"Butterfly" is a song released by South Korean girl group

Loona Loona (stylized in all caps or as LOOΠΔ; ; , ) is a South Korean girl group created by Blockberry Creative. The group is composed of eleven members: Heejin, Hyunjin, Haseul, Vivi, Yeojin, Kim Lip, Jinsoul, Choerry, Yves (singer), Yves, Go Won ...

. It was released on February 19, 2019, as the title track from '' X', the repackage of the EP '' +', which was released in 2018.

Composition

"Butterfly" is a

dream pop Dream pop (also typeset as dreampop) is a subgenre of alternative rock and neo-psychedelia that emphasizes atmosphere and sonic texture as much as pop melody. Common characteristics include breathy vocals, dense productions, and effects such ...

synth-pop Synth-pop (short for synthesizer pop; also called techno-pop; ) is a music genre that first became prominent in the late 1970s and features the synthesizer as the dominant musical instrument. It was prefigured in the 1960s and early 1970s b ...

and EDM song written by G-High from MonoTree and Jaden Jeong, with G-High also serving as the producer. ''

Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...

'' described "Butterfly" as having a " bass-infused, synthy melody" with a "sense of bright airiness and

groovy ''Groovy'' (or, less commonly, ''groovie'' or ''groovey'') is a slang colloquialism popular during the 1960s and 1970s. It is roughly synonymous with words such as "excellent", "fashionable", or "amazing", depending on context. History The word ...

beat drops." It also highlighted the focus on the diverse vocals tones that moved between "autotuned wails, breathy verses and coy raps". Lyrically, the members sing about flying like a butterfly and letting dreams take flight.

Commercial performance

"Butterfly" debuted at number 6 on the US World Digital Songs Sales chart with 1,000 downloads sold. This is their second Top 10 on the chart and third entry as full group, after "

Favorite A favourite was the intimate companion of a ruler or other important person. In post-classical and early-modern Europe, among other times and places, the term was used of individuals delegated significant political power by a ruler. It was es ...

" peaked at number 4 and "Hi High" peaked at number 11.

Music video

The music video for the song was shot in France, Hong Kong, China, the United States, Iceland and South Korea. Loona's visual director

Digipedi Digipedi (, short for Digital Pedicure) is a South Korean video production company formed and led by art director duo Seong Won-mo and Park Sang-woo (The latter already left the company). Based in Seoul, the studio specializes in the production of ...

revealed that they toured 5 countries across 3 continents for the "Butterfly effects" that captures the freedom and courage of girls worldwide. The video featured scenes of women of different ethnicities, religions, and nationalities from all around the world, interspersed with clips of the girl group dancing in a serene, lilac-hued amphitheater.

Accolades

Charts

Release history

References

{{authority control 2019 singles 2019 songs Loona (group) songs Blockberry Creative singles Kakao M singles