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CIIT-DT (channel 35) is a
religious Religion is a range of social- cultural systems, including designated behaviors and practices, morals, beliefs, worldviews, texts, sanctified places, prophecies, ethics, or organizations, that generally relate humanity to supernatural ...
independent television station An independent station is a broadcast station, usually a television station, not affiliated with a larger broadcast network. As such, it only broadcasts syndicated programs it has purchased; brokered programming, for which a third party pays t ...
in
Winnipeg Winnipeg () is the capital and largest city of the Provinces and territories of Canada, Canadian province of Manitoba. It is centred on the confluence of the Red River of the North, Red and Assiniboine River, Assiniboine rivers. , Winnipeg h ...
, Manitoba, Canada, owned by
ZoomerMedia ZoomerMedia Limited is a Canadian media company. Founded by veteran media executive Moses Znaimer, the company has interests in radio, television, and digital media. The company focuses primarily on lifestyle properties appealing to adults 45– ...
. The station's studios are located on Osborne Street and Wardlaw Avenue in Winnipeg, and its transmitter is located near Courchaine Road (near Manitoba Provincial Road 200) in southern Winnipeg.


History


Early life

In February 2002, Trinity Television Inc. was granted a licence for a religious television station in Winnipeg. The station was set to be launched in September 2004 as "NowTV", to be the second station using that brand, previously used on Trinity's
Vancouver Vancouver is a major city in Western Canada, located in the Lower Mainland region of British Columbia. As the List of cities in British Columbia, most populous city in the province, the 2021 Canadian census recorded 662,248 people in the cit ...
station,
CHNU-TV CHNU-DT (channel 66) is a Religious broadcasting, religious independent television station serving southwestern British Columbia, Canada, including Metro Vancouver, Greater Vancouver, Victoria, British Columbia, Victoria, the Fraser Valley and s ...
. However, the station did not launch on that date. In 2004, before that station's launch,
Rogers Communications Rogers Communications Inc. is a Canadian communications and media company operating primarily in the fields of wireless communications, cable television, telephony and Internet, with significant additional telecommunications and mass media ass ...
bought Trinity Television and took control of CIIT's licence. Under Rogers control, the station was set to be launched again on November 14, 2005, as the fourth
Omni Television Omni Television (stylized as OMNI Television) is a Canadian television system and group of specialty channels owned by Rogers Sports & Media, a subsidiary of Rogers Communications. It currently consists of all six of Canada's conventional multi ...
station, it was later set back again and launched on February 6, 2006, as "Omni 11". The use of channel 35 marks CIIT as Winnipeg's first ever
UHF Ultra high frequency (UHF) is the ITU designation for radio frequencies in the range between 300 megahertz (MHz) and 3 gigahertz (GHz), also known as the decimetre band as the wavelengths range from one meter to one tenth of a meter ...
station. On September 28, 2007, Rogers'
CRTC The Canadian Radio-television and Telecommunications Commission (CRTC; ) is a public organization in Canada tasked with the mandate as a regulatory agency tribunal for various electronic communications, covering broadcasting and telecommunic ...
application to acquire the
Citytv Citytv (sometimes shortened to City, which was the network's official branding from 2012 to 2018) is a Television in Canada, Canadian television network owned by the Rogers Sports & Media subsidiary of Rogers Communications. The network consis ...
stations, including CHMI in Winnipeg, was approved. As a condition of this approval, Rogers had to sell CIIT and CHNU in Vancouver, in order to comply with CRTC restrictions on owning multiple stations in the same language in the same market. Rogers had a one-year grace period to find new owners for both stations. On November 6, 2007, Rogers Communications announced the sale of CIIT and CHNU to
S-VOX S-VOX Foundation was a Canadian non-profit media organization dedicated to producing content on spirituality. The organization is the successor to the non-profit entity that operated VisionTV, and later other related Canadian speciality channel ...
. The deal was approved by the CRTC on March 31, 2008. The sale was finalized on April 30, 2008, and S-VOX assumed control of the station on June 30 of that year. Shortly after S-VOX took control of the station, In July 2008, CIIT disaffiliated from the Omni
television system In Canada, a television system is a group of television stations which share common ownership, branding and programming, but which for some reason does not satisfy the criteria necessary for it to be classified as a television network under Cana ...
and was subsequently rebranded as "CIIT11". S-VOX soon announced that both CIIT and CHNU would rebrand under a newly created television brand,
Joytv Joytv was a Television in Canada, Canadian television brand owned by ZoomerMedia. Joytv was formerly a television system formed in September 2008, comprising two religious independent stations acquired from Rogers Media by S-VOX. The stations ...
. CIIT was rebranded again on September 1, 2008, using the on-air brand "Joytv 11". In June 2009, S-VOX announced it would sell its broadcasting assets to
ZoomerMedia ZoomerMedia Limited is a Canadian media company. Founded by veteran media executive Moses Znaimer, the company has interests in radio, television, and digital media. The company focuses primarily on lifestyle properties appealing to adults 45– ...
, a company controlled by
Moses Znaimer Moses Znaimer (; born 1942) is a Canadian media executive. He is the co-founder and former head of Citytv, the first independent television station in Toronto, Ontario, Canada, and the current head of ZoomerMedia. Early life and education Znai ...
. The sale was approved by the CRTC on March 30, 2010. ZoomerMedia assumed control of S-VOX's broadcasting assets on June 30, 2010.


As Hope TV/FaithTV

In late-August 2013, CIIT re-launched as "Hope TV", dropping the Joytv format and all secular programs in favour of a traditional religious format. Total weekly viewing hours dropped from 84,000 in Fall 2012 to just 28,000 hours in Fall 2013, recovering slightly to 42,000 hours in Fall 2014—but still equivalent to just one percent of the total viewing hours earned by the Winnipeg CTV station, and two percent of the hours earned by both the CBC and Global stations. In 2017, CIIT was reprimanded by the
Canadian Broadcast Standards Council The Canadian Broadcast Standards Council (CBSC) is an industry funded self-regulating organization created by the Canadian Association of Broadcasters to administer standards established by its own members, Canada's private broadcasters. The co ...
for having aired an episode of the time-buy program ''Truth of God'', wherein a pastor referred to U.S. lawmakers as "pedophiles" and with
homophobic Homophobia encompasses a range of negative attitudes and feelings toward homosexuality or people who identify or are perceived as being lesbian, Gay men, gay or bisexual. It has been defined as contempt, prejudice, aversion, hatred, or ant ...
slurs when discussing his objection to
bathroom bill A bathroom bill is the common name for legislation or a statute that denies access to public toilets by gender or transgender identity. Bathroom bills affect access to sex-segregated public facilities for an individual based on a determination o ...
s. In September 2018, CIIT was rebranded ''FaithTV''.


Programming

As part of Omni Television and Joytv, CIIT aired a lineup primarily consisting of faith-based programming (primarily
televangelists Televangelism (from ''televangelist'', a blend of ''television'' and ''evangelist'') and occasionally termed radio evangelism or teleministry, denotes the utilization of media platforms, notably radio and television, for the marketing of relig ...
and religion-oriented talk shows), syndicated sitcoms and dramas, and leftover U.S. prime time programs not picked up by other Canadian networks. Upon its re-launch as Hope TV, all general entertainment programming was dropped in favor of a lineup consisting only of religious programs.


Technical information


Subchannel


Analogue-to-digital conversion

On August 31, 2011, when Canadian television stations in CRTC-designated mandatory markets transitioned from analogue to digital broadcasts, CIIT-TV
flash cut A flash cut, also called a flash cutover, is an immediate change in a complex system, with no phase-in period. In the United States, some telephone area codes were split or overlaid immediately, rather than being phased in with a permissive di ...
its digital signal into operation on UHF channel 35.Digital Television – Office of Consumer Affairs (OCA)


Channel placement

On Shaw and MTS TV, CIIT airs on channel 11, displacing the longtime previous occupant community access channel Shaw TV (the channel first used channel 11 in 1986 after a previous move from channel 13; the station was formerly called VPW 11, later Videon Cable 11 on Videon before being taken over by Shaw, and GWC-TV (Greater Winnipeg Cablevision) before its Shaw takeover). Shaw has moved their service to channel 9. CIIT is also available on Rogers digital cable for viewers in Ontario.


See also

*
2007 Canada broadcast TV realignment In 2007, significant ownership changes occurred in Canada's terrestrial television, broadcast television industry, involving nearly every private English-language television network, network and television system. In addition to the shuffling of ne ...


References


External links

*
CIIT-DT history
– Canadian Communication Foundation * {{DEFAULTSORT:Ciit 2006 establishments in Manitoba Canadian community channels IIT-DT Television channels and stations established in 2006 IIT-DT ZoomerMedia