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Cadbury Snowflake was a
chocolate Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civil ...
bar manufactured by
Cadbury Cadbury, formerly Cadbury's and Cadbury Schweppes, is a British multinational confectionery company fully owned by Mondelez International (originally Kraft Foods) since 2010. It is the second largest confectionery brand in the world after Mar ...
. Launched in August 2000, it was a crumbly flaked white chocolate inside covered in smooth milk chocolate, a white chocolate-centred version of the Twirl. Weighing approximately 32 g, producing a small bite size bars, it was produced and sold in the
United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotlan ...
and
Ireland Ireland ( ; ga, Éire ; Ulster Scots dialect, Ulster-Scots: ) is an island in the Atlantic Ocean, North Atlantic Ocean, in Northwestern Europe, north-western Europe. It is separated from Great Britain to its east by the North Channel (Grea ...
. In 2003 the chocolate was renamed Flake Snow and was discontinued in 2008. It was subsequently launched for the first time in Australia in 2015.


Turner Bovey wedding

Snowflake was promoted at the wedding of TV presenter
Anthea Turner Anthea Turner (born 25 May 1960) is an English former television presenter. She was a host of ''Blue Peter'' from 1992 until 1994, and of ''GMTV'' from 1994 until 1996. Early life Turner was born in Stoke-on-Trent, Staffordshire, and educated ...
and her husband Grant Bovey. Having agreed to an exclusive £300,000 deal for photographs of the wedding reception to be published in ''
OK! magazine ''OK!'' is a British weekly magazine that primarily specialises in royal and celebrity news. Originally launched as a monthly magazine, its first issue was published in April 1997. In September 2004, ''OK''! launched in Australia as a monthly ...
'', pictures showed the couple (apparently) publicizing Snowflake. ''OK! magazine'' issued the photo to the media with the caption, ''"ANTHEA TURNER AND GRANT BOVEY exclusive OK! wedding photograph, enjoying Cadbury's new Snowflake. For the complete wedding coverage and a free Cadburys Snowflake, buy OK! magazine this weekend."'' '' The Sun'', was the only newspaper to use the photo despite describing it as 'the most sickening wedding photo ever'.BBC News , ENTERTAINMENT , Anthea picture leaves sour taste
/ref>


See also

*
Flake (chocolate bar) Flake is a British brand of chocolate bar currently manufactured by British chocolate company Cadbury consisting of thinly folded milk chocolate. The bar has a unique crumbly texture, and softens but does not melt when heated. History The origin ...


References

Snowflake A snowflake is a single ice crystal that has achieved a sufficient size, and may have amalgamated with others, which falls through the Earth's atmosphere as snow.Knight, C.; Knight, N. (1973). Snow crystals. Scientific American, vol. 228, no. ...
Chocolate bars Mondelez International brands {{confection-stub