the transmission of knowledge and skills and the development of character traits. Formal education occurs within a structured institutional framework, such as public schools, following a curriculum. Non-formal education als ...
and relevant experience of social investment. The Canal Futura was created to bring the entire Brazilian population, especially the lower classes, knowledge that can be applied to everyday life, generating and proposing changes to a better integration in the labor market, family life, school and social.
The station is financially supported by the following partners maintainers: National Confederation of Industry of Brazil (CNI), Federation of Industries of the State of
São Paulo São Paulo (; ; Portuguese for 'Paul the Apostle, Saint Paul') is the capital of the São Paulo (state), state of São Paulo, as well as the List of cities in Brazil by population, most populous city in Brazil, the List of largest cities in the ...
( FIESP), Federation of Industries of the State of
Rio de Janeiro Rio de Janeiro, or simply Rio, is the capital of the Rio de Janeiro (state), state of Rio de Janeiro. It is the List of cities in Brazil by population, second-most-populous city in Brazil (after São Paulo) and the Largest cities in the America ...
(FIRJAN),
Bradesco Banco Bradesco S.A. is a Brazilian financial services company headquartered in Osasco, in the state of São Paulo, Brazil. It is the third largest banking institution by assets in Brazil and Latin America. It is also one of fifty most valuable ban ...
Foundation, Itaú Social Foundation,
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Foundation,
Rede Globo TV Globo (stylized as tvglobo; , ), formerly known as Rede Globo de Televisão (; shortened to Rede Globo) or simply known as Globo, is a Brazilian free-to-air television network, launched by media proprietor Roberto Marinho on 26 April 1965 ...
, Brazilian Service to Support Micro and Small Enterprises (SEBRAE),
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and Votorantim Group.


Target Audience

Futura is mainly aimed at classes C and D, and is aimed at young people, workers, housewives and educators. Its goal is that all the productions exhibited can be seen and used by the widest range of people, the city and the countryside. By 2015 the channel was also heavily focused on children, broadcasting cartoons similar to TV Cultura, but they were removed in favor of Gloob. However, In 2021, Canal Futura returned with its children's programming.


References


External links

* {{Authority control Mass media in Rio de Janeiro (city) Television channels and stations established in 1999 Canais Globo Grupo Globo subsidiaries Portuguese-language television stations in Brazil 1999 establishments in Brazil