Broken (Little Simz Song)
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''No Thank You'' (stylised in
all caps In typography, text or font in all caps (short for "all capitals") contains capital letters without any lowercase letters. For example: All-caps text can be seen in legal documents, advertisements, newspaper headlines, and the titles on book co ...
) is the fifth studio album by English rapper
Little Simz Simbiatu "Simbi" Abisola Abiola Ajikawo (born 23 February 1994), better known by her stage name Little Simz, is a British Rapping, rapper and Acting, actress. She rose to prominence with the independent release of her first three albums: ''A Cur ...
. It was released on 12 December 2022 through the
independent label An independent record label (or indie label) is a record label that operates without the funding or distribution of major record labels; they are a type of small- to medium-sized enterprise, or SME. The labels and artists are often represente ...
Forever Living Originals after being announced less than a week prior. ''No Thank You'' is a
hip hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hip- ...
album containing elements of
gospel Gospel originally meant the Christianity, Christian message ("the gospel"), but in the second century Anno domino, AD the term (, from which the English word originated as a calque) came to be used also for the books in which the message w ...
,
afrobeat Afrobeat (also known as Afrofunk) is a West African music genre, fusing influences from Nigerian (such as Yoruba) and Ghanaian (such as highlife) music, with American funk, jazz, and soul influences. With a focus on chanted vocals, complex i ...
,
soul The soul is the purported Mind–body dualism, immaterial aspect or essence of a Outline of life forms, living being. It is typically believed to be Immortality, immortal and to exist apart from the material world. The three main theories that ...
,
funk Funk is a music genre that originated in African-American communities in the mid-1960s when musicians created a rhythmic, danceable new form of music through a mixture of various music genres that were popular among African-Americans in the ...
, and
electronic music Electronic music broadly is a group of music genres that employ electronic musical instruments, circuitry-based music technology and software, or general-purpose electronics (such as personal computers) in its creation. It includes both music ...
. The songs on ''No Thank You'' contain subtle rhythms with
orchestra An orchestra (; ) is a large instrumental ensemble typical of classical music, which combines instruments from different families. There are typically four main sections of instruments: * String instruments, such as the violin, viola, cello, ...
l instrumentation, featuring Simz rapping about her music industry experiences, intrapersonal communication, and spiritual revelations. Simz worked with longtime collaborators
Inflo Dean Josiah Cover (born 4 June 1988), professionally known as Inflo, is a British producer, songwriter, and multi-instrumentalist. He helms the R&B music collective project Sault (band), Sault, which foregrounds black-centric issues. Career In ...
(for production) and
Cleo Sol Cleopatra Zvezdana Nikolic (born 24 March 1990), better known by her stage name Cleo Sol, is an English singer-songwriter. Working closely with her husband, the producer Inflo, Dean Josiah Cover, she has released five solo studio albums beginnin ...
(for background vocals) to create this project. Simz released a ten-minute short film on 16 December 2022 to accompany the album. The album received critical acclaim from music critics, who praised its emotional depth, smooth production, and Simz's lyrical quality. Despite being released at the end of the year, ''
The Daily Telegraph ''The Daily Telegraph'', known online and elsewhere as ''The Telegraph'', is a British daily broadsheet conservative newspaper published in London by Telegraph Media Group and distributed in the United Kingdom and internationally. It was found ...
'' declared ''No Thank You'' the best
UK rap UK rap, also known as British hip hop or UK hip hop or British rap, is a music genre and culture that covers a variety of styles of hip hop music made in the United Kingdom. The development of UK rap was shaped by a distinct set of regional inf ...
album of 2022, while ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason. The magazine was first known fo ...
'', ''
BrooklynVegan ''BrooklynVegan'' is an American online music magazine founded in 2004 by David Levine. The company is headquartered in Brooklyn, New York, and originally focused on vegan food and the music community in and around New York City, before broadeni ...
'' and other publications also ranked the album highly in their respective year-end lists.


Background

In 2021, Little Simz released her previous studio album ''
Sometimes I Might Be Introvert ''Sometimes I Might Be Introvert'' is the fourth studio album by English rapper Little Simz. It was released on 3 September 2021, by Age 101 Music and AWAL. The album succeeds the Mercury Prize-nominated album, ''Grey Area (album), Grey Area'' ( ...
'', which became her first album to place in the top-ten of the
UK Album Chart The Official Albums Chart is the United Kingdom's industry-recognised national record chart for albums. Entries are ranked by sales and audio streaming. It was published for the first time on 22 July 1956 and is compiled every week by the Offici ...
(at number four), and was ranked one of the best music releases of 2021 by critics. The album also received industry accolades throughout 2022, including a nomination for the
Brit Award for British Album of the Year The Brit Award for British Album of the Year is given annually by the British Phonographic Industry (BPI), which represents record companies and artists in the United Kingdom. The accolade is presented at the Brit Awards, an annual celebration of ...
, a
Libera Award for Best Hip-Hop/Rap Record The Libera Award for Best Hip-Hop/Rap Record (known as Best Hip-Hop/Rap Album prior to 2021) is an award presented by the American Association of Independent Music at the annual Libera Award which recognizes "best hip hop or rap album released c ...
, a
Mercury Prize The Mercury Prize, formerly called the Mercury Music Prize, is an annual Music award, music prize awarded for the best album released by a musical act from the Music of the United Kingdom, United Kingdom or Music of Ireland, Ireland. It was cre ...
, and Best Album at the
MOBO Awards The MOBO Awards (Music of Black Origin, also known as the MOBOs) are an annual British music award presentation honouring achievements in " music of black origin", including hip hop, grime, UK Drill, R&B, soul, reggae, jazz, gospel, and Ba ...
. Simz also saw setbacks in 2022, including a cancelled US tour, citing financial restrictions as an
independent artist Independent music (also commonly known as indie music, or simply indie) is a broad style of music characterized by creative freedoms, low-budgets, and a do-it-yourself approach to music creation, which originated from the liberties afforded by i ...
.


Music


Composition

''No Thank You'' has ten songs and clocks in at just under fifty minutes. Musically, it is a
hip hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hip- ...
album with influences from
gospel Gospel originally meant the Christianity, Christian message ("the gospel"), but in the second century Anno domino, AD the term (, from which the English word originated as a calque) came to be used also for the books in which the message w ...
,
funk Funk is a music genre that originated in African-American communities in the mid-1960s when musicians created a rhythmic, danceable new form of music through a mixture of various music genres that were popular among African-Americans in the ...
, R&B, and
electronic music Electronic music broadly is a group of music genres that employ electronic musical instruments, circuitry-based music technology and software, or general-purpose electronics (such as personal computers) in its creation. It includes both music ...
.
Cleo Sol Cleopatra Zvezdana Nikolic (born 24 March 1990), better known by her stage name Cleo Sol, is an English singer-songwriter. Working closely with her husband, the producer Inflo, Dean Josiah Cover, she has released five solo studio albums beginnin ...
is a featured vocalist on the album, adding a " soulful energy" to contrast Simz's "assertive" rapping. The songs on ''No Thank You'' have long
instrumental An instrumental or instrumental song is music without any vocals, although it might include some inarticulate vocals, such as shouted backup vocals in a big band setting. Through Semantic change, semantic widening, a broader sense of the word s ...
codas that are highlighted by Inflo's "lushly" and "inventive"
arrangement In music, an arrangement is a musical adaptation of an existing composition. Differences from the original composition may include reharmonization, melodic paraphrasing, orchestration, or formal development. Arranging differs from orchestr ...
s filled with
choral A choir ( ), also known as a chorale or chorus (from Latin ''chorus'', meaning 'a dance in a circle') is a musical ensemble of singers. Choral music, in turn, is the music written specifically for such an ensemble to perform or in other words ...
vocals and "swelling"
strings String or strings may refer to: *String (structure), a long flexible structure made from threads twisted together, which is used to tie, bind, or hang other objects Arts, entertainment, and media Films * ''Strings'' (1991 film), a Canadian anim ...
. These musical touches were compared to works from David Axelrod and
Charles Stepney Charles Stepney (March 26, 1931May 17, 1976) was an American record producer, arranger, songwriter and musician. Stepney is noted for his work with artists such as The Dells, Ramsey Lewis, Rotary Connection and Earth, Wind & Fire. Career He sta ...
, though "without ever seeming like straightforward homage." ''No Thank You'' was further described as "
atmospheric An atmosphere () is a layer of gases that envelop an astronomical object, held in place by the gravity of the object. A planet retains an atmosphere when the gravity is great and the temperature of the atmosphere is low. A stellar atmosphere ...
" and "melancholic". ''Hip Hop Golden Age'' staff compared the release with Simz's previous two studio albums, saying the "
neo soul Neo soul (sometimes called progressive soul) is a genre of popular music. As a term, it was coined by music industry entrepreneur Kedar Massenburg during the late 1990s to market and describe a style of music that emerged from Soul music, soul ...
direction" of ''No Thank You'' lands somewhere between the "short and punchy" energy of ''
Grey Area Grey area or gray area may refer to: Music * The Grey Area (Mute), a record label * ''Grey Area'' (album), a 2019 album by Little Simz * ''The Grey Area'' (album), a 2003 album by Onry Ozzborn * "Gray Area", a song by Kaytranada from '' Bubba'' ...
'', and the "sprawling and grandiose" nature of ''
Sometimes I Might Be Introvert ''Sometimes I Might Be Introvert'' is the fourth studio album by English rapper Little Simz. It was released on 3 September 2021, by Age 101 Music and AWAL. The album succeeds the Mercury Prize-nominated album, ''Grey Area (album), Grey Area'' ( ...
''. Jack Lynch of Hypebeat highlighted the lyrical themes, saying: " ..we hear the struggles that came with killing her ego, navigating a male-dominated rap industry, and how her love affiliations have been difficult to manage while staying embedded in her faith." '' i'' writer Kate Solomon summarised the record's mood: "Hard beats are absent, in their place dreamy
funk Funk is a music genre that originated in African-American communities in the mid-1960s when musicians created a rhythmic, danceable new form of music through a mixture of various music genres that were popular among African-Americans in the ...
riffs and laidback flows that are in no hurry to get where they're going. There is anger but it is eclipsed by confidence and a sense of righteousness."


Songs

On the minimalist album opener, "Angel", Simz analyses her rise to stardom with a "
Prince A prince is a male ruler (ranked below a king, grand prince, and grand duke) or a male member of a monarch's or former monarch's family. ''Prince'' is also a title of nobility (often highest), often hereditary, in some European states. The ...
-style pun" on
master Master, master's or masters may refer to: Ranks or titles In education: *Master (college), head of a college *Master's degree, a postgraduate or sometimes undergraduate degree in the specified discipline *Schoolmaster or master, presiding office ...
ownership. A "reflective" track with "
electronic Electronic may refer to: *Electronics, the science of how to control electric energy in semiconductors * ''Electronics'' (magazine), a defunct American trade journal *Electronic storage, the storage of data using an electronic device *Electronic c ...
coos," the song pays tribute to Simz's late childhood friend Harry Uzoka, a famous model who was killed in a stabbing in January 2018, and also examines Simz's fame, music industry complications, and personal endurance. Dylan Green of ''
Pitchfork A pitchfork or hay fork is an agricultural tool used to pitch loose material, such as hay, straw, manure, or leaves. It has a long handle and usually two to five thin tines designed to efficiently move such materials. The term is also applie ...
'' noted how "fully relaxed" Simz sounds on track two, "Gorilla", which samples a
Jurassic 5 Jurassic 5 (stylized JuraSsic 5) is an American alternative hip hop group formed by rappers Charles Stewart (Chali 2na), Dante Givens (Akil), Courtenay Henderson (Soup (Jurassic 5), Soup, Zaakir), and Marc Stuart (Marc 7); and disc jockeys Mar ...
bassline. Green highlights the "triumphant" and "victorious mood" of the song, accentuated by its
bass Bass or Basses may refer to: Fish * Bass (fish), various saltwater and freshwater species Wood * Bass or basswood, the wood of the tilia americana tree Music * Bass (sound), describing low-frequency sound or one of several instruments in th ...
plunks, drums, and horns, adding how "Gorilla" is "a retort against rap game bullshit". Track three, "Silhouette", contains
gospel Gospel originally meant the Christianity, Christian message ("the gospel"), but in the second century Anno domino, AD the term (, from which the English word originated as a calque) came to be used also for the books in which the message w ...
influences, and James Keith of
Complex Networks Complex Networks is an American media and entertainment company for youth culture, based in New York City. It was founded as a bi-monthly magazine, ''Complex'', by fashion designer Marc Eckō. Complex Networks reports on popular and emerging ...
also noted strong gospel elements running throughout the whole album. The outro of "Silhouette" features "dramatic
orchestra An orchestra (; ) is a large instrumental ensemble typical of classical music, which combines instruments from different families. There are typically four main sections of instruments: * String instruments, such as the violin, viola, cello, ...
tion, booming drums and backing singers". Track four, "No Merci", has "whirring
synths A synthesizer (also synthesiser or synth) is an electronic musical instrument that generates audio signals. Synthesizers typically create sounds by generating waveforms through methods including subtractive synthesis, additive synthesis an ...
" and was described as "a brash and inventive track with vintage samples fluttering behind a beat designed to make you move". Track five, "X", is about spiritual guidance and overcoming pain. It features a "wall of
percussion A percussion instrument is a musical instrument that is sounded by being struck or scraped by a percussion mallet, beater including attached or enclosed beaters or Rattle (percussion beater), rattles struck, scraped or rubbed by hand or ...
" resembling "a
marching band A marching band is a group of instrumental musicians who play while marching. Historically they were used in armed forces and many marching bands remain military bands. Others are still associated with military units or emulate a military sty ...
,
West African West Africa, also known as Western Africa, is the westernmost region of Africa. The United Nations defines Western Africa as the 16 countries of Benin, Burkina Faso, Cape Verde, The Gambia, Ghana, Guinea, Guinea-Bissau, Ivory Coast, Liberia, Ma ...
drumming and rolling
breakbeat Breakbeat is a broad type of electronic music that uses drum breaks, often sampled from early recordings of funk, jazz, and R&B. Breakbeats have been used in styles such as Florida breaks, hip-hop, jungle, drum and bass, big beat, breakbeat ...
s". A theme of perseverance runs through track six, "Heart on Fire". On the seventh track, "Broken", Simz explores
generational trauma Transgenerational trauma is the psychological and physiological effects that the trauma experienced by people has on subsequent generations in that group. The primary mode of transmission is the shared family environment of the infant causing psy ...
and Black mental health. ''
Uproxx Uproxx Studios (stylized as ''UPROXX'') is an American music, entertainment and popular culture website and content studio. It was founded in 2008 by Jarret Myer and Brian Brater. The website was acquired in 2014 by Woven Digital (which later ...
'' noted the song's "looped melodic sample and
hi-hats A hi-hat (hihat, high-hat, etc.) is a combination of two cymbals and a pedal, all mounted on a metal stand. It is a part of the standard drum kit used by drummers in many styles of music including rock, pop, jazz, and blues. Hi-hats consist o ...
". Track eight, "Sideways", has a "head-turning blast" of "aggressively" sped-up vocal samples. On the "beautifully warped soft soul" of track nine, "Who Even Cares", Simz sings about on focusing her eyes towards the future with a subtle
auto-tuned Auto-Tune is audio processor software released on September 19, 1997, by the American company Antares Audio Technologies. It uses a proprietary device to measure and correct pitch in music. It operates on different principles from the vocoder ...
vocal. The closing track, "Control", is a piano-led number about falling in love.


Promotion and release

Less than a week after winning her MOBO Award in December 2022, Simz announced her new album ''No Thank You'' on 6 December 2022 via
social media Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongs ...
, and the album was made available to pre-save digitally. With the announcement, she wrote: "emotion is energy in motion. honour your truth and feelings. eradicate fear. boundaries are important." On 10 December 2022, Simz revealed the album's release date, track list, cover art (shot by Karolina Wielocha), and producer (Inflo). ''No Thank You'' was released to
streaming services A streaming media service (also simply called a streaming service) is an online platform that allows users to watch or listen to content, such as film, movies, Television show, TV shows, music, or podcasts, over the internet. Instead of downloadi ...
at midnight on 12 December 2022.


Film

On 15 December 2022, Simz shared a teaser of a ''No Thank You'' film on her
Instagram Instagram is an American photo sharing, photo and Short-form content, short-form video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with Social media camera filter, filters, be ...
account, announcing its release for the follow day. On 16 December 2022, she released the ten-minute ''No Thank You''
short film A short film is a film with a low running time. The Academy of Motion Picture Arts and Sciences (AMPAS) defines a short film as "an original motion picture that has a running time of not more than 40 minutes including all credits". Other film o ...
to accompany the album. The film, directed by Gabriel Moses, features five songs from the album. In order, they are "X", "Silhouette", "Sideways", "Broken" and "Heart on Fire". Emma Wilkes from ''
NME ''New Musical Express'' (''NME'') is a British music, film, gaming and culture website, bimonthly magazine, and brand. Founded as a newspaper in 1952, with the publication being referred to as a "Rock music, rock inkie", the ''NME'' would be ...
'' noted how these songs are "combined with visuals that present the rapper as a giant presiding over a flock and delivering her lines before a crowd of wealthy observers. Larisha Paul from ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason. The magazine was first known fo ...
'' felt that "Throughout the film, Simz settles into a lead role surrounded by other Black performers to not only reject praise provided by external validation, but also reject the harmful myth of the strong Black women that more often than not erases the sympathy of human struggle by discrediting emotions that don't line up with the preconceived narrative prescribed to them."


Critical reception

''No Thank You'' received widespread critical acclaim from music critics, who complimented Inflo's smooth production and Simz's lyrical depth. On
Metacritic Metacritic is an American website that aggregates reviews of films, television shows, music albums, video games, and formerly books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created ...
, which assigns a normalised score out of 100 to ratings from publications, the album received a
weighted mean The weighted arithmetic mean is similar to an ordinary arithmetic mean (the most common type of average), except that instead of each of the data points contributing equally to the final average, some data points contribute more than others. The ...
score of 86 based on 13 reviews, indicating "universal acclaim". Reviewing the album for
AllMusic AllMusic (previously known as All-Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Mus ...
, Timothy Monger compared the album favourably to its predecessor; "Released barely a year after her Mercury Prize-winner, ''
Sometimes I Might Be Introvert ''Sometimes I Might Be Introvert'' is the fourth studio album by English rapper Little Simz. It was released on 3 September 2021, by Age 101 Music and AWAL. The album succeeds the Mercury Prize-nominated album, ''Grey Area (album), Grey Area'' ( ...
'', ''No Thank You'' is another tightly focused effort that plays out on a slightly smaller scale but with equally satisfying results." Neil McCormick of ''
The Daily Telegraph ''The Daily Telegraph'', known online and elsewhere as ''The Telegraph'', is a British daily broadsheet conservative newspaper published in London by Telegraph Media Group and distributed in the United Kingdom and internationally. It was found ...
'' declared ''No Thank You'' the best
UK rap UK rap, also known as British hip hop or UK hip hop or British rap, is a music genre and culture that covers a variety of styles of hip hop music made in the United Kingdom. The development of UK rap was shaped by a distinct set of regional inf ...
album of 2022. ''
Financial Times The ''Financial Times'' (''FT'') is a British daily newspaper printed in broadsheet and also published digitally that focuses on business and economic Current affairs (news format), current affairs. Based in London, the paper is owned by a Jap ...
'' writer Ludovic Hunter-Tilney shared a similar sentiment, saying the album "confirms ittle Simz'splace at the summit of UK rap, and also the single-mindedness that has driven her to reach it." Kate Solomon of '' i'' gave the album a five-star rating, calling it one of the best releases of Simz's career. David Smyth of ''
Evening Standard The ''London Standard'', formerly the ''Evening Standard'' (1904–2024) and originally ''The Standard'' (1827–1904), is a long-established regional newspaper published weekly and distributed free newspaper, free of charge in London, Engl ...
'' said Little Simz and Inflo are "still innovating at a skyscraping level". In a review for ''
BrooklynVegan ''BrooklynVegan'' is an American online music magazine founded in 2004 by David Levine. The company is headquartered in Brooklyn, New York, and originally focused on vegan food and the music community in and around New York City, before broadeni ...
'', Andrew Sacher summarised the album: "''No Thank You'' has gorgeous production, samples, and backing vocals, but for the most part, Simz doesn't dress her messages up in anything fancy. She has a lot of important stuff to say, and the world would benefit from taking the time to listen to her." '' The Skinny'' wrote "the inimitable Little Simz returns with her limitless, abundant growth", adding how she shows "her irrepressible force and talent". The track "Broken" was singled out as an album highlight by critics for its emotional rawness, with ''Hip Hop Golden Age'' calling it "one of the best songs you’ll hear this year".
NPR National Public Radio (NPR) is an American public broadcasting organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It serves as a national Radio syndication, syndicator to a network of more ...
named "Gorilla" the 100th best song of 2022, saying how Simz "displays command of her punchy rhymes with a
cadence In Classical music, Western musical theory, a cadence () is the end of a Phrase (music), phrase in which the melody or harmony creates a sense of full or partial resolution (music), resolution, especially in music of the 16th century onwards.Don ...
so casual it feels as if she could deliver them in her sleep."


Accolades


Track listing


Personnel

*
Little Simz Simbiatu "Simbi" Abisola Abiola Ajikawo (born 23 February 1994), better known by her stage name Little Simz, is a British Rapping, rapper and Acting, actress. She rose to prominence with the independent release of her first three albums: ''A Cur ...
– lead vocals *
Inflo Dean Josiah Cover (born 4 June 1988), professionally known as Inflo, is a British producer, songwriter, and multi-instrumentalist. He helms the R&B music collective project Sault (band), Sault, which foregrounds black-centric issues. Career In ...
production Production may refer to: Economics and business * Production (economics) * Production, the act of manufacturing goods * Production, in the outline of industrial organization, the act of making products (goods and services) * Production as a stat ...
(all tracks), group background vocals (track 4),
programming Program (American English; also Commonwealth English in terms of computer programming and related activities) or programme (Commonwealth English in all other meanings), programmer, or programming may refer to: Business and management * Program m ...
(5) * Ben Baptie – mastering, mixing,
engineering Engineering is the practice of using natural science, mathematics, and the engineering design process to Problem solving#Engineering, solve problems within technology, increase efficiency and productivity, and improve Systems engineering, s ...
(all tracks); additional programming engineering (9) * Todd Monfalcone – engineering * Rosie Danvers – arrangement (1–7) *
Cleo Sol Cleopatra Zvezdana Nikolic (born 24 March 1990), better known by her stage name Cleo Sol, is an English singer-songwriter. Working closely with her husband, the producer Inflo, Dean Josiah Cover, she has released five solo studio albums beginnin ...
– group background vocals (1, 3, 5, 6, 8, 9) * Angel Gospel Choir – group background vocals (1–3, 5, 7, 8) * Hannah Khemoh – group background vocals (5) * Abbey Road Orchestra – group background vocals (7) * Kojo Degraft-Johnson – group background vocals (10) * Nathaniel Warner – group background vocals (10) * Paul Lee – group background vocals (10) *
Chris Dave Chris "Daddy" Dave is a drummer, composer, and bandleader from Houston, Texas. He attended Howard University. He is a drummer in jazz, gospel, hip hop, noted for his extremely virtuosic sticking technique and ability to play with a high degree ...
— drums (2, 5, 7, 9, 10)


Charts


See also

* List of UK R&B Albums Chart number ones of 2023


References

{{Authority control 2022 albums Little Simz albums AWAL albums Albums produced by Inflo